The Action Sports Podcast

The Action Sports Podcast

The Action Sports Podcast is designed to drive stoke and exposure to the action sports industry by empowering one rider at a time. Each week, we tap into the minds of industry leaders, enthusiasts, and action sports companies so they can share how they created results for themselves, and get an insiders perspective on what they do and what they look for when it comes to sponsorship, and ultimately how to spend more time riding. So grab your headphones, connect your Bluetooth, or crank up your computer speakers and tune into each episode. Don't forget to smash the subscribe button so you are notified about new episodes every single week! Want to join The Action Sports Army so you can land and develop sponsorships the right way, and see how riders just like you are turning their Action Sports passion into careers? Go to www.ascarmy.com/podcast and request your invite today!

Episodes

December 22, 2022 36 min

"I started spending more time in the mountains where all I did was ride". We all want to spend more time riding. To go out to the park, track, lake, or mountains and spend most of our time doing what we love. As often as we can, we make it happen, that is just what we do! 

Brandon spends his hard earned time in the mountains when the ground is frozen and work is slow. He has figured out like so many others to work hard when ...

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Really excited for today's episode. This is a refresher episode from 2021 with Skidoo Ambassador Pro Backcountry Sledder Cody McNolty. The conversation with Cody was so good, I spent around 3 hours with the guy and learned a ton. It was tough to break down which bits and pieces I felt were needed to share for 2023, but this episode is basically just that. 

If you have not already listened to the original episodes 34 and 35 from ...

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December 8, 2022 38 min

"I truly believe I can do it. Which other people may not think that... but I have faith in myself. I know if I work hard enough, I can!" I am truly convinced that once you set your mind to something, you can achieve it. Whatever goal it may be, whatever dream you desire, whatever outcome you crave, you are capable of making it a reality. The truth is, it takes a little bit of faith and a fair amount of hard work and anythin...

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December 1, 2022 27 min

I believe one of the most overlooked opportunities in an Action Sports career is relationship building. I have fallen short so many times in my career with relationships. From missed opportunities because I didn't believe (at the time) there was value in spending my time with individuals to completely leaving a door wide open and not stepping through because I didn't know how to overcome a personal challenge.

Today my hope i...

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November 17, 2022 50 min

"Fort Hall Casino jumped on board and sponsored the film one year!" The opportunity to do more of what we love doing is closer than ever! Today's guest hops on and we get to learn more about the good old days previous to social media and what they had to do as a brand to create the content we so easily have at our fingertips, let alone in our pockets! What an advantage we have living today and being able to accomplish s...

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November 10, 2022 79 min

"I always knew I was going to be doing some things, in a specific niche". We all have a passion for the industry. We absolutely love doing what we do. And so many of us are chasing the rush of adrenaline, getting that dopamine hit as often as we can. That is what makes our industry so unique! So knowing what direction you want to take your life and even creating a career doing what you love is so awesome. Not many people re...

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November 3, 2022 41 min

"Someone recommended I try riding a Snowbike in 2011 and I laughed in their face!" It's funny to see what happens when we say one thing and then later in our life it ends up happening anyways! If we could just short cut the journey, I think we'd find ourselves more successful quicker! However, without learning how to pivot and make changes I don't believe we'd learn and grow. So watching JT's life contin...

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October 27, 2022 42 min

"I ride pit bikes more than I ride big bikes".  It's awesome to learn more about a rider and their background. So many things that otherwise are left unknown to a majority and yet they may be local legends. Quinn is one of those guys. On today's episode we get a better look at Quinn's life and how it began. Some funny stuff has gone on in that dude's life and it's still in the beginning. He has been infl...

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October 20, 2022 44 min

"I did wheelie a Harley". Now that is not something most have ever seen let alone done in their lifetime! Greg though is not the typical MX rider either. A drive of passion and love for the industry has helped Greg shape his current career. Today you can see him blowing it up on social media with his content around bike builds, primarily 2-strokes. A bunch of us older guys and gals remember when 2-strokes were the only bike...

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October 13, 2022 70 min

We are ready to rock today's episode. We've got a return guest ready to drop some great perspectives and thoughts about the industry. Passion runs deep with Josh. His drive to pursue a career inside the action sports industry is very transparent. This guy eat, sleeps, breathes all things action sports. From deep ruts climbing up hills to crushing it at the bmx park or jamming at the skatepark, Josh isn't one to sit arou...

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October 6, 2022 18 min

I'm stoked to make a pivot in the podcast right now.

There will always be days when you will need to make a change.

I just hope those that do make a change, it is the right thing to do!

I've been paying attention to our industry more and more each year. Though I still might not know everything about the community, I can tell you that one thing is for sure. Nothing is guaranteed. So how do we prepare for seasons like that? Jim ...

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September 29, 2022 45 min

We always see a top 10 or top 5 or top 3.

My question is, who is choosing those top choices?

I know who chose this episodes top 5!

This episode is different than most episodes. In this episode I decided to break apart 5 athletes and their perspectives when it comes to landing sponsorships. This episode has Brett Turcotte, Mat Cox, Cody McNolty, Cody Webb, and Colby Crapo. Each one of these athletes have different perspectives when it ...

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September 28, 2022 48 min

"Made in Freakin America"

How often are you proud of something you've built?

When WAS the last time you built something you've been proud of?

I really enjoyed having the owner of MotoProHQ on the podcast today. He was a fantastic guest and I learned so much more than I anticipated about their products that they provide for the motorcycle and bicycle community. There are ideas that we have each day but it's not comm...

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September 27, 2022 41 min

"Everybody in the world should live... the perspective I have in my mind, because nobody knows when their cards are up"

Do you live your life like today is your last?

Or are you living for tomorrow and taking today for granted.

What a profound thought by today's guest. Marten Devlieger is a guest unlike any other guest I've had on the podcast to date. This guy truly lives every single day as if tomorrow he won't be...

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September 22, 2022 46 min

"What ever you can do to save money... reinvest it back into the race team".

When it comes to racing, do you treat it as a hobby or a business?

Or maybe you are like so many, it once was a hobby but now is a business.

You might be surprised to learn how the top athletes look at racing. Jake Versey has an amazing mindset when it comes to building his brand. He is laser focused on what he wants to achieve and he is willing to gr...

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September 21, 2022 48 min

"I'm about 70 to 90 days depending on the snow".

Could you imagine dedicating your life to your sport?

What would you be willing to give up to make your dreams happen?

Chris Johnson has not always been a backcountry sledder. Did you know, he actually cut his teeth on the mountains on a board! Such a cool background he brings into this story. There are so many twists and turns that we take during our lives and Chris has fou...

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September 20, 2022 39 min

"It feels like riding in the deep powder and riding a stand up jetski at the same time!"

Have you ever wondered what it was like to ride a sled on water?

Our guest on the podcast has a pretty good idea!

Stoked to have Grant Whitaker, a dude that is "making waves" on the show. Grant's story is not A typical and he drops some mega fun things talking about this particular sport most others don't know much about. H...

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September 15, 2022 51 min

What strategy have you taken to get your foot in the door?

Have you exhausted your resources and are about to give up?

What if one more conversation could be the last conversation that changed everything for you?

So many times I've talked with an athlete that has shared his/her experience landing a dream position with a company they admire. One of many shared advice from these individuals "don't quit till you get it". ...

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September 14, 2022 43 min

How soon do dreams come true?

Or maybe you feel that dreams are too far away?

Are you even dreaming at all?

I constantly wonder about athletes and their dreams and goals in life. So many find themselves in positions of notoriety and fame but that is not typically what they were wanting to achieve. Most are like everyone else. Just want to ride each day and enjoy their lives. I believe what separates these athletes from the rest is bei...

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September 13, 2022 56 min

What are your strategies with social media?

There are so many ways to get attention, have you found the ones that work for you?

I mean everybody has some type of strategy that works, right?

When it comes to social media, there seems to be a variety thoughts and ideas that go around. Some seem to find a great strategy that works really well for them, others seem to really struggle. However, there are proven strategies that work and hav...

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