Swapcast with Bola Sokunbi of The Clever Girls Know — Starting Out as a Social Media Influencer: Tips For Monetizing and What Lauren Wishes She Knew

Want to get paid for being yourself online—but not lose yourself in the process? This one’s for you.

In this swapcast episode, Lauren shares her guest appearance on The Clever Girls Know Podcast with Bola Sokunbi—founder of Clever Girl Finance and all-around financial fairy godmother. They dive into the real work behind content creation, motherhood, and making a sustainable living online. From YouTube monetization to brand deals that don’t feel icky, this conversation pulls back the curtain on the business of influence—and how Lauren built a brand rooted in joy, not just metrics.

What You’ll Hear:

• How Lauren went from “just posting” to full-time content creator
• Lauren’s mindset shift around money, creativity, and boundaries
• The power of saying no to off-brand offers
• Why starting small—and starting real—always wins

“Resilience isn’t just bouncing back—it’s becoming someone new.” – Lauren

Follow Bola @clevergirlfinance and check out her award-winning platform Clever Girl Finance for more on budgeting, wealth building, and financial freedom.

Be sure to subscribe for more candid conversations on parenting, relationships, and life with multiples. If you enjoyed this episode, leave a review and share with fellow parents navigating similar journeys.

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Podcast Website: www.thattwinmama.com/podcast

Follow on Instagram: @thattwinmamapodcast

Credits:

Production: Berty Enterprises + Clever Girls Know Podcast

Editing: 1 Life/Studio Alliance

Music: Far Eye House

Photo: Birch Thomas

Design: Erin Fox Creative

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