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September 25, 2023 • 30 mins

Heidi is the go-to resource for hundreds of thousands of parents and educators on TikTok and Instagram, and she leads a membership where she shares resources and trainings on the Science of Reading. In this episode, Heidi talks to us about how she's built a successful business by following her own instincts. Heidi tells the story of how she put herself out there even when faced with criticism and push back, and how she used that push back to create more content and find the exact right resources her people needed. Like so many educators, Heidi is driven by her mission and uses that to guide her business as well. Let's dive in!

Connect with Heidi:

https://droppinknowledge.com/

https://www.scienceofreading101club.com/



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com
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