The Aaron Novello Podcast

Are you an agent trying to survive a shifting real estate market? In this episode, we're giving you the winning strategy to get more deals and grow your business in 2025. The old ways of doing business are over, and it’s time for a major shift: how top real estate agents tackle tough times. 

The real estate market is experiencing rising inventory and softening demand, and it's no longer enough to just "pick a num...

Are you a real estate agent or team leader tired of the traditional, low-margin grind? This episode reveals how Creative Real Estate Deals are the key to building a truly profitable business in today's shifting market. The old way of doing things—from traditional brokerage models to the ego-driven approach to real estate team building—is broken, leading to shrinking profit margins and endless friction. It's time to stop t...

Are you a real estate agent striving for more than just consistent sales, perhaps even aiming to be a millionaire real estate agent? This is the unfiltered truth directly from some of the top 0.001% agents on the planet, including your host Aaron Novello, on how they achieved elite status. Discover the real real estate business how to growth strategy they used to overcome plateaus and scale their success.

In this powerful ...

Are your real estate clients struggling to understand current market values? This episode reveals a powerful pricing strategy for real estate how to price homes right. Learn how to expertly guide sellers using compelling data, moving beyond opinions to clear market truths. This isn't just about price reduction real estate; it's about empowering agents to command their conversations and get properties sold effectively, eve...

Are you a struggling real estate agent feeling the pressure of a tough real estate market? Aaron Novello reveals the

#1 reason real estate agents fail and exactly what you need to do to avoid it! This isn't just theory; it's real estate coaching with actionable real estate scripts and proven strategies to help you thrive in a shifting market in real estate. Learn how to handle the 4 most common real estate seller...

Are you a real estate agent feeling the pinch in today's unpredictable market?

Discover the truth about today's real estate market and what top real estate agents must do right now to thrive. This episode unveils powerful lead generation strategies that empower you to get your "unfair share" of listings, even when transactions are scarce.

HERE'S WHAT YOU'LL DISCOVER IN THIS ESSENTIAL ...

Burned out from endless deals and nonstop hustle? This is the story of how one top producer used real estate coaching to rebuild his life, find balance, and finally exit production — for good. In this interview, Aaron Novello sits down with Lars Hedenborg to unpack how he scaled to 400+ transactions per year and walked away, leveraging real estate coaching, real estate systems, and a smarter business model.

If you’ve been ...

If you’re a real estate agent trying to stop hustling and start positioning for wealth, this episodio is your wake-up call. I'll break down the real reason agents burn out and how to escape the grind with structure, clarity, and a smarter path forward.

Discover how to avoid burnout in real estate while building real momentum using a proven system that actually works. You’ll learn exactly how to grow a real estate team...

Want to know how to get probate listings without sounding pushy or salesy? In this episode, we dive into the strategy that helped one agent make probate listings 50 percent of his business.

If you’re a real estate agent looking to grow your real estate listings with motivated sellers who aren’t on Zillow, this approach changes everything. You’ll learn exactly what to say, how to handle tough objections, and how to turn com...

Struggling to close your listing appointments? This real estate script could be the reason you're not converting. In this live listing presentation role play, Aaron Novello breaks down exactly how to guide sellers through pricing without pushing — and how to use strategic language to win trust and get the listing signed.

If you're tired of pricing talks that lead nowhere, or sellers who just won’t budge, this is ...

Ready to stop wasting hours on social media and low-value tasks?

In this episode you’ll learn how to build discipline and master time management techniques that skyrocket your productivity. 
✅ Embrace the philosophy of sacrifice—say no to distractions and reclaim your focus
✅ Apply daily routines to reinforce discipline and crush impulse behaviors
✅ Cultivate a growth mindset that turns every “no” into progress...

How to prequalify probate leads on call: In this episode, you’ll get a step-by-step probate lead qualification phone script that lets you pre-qualify probate appointments instantly and with confidence

In the next few minutes, you’ll discover exactly how to prequalify probate leads on call without chasing follow-ups. You’ll see the best questions to qualify probate leads, learn our “ask and then be quiet” approach for maxim...

How to Price a Home in a Shifting Market? In this episode, we break down exactly how to price a home in a shifting market by comparing data driven listing price strategy with competitive pricing strategy, so you can pivot confidently and win more listings

✅ dynamic pricing strategy – learn when and how to test higher price points in a slow market
✅ inventory based pricing – use supply and demand data to frame your list...

Are you ready to learn the exact questions to ask sellers during listing presentation that drive buy-in and close more deals? In this step-by-step guide, we’ll show you how to master your questions to ask sellers during listing presentation so you capture seller motivation, handle objections, and secure signed contracts every time.

✅ Understand the proven three-step listing presentation framework that shifts control to the...

If you're struggling with how to set more real estate appointments, you're not alone — and you're not broken. In this episode, Aaron Novello lays out the exact system he uses to book consistent appointments, build confidence, and stay productive even when the market slows down.

Whether you're new to the business or just feel stuck, this step-by-step strategy will show you the mindset, habits, and routin...

If your real estate pricing strategy isn’t working anymore, you’re not alone. In this episode, Aaron Novello breaks down exactly how to adapt your pricing conversations to today’s shifting real estate market — using logic, empathy, and leadership to guide sellers toward the truth.

Aaron coaches agents through one of the most common challenges: seller objections real estate professionals hear all the time. From “we’re alrea...

If you’ve ever wondered how to talk to probate leads without sounding pushy or lost, this episode shows exactly what to say. Learn how this agent went from unsure and uncomfortable to confident, consistent, and closing. From scripting to follow-up, he now gets listings because he knows how to talk to probate leads with clarity and purpose.

You’ll also learn:
✅ The truth about real estate probate lead conversion
✅ A...

If your listing presentation isn't landing, it might not be your script — it's how you're showing up. In this episode, Aaron breaks down why most agents fail to win listings and how top producers think, speak, and lead differently. This is all about the real estate mindset that gets results.

✅ Discover what top agents really do during a listing presentation
✅ Understand how sales energy affects your tone...

Looking to master your real estate agent mindset? This episode dives into actionable real estate agent mindset frameworks and mental maps for agents so you can embrace mistakes, reframe rejection, and build a true growth mindset that fuels long-term success.

✔️ Discover why embracing beginner errors (“mistakes in real estate”) accelerates your learning
✔️ Learn Aaron’s “rejection mindset realtors” strategy to turn ever...