The 121% Podcast: Unleash Your Competitive Edge in Real Estate

The 121% Podcast: Unleash Your Competitive Edge in Real Estate

Welcome to "The 121% Podcast: Unleash Your Competitive Edge in Real Estate," where real estate isn't just a profession; it's a passion! Hosted by Kevin Johnson, the charismatic CEO and Managing Broker of CENTURY 21 Edge, this podcast is your go-to source for all things real estate in the Sunshine State and beyond. Dive into the world of real estate with Kevin, whose journey from hospitality maestro to real estate mogul is nothing short of inspirational. Whether you're taking your first steps in real estate or a seasoned broker, "The 121% Podcast" is your ticket to leveling up your game. Each episode is a treasure trove of insights, offering a 121% blend of motivation (50%), education (50%), and action (21%). Join us as we explore the latest real estate trends, strategies, and success stories. From in-depth interviews with industry leaders to practical tips that you can implement today, we cover it all. Plus, get a behind-the-scenes look at how Kevin catapulted his career from earning over $107k in commissions in his first 90 days to spearheading CENTURY 21 Edge's rise as a powerhouse in Florida's real estate scene. Whether you're craving new marketing tactics, want to ace client relationships, or need that push to #MoveFearlessly in your career, we've got you covered. Tune in to "The 121% Podcast" and embark on a journey to transform your real estate career to 121% and beyond.

Episodes

April 22, 2024 40 mins

Dive deep into the world of strategic relationship building in real estate with none other than Heidi Foster, a renowned figure in Central Florida's real estate scene. While not an agent herself, Heidi has crafted a successful career focused on what she knows best: creating and nurturing relationships within the real estate industry. Her daily interactions with some of the best in the business give her a unique vantage point o...

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In a world where the only constant is change, the real estate industry stands at the crossroads of tradition and innovation. This episode of The 121% Podcast, titled "Elevate or Evaporate: Navigating the New Norms of Real Estate Marketing," features a deep dive into the shifting sands of real estate marketing with none other than digital marketing sage, John D. Reyes, as our distinguished guest.

Hosted by Kevin Johnson of ...

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Step into the future of real estate with our latest episode of The 121% Podcast, "Buyer Broker Agreements: Chrissie Wright’s Playbook for Navigating New Norms in Real Estate." Join host Kevin Johnson as he engages in an enlightening conversation with Chrissie Wright, the esteemed broker/owner of CENTURY 21 Portfolio, renowned for her leadership within the industry.

This episode is a treasure trove of insights, shedding lig...

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In a real estate world buzzing with speculation and sensational headlines, "Volume Down, Facts Up" offers clarity and truth. Join Kevin Johnson, CEO of CENTURY 21 Edge, and Andrew Doyle, managing attorney at Seibane Doyle PLLC, as they dive deep into the proposed National Association of Realtors (NAR) settlement. This pivotal episode cuts through the cacophony of misinformation, delivering a grounded and insightful analys...

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Join us on "The 121% Podcast" as host Kevin Johnson engages in a compelling conversation with Mike Miedler, the President and CEO of CENTURY 21®. With over 25 years at the forefront of real estate, Mike shares his extraordinary journey from his initial steps to becoming the leader of a global real estate powerhouse. This episode delves into Mike's profound insights on leadership, the evolution of CENTURY 21® under hi...

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Welcome to a groundbreaking episode of The 121% Podcast. In this episode, Kevin Johnson, President and Chief Executive Officer of CENTURY 21 Edge and OneBlue Real Estate School, delves deep into the tumultuous legal landscape currently facing the real estate industry with Florida attorney Andrew Doyle. Andrew is known as "The Agent's Attorney," and the managing partner at Seibane-Doyle PLLC, a distinguished real esta...

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Welcome to another episode of The 121% Podcast! 🎙️ Today, we're unraveling the secret formula behind the staggering success of NFL players and applying it to the real estate world. Dive into the importance of script practice and learn how a strong preparation mindset can set you up for victory. We're breaking down the practice-to-performance ratio, showing that success demands 50% education, 50% motivation, and an extra ...

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Welcome to The 121% Podcast, where success is achieved through a blend of 50% education, 50% motivation, and that crucial 21% action. In this episode of Wisdom Wednesday, we focus on a familiar challenge: cold calling and the rejections it brings.

Embark on a journey of discovery as we explore how to transform cold-calling rejections into opportunities. Dive into the educational aspect as we share strategies to maintain a positive m...

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In this episode of The 121% Podcast, we welcome Aarohi Shah back to the show to tell how she went from rookie agent to top producer in less than two years, almost exclusively leveraging Instagram! She shares her tips, tricks, and secret on how she has turned her Instagram profile into a platform where she connects with consumers authentically and genuinely.


LEGAL DISCLAIMER: The views, opinions, and content expressed in The 121...

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In this eye-opening episode of The 121% Podcast, host Kevin Johnson sits down with Andrew Doyle, a renowned Florida Real Estate Attorney from the firm Seibane-Doyle PLLC, to discuss the transformative impact of Artificial Intelligence (AI) on the real estate industry. They delve into the most significant AI tools and applications (think ChatGPT), legal implications, fair housing concerns, and the future of AI in real estate.

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The real estate industry is facing unprecedented legal challenges, and should they prevail, how real estate transactions are handled in the United States will change drastically. Despite the sensational headlines, the plaintiffs face challenging headwinds in the quest to disrupt real estate forever.  The three cases are:

  • Moehrl v. The National Association of REALTORS® 
  • Burnett/Sitzer et al. v. National Association of REALTORS® et...
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June 30, 2022 39 mins

Let's face it, the economy is in flux and the news runs the spectrum from doom and gloom to everything will be skittles and rainbows. The reality, as always, is somewhere in the middle. For real estate agents and brokers, the headlines can be stressful and can bring flashbacks of the 2008 housing marketing crash. Well, you can breathe easily because there are no similarities between 2008 and 2022. In this episode of The 121% P...

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In this episode of The 121% Podcast, Kevin Johnson welcomes the legendary marketing genius, Molly McKinley, with Redtail Creative to discuss how real estate agents and brokers can be more intentional in building relationships with their friends, family, and consumers they serve. 

About Molly McKinley:
Molly is a serial entrepreneur, senior public relations, and integrated marketing strategist with over 20 years of expe...

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In this episode of The 121% Podcast, Kevin interviews Cesar Lostaunau, Director of Growth Markets, Diversity, and Inclusion for the CENTURY 21® brand. Kevin and Cesar discuss a wide range of topics surrounding diversity and inclusion in the real estate industry including accomplishments, the work ahead, and the ways the CENTURY 21® brand is leading the way by being intentional in the outreach that the brand is doing to underreprese...

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In this episode of The 121% Podcast, Kevin sits down with the award-winning Nancy Lezotte of the Lezotte Team at Keller Williams to discuss prospecting for expired listings, for sale by owner listings, and circle prospecting. During their conversation, Kevin and Nancy discuss how to approach the seller, what that first conversation looks like, how to convert them into a listing, and how to find the leads.




LE...

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In this episode of The 121% Podcast, we welcome the legendary Jodi Meyers. Jodi is an executive growth consultant with the Century 21® brand and she shares with us her journey to success. From being unemployed with three kids to feed and only a jar of pickles in the refrigerator to eat to become the rookie of the year during her first year in real estate. Jodi then went on to build a very successful real estate business before maki...

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According to the National Association of REALTORS®, 36% of buyers rank video and the top tool they used to evaluate a real estate agent as well as find a property. In this episode of The 121% Podcast, we dive into the top five videos that every real estate agent should be creating today!

LEGAL DISCLAIMER:
CENTURY 21® and the CENTURY 21 Logo are registered service marks owned by Century 21 Real Estate LLC. OneBlue is a...

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In this episode of The 121% Podcast, we welcome Florida attorney Andrew Doyle with the law firm of Seibane Doyle PLLC to discuss the limitations on the real estate broker/real estate agent independent contractor agreement. We will discuss topics including:

  • Can my broker require minimum production requirements? 
  • Can my broker mandate sales meetings or floor time? 
  • Can my broker tell me how to dress and conduct myself? 

If you&a...

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In this episode of the 121% Podcast, we explore the top eight things that real estate agents do that drive other real estate agents crazy along with our advice on how to avoid the inevitable friction that these items cause on both sides. 


LEGAL DISCLAIMER: The views, opinions, and content expressed in The 121% Podcast are solely those of the individual speakers and do not reflect the opinions, beliefs, or policies of the show&a...

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October 1, 2021 55 mins

In our season 2 premiere, CENTURY 21 OneBlue CEO Kevin Johnson is joined by our newly appointed Vice President of Strategic Growth, Debrah Hailey! Debrah and Kevin discuss seven ways real estate agents can get more listings in this hypercompetitive seller's market where inventory is scarce. 


LEGAL DISCLAIMER: The views, opinions, and content expressed in The 121% Podcast are solely those of the individual speakers and do n...

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