That Entrepreneur Life

That Entrepreneur Life

Welcome to "That Entrepreneur Life". Being an entrepreneur isn’t easy. We interview, record, and produce content to encourage other entrepreneurs. Each week we discuss different business topics aimed at adding value to any entrepreneur's journey. Support this podcast: https://anchor.fm/that-entrepreneur-life/support

Episodes

February 23, 2022 41 min

Join Clint McPherson and special guest Lisa Wise as she talks about the culture of work that onboards everyone to thrive. Lisa discusses how not to be the build-the-plane-while-flying-it type of person, another way to win at brand visibility aside from Facebook ads, and why she believes it's essential to put the server first as the CEO of Flock DC. As a born entrepreneur, Lisa proves that an evergreen business is possible even ...

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Join Andrew Lees and guest Shane Whelan as he talks about the area of business that clients most commonly fail in. Shane shares how one can create anticipation and excitement for concepts from scratch, how he built his company organically, and what giving value should feel like to your clients and customers. Because life can quickly bog down so many people on the day-to-day, for Shane, an entrepreneur’s ability to create that “diff...

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Join Clint McPherson and guest Kyle Roof as they talk about how SEO and Google work with each other. Kyle explains where people go wrong when ranking on Google, the basics of how to use keywords that you should stick to, and the momentous story behind what made Kyle learn SEO. After giving a little peek at how PageOptimizer Pro works, Kyle shares how their SEO tool helps the little guys take on—and win—against bigger enterprises.

I...

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Join Andrew Lees and guest Neil Gordon as he shares his system of creating messages that connect with people. Neil talks about his game-changing approach to sales funnels, the four-part framework that allows entrepreneurs to deliver content that people engage with, and the story of how he discovered the target audience that he serves up to this day. Does more information equate to more value? In this insight-rich discussion, Neil i...

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Join Andrew Lees, Clint McPherson, and their guest Jeroen Corthout as he explains the primary function of CRMs to businesses. Jeroen talks about what killed Flash, the value business schools give, and how Salesflare, the CRM he co-founded, sums up against other names like Monday.com. Here, Jeroen also recalls his own experience building Salesflare and how this gives insight to whoever plans to maximize their startup's operation...

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Join Clint McPherson and guest Chad Willardson as he talks about the greatest lessons he learned as an entrepreneur. Chad discusses the biggest obstacle to financial freedom, what we can expect from his books Stress-Free Money and Smart, Not Spoiled, and the pros of working with certified financial fiduciaries. For Chad, to gain the trust of your clients, you need to be 'the type of chef that eats what he cooks.' Living the...

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Join Clint McPherson and guest Victoria Kennedy as she simplifies the approach you need to take to become a leader in your niche. Victoria explains the biggest things you need to defeat as an entrepreneur, the two factors that drive entrepreneurs, and the three actionable steps to establish your name as a leader in your chosen industry. As a PR Expert, Victoria clarifies that PR is not about gearing towards your newspaper feature. ...

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Join Andrew Lees, Clint McPherson, and their guest John Torrens as they discuss how ADHD can be approached and maximized for entrepreneurial success. John shares his approach to leading as an entrepreneur with ADHD. He also reflects on the tricks that help work with—not against—ADHD and how the two types of ADHD impacts function in work and business. For John, it's important to respect how your teams work best as a leader. One ...

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Join Andrew Lees, Clint McPherson, and their guest Josh Tapp as he explains how podcasting can be leveraged for sales. Josh shares a personal hack that guarantees reviews for his show. He also talks about how email lists benefit podcast shows, the story of how he cracked the code to podcasting, and how you can leverage your podcast for sales opportunities. In his experience as a podcaster, Josh realized that getting on guests is ab...

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Join Andrew Lees, Clint McPherson, and their guest Patti Katter as they talk about how you can be more confident in the value you bring to the table. Patti speaks on why you should definitely promote yourself, the difference between confidence and cockiness, how podcasting can absolutely be a career, and the factors you need to laser focus on to grow your podcast. If you want to be successful in podcasting, Patti explains why you n...

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Join Andrew Lees, Clint McPherson, and their guest Grant LeBeau as he talks about how to branch out and pivot from a pandemic-hit business. Grant shares how one can actively seek the lifestyle business, why he started his podcast Small Biz Gone Viral, his number one message to early entrepreneurs, and so much more. As the Founder of Mkrday and Co-Founder of Rickaroons, for Grant, every time you take another step in growth, there wi...

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Join Andrew Lees and guest Martin Langelo Lien as they talk about the beginning of RespondFlow and how its success continues to flow today. Martin explains why an MBA may not be what will work for you, two efficient ways to market a product for bootstrapped businesses, and the advantages of integrating SMS into your business’ marketing strategy. As the Co-Founder of RespondFlow, Martin has lost count of how many times investors dis...

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Join Andrew Lees, Clint McPherson, and their guest Dr. Amanda Barrientez as she shares her experience on how one shift in thought can lead to your next six-figure business (or seven). Dr. Amanda speaks about the curse of the comfort zone, a common limiting block for most entrepreneurs, the zone where you have the highest money-making potential, and more. As a coach, she believes that an entrepreneur can't be someone who's t...

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Join Clint McPherson and guest Henry Daas as they talk about the wonders of coaching that other forms of education just can't seem to achieve. Henry explains what entrepreneurial arrogance is, why books and courses don't work for most entrepreneurs, the seven silos of every business, and the most important lesson he learned on partnership. If you remove teachers and leave students to learn from books, for Henry, that's ...

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Join Andrew Lees and the award-winning podcast host and author, John Lee Dumas, as they talk about why understanding your audience’s problems should be first for every business. JLD shares why competition is needed, why you should decide on the hardships you’ll choose, his journey to becoming the host of an award-winning podcast, and so much more. For JLD, if you find it hard to get to know your market’s core, you should remember, ...

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Join Andrew Lees, Clint McPherson, and their guest Mike Wittenstein as he talks about the type of stories that your customers listen to. Mike explains the quality that helps distinguish brands from competitors, the importance of niching down to product-market fit, why it's crucial to master the value that your product or service carries, how leaders address resistance to change, and so much more. For Mike, the most challenging ...

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Join Andrew Lees, Clint McPherson, and their guest, Mike Begg, as they discuss how to become an Amazon sales master using SEO and advertising. Mike is the co-founder, chief strategist, and chief marketing officer of AMZ Advisers. He gives out advice on how to boost sales in Amazon.

In this episode, you will learn about:

  • Retail arbitrage explained
  • Things that help scale and get organic traffic in listings which are often overlooked
  • W...
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    Join Clint McPherson with his guest, Liz Wolfe, as they discuss how to get unstuck in business. Liz is a former sheep farmer turned computer consultant who now owns a thriving coaching business for entrepreneurs. She shares tips on how to take a business to the next level while working less.

    In this episode you will learn:

  • About something in entrepreneurship that gets Liz fired up every time
  • The value of setting goals and getting int...
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    Join Andrew Lees, Clint McPherson, and Robert White as they talk about what you need to do for yourself to elevate your life and business. In this episode, Robert explains what relationships mean to leadership, the lessons made from wins and losses, what he thinks about the balance between life and work, and the lesson he learned from a seminar that changed his life forever. For Robert, if you want to secure the successful future m...

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    Join Clint McPherson and Happiness Coach Becky Morrison to talk about how self-awareness is tied to success and happiness. In this episode, Coach Becky explains how her background as an attorney helps her synthesize information as a coach, how she integrates the coaching process in sales, how people lose their way in figuring out what they're good at, and the better thing to do than escaping unhappiness. As a happiness coach, B...

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