In this episode of the 8 Figure Agent podcast, hosts Jared Larsen and Matt Walker, CEO of Swivel, are joined by special guest John Parkes, the Chief Marketing Officer of ClickFunnels. They delve into John's personal journey, including his early life challenges and how they paved the path for his entrepreneurial spirit. John shares his proven strategies for driving web traffic, mastering both paid and organic advertising, and the importance of persistence and adaptability in achieving marketing success. The discussion also covers practical tips for financial advisors on targeted advertising on platforms like Meta (formerly Facebook), leveraging social media, and finding one's niche in the financial services industry. The episode is packed with actionable advice for professionals looking to climb to new heights in their careers by harnessing the power of digital marketing and lead generation.
00:00 Welcome to the Eight Figure Agent Podcast!
00:39 Introducing John Parkes
03:59 Unlocking Motivation: John's Secret to Success
17:45 Faith, Family, Entrepreneurship: John's Core Values
20:59 Financial Stability and Taking Calculated Risks
24:16 Diving Into Financial Services: Lead Generation Insights
32:41 The Power of Niching Down in Marketing
39:46 Choosing the Right Social Media Channels for Your Brand
40:33 The Ultimate Guide to Content Creation and Engagement
46:43 Connecting with ClickFunnels and John Parkes
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Recorded & Produced by: SB Studios
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