June 10, 2025 • 12 mins
Episode Show Notes: https://sociallyausome.com/post/adhd-time-blindness-mastering-productivity
In this relatable episode, host Alyece Smith dives into a challenge familiar to every ADHD entrepreneur: time blindness. You know the feeling—you start your day with a plan, and suddenly it’s 4 p.m. and nothing’s done.
This isn’t just bad planning; it’s your ADHD brain’s unique struggle with tracking time. If you’re stuck in the cycle of “busy but not productive,” this episode is for you.
Keywords
ADHD, time blindness, time management, productivity, entrepreneurs, time mastery, ADHD strategies, visual timers, micro deadlines, support community
Takeaways
Time blindness is a common struggle for ADHD entrepreneurs.
Understanding the reasons behind time blindness can help in managing it.
Visual timers can significantly aid in time management.
Color-coded time blocking is more effective for ADHD individuals.
Micro deadlines can help break down overwhelming tasks.
Transition rituals can ease the shift between tasks.
Community support is crucial for ADHD entrepreneurs.
It's important to vocalize struggles to find solutions.
ADHD entrepreneurs often feel overwhelmed and overstimulated.
Effective systems can lead to better productivity and less frustration.
Chapters
00:00 Understanding Time Blindness in ADHD Entrepreneurs
04:45 Tools for Time Mastery
10:04 Building a Supportive Community for ADHD Entrepreneurs
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Have you ever sat down to check your emails and then look up and
realize it's been 3 hours? Or maybe you sat like a plan for
the day, right? You've got it all mapped out,
but when you finally check the clock, it's 5:00 PM and your To
Do List is completely untouched.What if I told you it's not poor
time management, it's actually how your brain experiences time?
(00:21):
In today's episode, I'm going toreveal the hidden reason ADHD
entrepreneurs like us struggle with time, and I'll give you the
exact strategies that I recommend for you to turn chaos
into control. Let's get started.
Hey, hey, welcome back to the ADHDCEO, the podcast that gives
you a real life ADHD friendly strategies for entrepreneurs
(00:43):
that are navigating the chaos ofrunning a business.
I'm Elise Smith, I am your host.And today we're talking about
something we are all wrestling constantly, time blindness.
So you know the drill, right? You start your morning with a
plan, but suddenly it's like 4:00 PM and you barely scratch
the surface. And I actually did an episode
recently about fake working and how being busy is not being
(01:07):
productive. I'll actually link that in the
show notes for you because it's a good listen as well.
And this is kind of a Part 2 to that.
But a lot of times you find yourself thinking, I'll just
reply to a few emails before lunch and you then you find
yourself like deep and rabbit holes at dinnertime and your
family's going, what are you doing?
You know, and then you have thisinternal struggle of damn, I
(01:27):
really didn't get anything done today.
That's ADH DS unique relationship with time.
It's not necessarily poor planning.
And so today back why this happens, how it shows up and
your daily business and life. And I'm going to give you some
simple tools to kind of shift from constant catch up to
feeling in control of your time.All right, so let's dive into
(01:48):
this. And I want to start by talking
about why ADHD time blindness actually happens, OK?
Because it's really important that you understand why it
happened so that you can fix it.So our ADHD brains often
struggle with time perception. And it's funny because I think
about like casinos with this, right?
I live on the coast of Mississippi, so there's casinos
everywhere. We talk about here why they
(02:10):
always have it. It looks like daylight all the
time in casinos, right? There's no windows.
They want you to lose track of time.
They want you to lose that internal clock so that you spend
more money. And so we kind of do this to
ourselves as ADHD people becauseit's like we're missing this
internal clock that keeps us on track, right?
It tells us how long something is taking or how long we've been
(02:30):
spending on a task or how much time is passed.
And so like kind of imagine you sit down, design, let's say a
client proposal, right? And you think it's going to take
you 30 minutes. And then two hours later, you're
still perfecting the font sizes.Or you have a meeting in 20
minutes, but your brain can't sense how long 20 minutes
actually is. So you start a new task and then
suddenly you're late or you're scrambling to get on on time, or
(02:52):
you're apologizing that, oh, I'mso sorry, I lost track of time,
right? That is time blindness.
And it's often why we miss headlines, why we're late on
calls, why we miss calls completely.
We underestimate how long tasks will actually take.
And so that's why we always feelstuck in these cycles of hyper
(03:13):
focus or distraction. There's no in between.
It's one or the other. And so think about like, you
know, you run a successful coaching business, but always
scrambling, always behind you. Block off a whole time period on
your calendar, a whole afternoonfor, let's say, your marketing
tasks. And I actually just had this
conversation on my ADHD entrepreneur call this week
(03:34):
about how so we very often forget to market our own
business, but then we get sidetracked on optimizing one
social media post. And so then when the day ends,
you are behind, you feel frustrated, you're angry with
yourself, you start having this imposter syndrome, which I just
talked about last week. So make sure you plug in the
last week's episode, but you've you're frustrating, you start
doubting yourself because of that loss of time.
(03:58):
And so this shows up in your dayin a lot of ways.
Wake up thinking that I'll startwork at 9.
Suddenly it's 10:30 because you hyper focused on organizing the
drawing in your kitchen because you thought you were going to
get ahead and your personal lifebefore you got to your business
tasks. So then 10:30 you dive in the
client work without a clear timeboundary.
Next thing you know, it's noon and you've skipped lunch because
(04:21):
you're like, lunch is a reward. I'm not getting up until this is
done. And now you're exhausted and
you're hangry. So you spend the afternoon
jumping between emails, social media and half started projects
trying to catch up. But then it's 5:00 PM and you
think, you know, where did the day go?
I didn't finish one thing. I didn't scratch anything off my
(04:41):
To Do List. If anything, I added twenty more
things. It's not laziness, it's your
brain struggling to track and manage your time.
And there's a lot of ways that you can fix this.
So I want to walk you through some ADHD friendly tools for
time mastery. And these are things that I use
in my own business. All right, So if you haven't
already, I would probably download this episode.
(05:02):
I'd make sure I'm subscribed to the podcast.
I mean, why would you not be? But here's what works for me and
what I recommend to students in my program.
First and foremost, visual timers.
OK, visual timers. So you'd probably have set
reminders and you set them and you ignore them and you snooze
them and you set them again, setthem again, set them again.
You need a visual timer and there's a lot of different apps
(05:24):
for this that you can use. There's even 1 you can actually
put on like one of your desk screens.
But seeing time slip away helps your brain recalibrate.
Personally have an Alexa Echo show.
Hopefully she doesn't start talking right here on my desk at
all times and so I can look overand see how much is left on that
timer. But you are a visual person.
(05:44):
You need visual reminders and sothat's why you snooze the
reminders on your phone. Use the reminders on your
regular apps because they're notvisual.
Next, blocking with colors. So instead of trying to get a
planner and assign blocks of time to specific tasks, use
color codes. Blue for client work, red for
admin, green for breaks. I have a very unique way of
(06:06):
blocking my time because typicaltime blocking doesn't work for
ADHD people. But I teach all about this
inside my Academy. I actually give my students like
my actual schedule and how I do this, but colors allow me to
glance at it really quickly and see what's next.
And again, I have a very unique way of blocking time, not based
(06:27):
on to do's but types of tasks. And so again, I teach all about
the semi programs, but you need to be able to glance at it and
know what's next or what's coming so that you can easily
associate that color and say, OK, OK, that's important or
that's urgent, right? The next thing is micro
deadlines. So we very often miss deadlines
or don't get something done the way we want it to get done and
(06:50):
we get distracted because it's amassive task.
So we're already overwhelmed before we start.
And so instead of doing like, I'm going to work on my website
for, you know, 30 minutes, I will work on my website from
12:00 to 2:00, break that task down into small sections and
have micro deadlines for each piece of that.
So I just had a student that's working on a funnel for a new
(07:13):
product she's got coming out. And so this this funnel is 4
pages long. And so we broke it down into,
OK, we've got the opt in Page, the sales page, the upsell page,
the thank you page, right? And funnels usually scare the
hell out of ADHD entrepreneurs, but we talked about micro
deadlines. So by Tuesday let's have the opt
in Page done. By Wednesday let's have this
(07:34):
done. By Thursday let's have this
done. And I challenge you to set a 30
minute timer just to update 1 section or just to create one
section. That way you don't spiral and
rabbit hole. And we know that as ADHD people,
we need deadlines. We need that dopamine be even if
it's a fake deadline. But having micro deadlines
allows you to ensure that you get more done.
(07:56):
And it also allows you to make sure that you're staying on
task. Because if I set a 30 minute
timer just to update 1 section and that timer is visual, it
goes off. I'm like, oh God, I didn't get
anything done. Let me get back on track versus
blocking off 12 to 2 and you've wasted 4 hours realizing that
you're not on task. OK, And the last piece of this
(08:17):
is transition rituals. So build a queue and that tells
your brain it's time to switch gears.
And a lot of people have like certain playlists, maybe a walk,
maybe moving to a different space.
But transitions are hard. And even the average person, the
neurotypical person wastes a lotof time in transitions.
I can't remember the exact number, but there it was like
(08:39):
you waste an hour and a half a day transitioning from 1 task to
the other. That's why batching is so
important and so, so much, so much more productive than trying
to do everything little by little because you're constantly
switching hats. But I'll give you an example of
this. So during school, my kids, I
have a timer that goes off at 2:00 every day.
They get off the bus to 40 ish, but at 2:00, because if it went
(09:04):
off at 2:35 and I snoozed it, I've only got like 5 minutes to
get ready, right? That's a transition.
I need to get up, I need to go get their snacks, their drinks,
get them ready, be prepared to get them off the bus.
I need to stop what I'm doing with work.
So I have a certain song that comes on.
I know that sounds crazy. Why is it different than a
timer? But a timer I'm more likely to
snooze it, let it go when that song plays.
(09:26):
I know that it means kids and it's important.
I also have different workspacesso I like to sit at my desk when
I'm doing like hyper focus tasks.
But when I'm creating content, II much rather prefer like be
away from my desk. It gets me in a creative space.
So I'll go to like my dining room because it has better
lighting. I'll go sit in my car.
(09:46):
But moving to a different workspace changes how I'm
reacting and it kind of sparks my creativity but allows me to
switch gears quickly. So think about this because part
of the reason most ADHD entrepreneurs struggle is they
don't necessarily have the accountability from someone who
understands them right? So if you have a structure where
(10:07):
you can thrive using visual timers, breaking your day into
smaller color-coded tasks, rightwithin weeks you'll go from
where did the day go that frustration into I finished
everything on my list. I'm so freaking proud of myself.
And so that's exactly why I created Unmasked, which is my
free Telegram broadcast channel for ADHD entrepreneurs.
I'll link that in the show notesfor you if you want to jump in
(10:28):
there. But being in a space of people
who to understand these struggles, I cannot tell you how
important that is because if youcannot vocalize what you're
struggling with and get feedbackfrom people who are also
struggling with it, if you're looking to those neurotypical
standard productivity hacks, you're going to continue to
struggle. OK, so if this resonated with
(10:48):
you, this Pockets episode resonated with you, here's your
action plan. First and foremost, I want you
to follow my new IGO. I'll link that in the show notes
as well. But inside there we'll have, I
have daily ADHD friendly productivity tips that I give.
OK. I also want you to grab my new
secret podcast episode. It came out on Memorial Day.
It's brand new inside there. I share 3 mistakes keeping you
(11:09):
from $10,000 a month right now. All right, so you can find it in
the show notes. You can DM me bonus 25 on IG and
I'll get it to you either way. But you really need to
understand what you're struggling with because you
think it's a bad sales, you think it's because you can't get
focused, you think it's because you're unorganized.
That's not it. It's more internal than that.
And I share all of that in this new podcast episode.
(11:30):
OK and last but not least, I am hosting the ADHD income
accelerator master class brand new just came out.
It will be live in July. Yes, I know that's a while from
now, but the truth is if you youcan't learn how to master your
time and prioritize effectively to build your business to thrive
with your brain, you're going tocontinue to stay frustrated
(11:51):
until you burn out and quit. And so the master class is
happening. Live in July.
It's $7.00, seven dollars lock in your spot, which is way less
than your fancy coffee, and I'm going to teach you exactly how
to build those systems in your business that are going to give
you your time back and help you start seeing actual results for
$7.00. I don't know how many times I
(12:11):
can say that. So you've got this.
You're not lazy, you're not bad at sales, you don't suck at
sales. You're overwhelmed, over
stimulated, and you need systems.
OK, so until next time, make it simple, make it social, make it
awesome. I'll see you next week.
Have you ever sat down to check your emails and then look up and
realize it's been 3 hours? Or maybe you sat like a plan for
the day, right? You've got it all mapped out,
but when you finally check the clock, it's 5:00 PM and your To
Do List is completely untouched.What if I told you it's not poor
time management, it's actually how your brain experiences time?
(00:21):
In today's episode, I'm going toreveal the hidden reason ADHD
entrepreneurs like us struggle with time, and I'll give you the
exact strategies that I recommend for you to turn chaos
into control. Let's get started.
Hey, hey, welcome back to the ADHDCEO, the podcast that gives
you a real life ADHD friendly strategies for entrepreneurs
(00:43):
that are navigating the chaos ofrunning a business.
I'm Elise Smith, I am your host.And today we're talking about
something we are all wrestling constantly, time blindness.
So you know the drill, right? You start your morning with a
plan, but suddenly it's like 4:00 PM and you barely scratch
the surface. And I actually did an episode
recently about fake working and how being busy is not being
(01:07):
productive. I'll actually link that in the
show notes for you because it's a good listen as well.
And this is kind of a Part 2 to that.
But a lot of times you find yourself thinking, I'll just
reply to a few emails before lunch and you then you find
yourself like deep and rabbit holes at dinnertime and your
family's going, what are you doing?
You know, and then you have thisinternal struggle of damn, I
(01:27):
really didn't get anything done today.
That's ADH DS unique relationship with time.
It's not necessarily poor planning.
And so today back why this happens, how it shows up and
your daily business and life. And I'm going to give you some
simple tools to kind of shift from constant catch up to
feeling in control of your time.All right, so let's dive into
(01:48):
this. And I want to start by talking
about why ADHD time blindness actually happens, OK?
Because it's really important that you understand why it
happened so that you can fix it.So our ADHD brains often
struggle with time perception. And it's funny because I think
about like casinos with this, right?
I live on the coast of Mississippi, so there's casinos
everywhere. We talk about here why they
(02:10):
always have it. It looks like daylight all the
time in casinos, right? There's no windows.
They want you to lose track of time.
They want you to lose that internal clock so that you spend
more money. And so we kind of do this to
ourselves as ADHD people becauseit's like we're missing this
internal clock that keeps us on track, right?
It tells us how long something is taking or how long we've been
(02:30):
spending on a task or how much time is passed.
And so like kind of imagine you sit down, design, let's say a
client proposal, right? And you think it's going to take
you 30 minutes. And then two hours later, you're
still perfecting the font sizes.Or you have a meeting in 20
minutes, but your brain can't sense how long 20 minutes
actually is. So you start a new task and then
suddenly you're late or you're scrambling to get on on time, or
(02:52):
you're apologizing that, oh, I'mso sorry, I lost track of time,
right? That is time blindness.
And it's often why we miss headlines, why we're late on
calls, why we miss calls completely.
We underestimate how long tasks will actually take.
And so that's why we always feelstuck in these cycles of hyper
(03:13):
focus or distraction. There's no in between.
It's one or the other. And so think about like, you
know, you run a successful coaching business, but always
scrambling, always behind you. Block off a whole time period on
your calendar, a whole afternoonfor, let's say, your marketing
tasks. And I actually just had this
conversation on my ADHD entrepreneur call this week
(03:34):
about how so we very often forget to market our own
business, but then we get sidetracked on optimizing one
social media post. And so then when the day ends,
you are behind, you feel frustrated, you're angry with
yourself, you start having this imposter syndrome, which I just
talked about last week. So make sure you plug in the
last week's episode, but you've you're frustrating, you start
doubting yourself because of that loss of time.
(03:58):
And so this shows up in your dayin a lot of ways.
Wake up thinking that I'll startwork at 9.
Suddenly it's 10:30 because you hyper focused on organizing the
drawing in your kitchen because you thought you were going to
get ahead and your personal lifebefore you got to your business
tasks. So then 10:30 you dive in the
client work without a clear timeboundary.
Next thing you know, it's noon and you've skipped lunch because
(04:21):
you're like, lunch is a reward. I'm not getting up until this is
done. And now you're exhausted and
you're hangry. So you spend the afternoon
jumping between emails, social media and half started projects
trying to catch up. But then it's 5:00 PM and you
think, you know, where did the day go?
I didn't finish one thing. I didn't scratch anything off my
(04:41):
To Do List. If anything, I added twenty more
things. It's not laziness, it's your
brain struggling to track and manage your time.
And there's a lot of ways that you can fix this.
So I want to walk you through some ADHD friendly tools for
time mastery. And these are things that I use
in my own business. All right, So if you haven't
already, I would probably download this episode.
(05:02):
I'd make sure I'm subscribed to the podcast.
I mean, why would you not be? But here's what works for me and
what I recommend to students in my program.
First and foremost, visual timers.
OK, visual timers. So you'd probably have set
reminders and you set them and you ignore them and you snooze
them and you set them again, setthem again, set them again.
You need a visual timer and there's a lot of different apps
(05:24):
for this that you can use. There's even 1 you can actually
put on like one of your desk screens.
But seeing time slip away helps your brain recalibrate.
Personally have an Alexa Echo show.
Hopefully she doesn't start talking right here on my desk at
all times and so I can look overand see how much is left on that
timer. But you are a visual person.
(05:44):
You need visual reminders and sothat's why you snooze the
reminders on your phone. Use the reminders on your
regular apps because they're notvisual.
Next, blocking with colors. So instead of trying to get a
planner and assign blocks of time to specific tasks, use
color codes. Blue for client work, red for
admin, green for breaks. I have a very unique way of
(06:06):
blocking my time because typicaltime blocking doesn't work for
ADHD people. But I teach all about this
inside my Academy. I actually give my students like
my actual schedule and how I do this, but colors allow me to
glance at it really quickly and see what's next.
And again, I have a very unique way of blocking time, not based
(06:27):
on to do's but types of tasks. And so again, I teach all about
the semi programs, but you need to be able to glance at it and
know what's next or what's coming so that you can easily
associate that color and say, OK, OK, that's important or
that's urgent, right? The next thing is micro
deadlines. So we very often miss deadlines
or don't get something done the way we want it to get done and
(06:50):
we get distracted because it's amassive task.
So we're already overwhelmed before we start.
And so instead of doing like, I'm going to work on my website
for, you know, 30 minutes, I will work on my website from
12:00 to 2:00, break that task down into small sections and
have micro deadlines for each piece of that.
So I just had a student that's working on a funnel for a new
(07:13):
product she's got coming out. And so this this funnel is 4
pages long. And so we broke it down into,
OK, we've got the opt in Page, the sales page, the upsell page,
the thank you page, right? And funnels usually scare the
hell out of ADHD entrepreneurs, but we talked about micro
deadlines. So by Tuesday let's have the opt
in Page done. By Wednesday let's have this
(07:34):
done. By Thursday let's have this
done. And I challenge you to set a 30
minute timer just to update 1 section or just to create one
section. That way you don't spiral and
rabbit hole. And we know that as ADHD people,
we need deadlines. We need that dopamine be even if
it's a fake deadline. But having micro deadlines
allows you to ensure that you get more done.
(07:56):
And it also allows you to make sure that you're staying on
task. Because if I set a 30 minute
timer just to update 1 section and that timer is visual, it
goes off. I'm like, oh God, I didn't get
anything done. Let me get back on track versus
blocking off 12 to 2 and you've wasted 4 hours realizing that
you're not on task. OK, And the last piece of this
(08:17):
is transition rituals. So build a queue and that tells
your brain it's time to switch gears.
And a lot of people have like certain playlists, maybe a walk,
maybe moving to a different space.
But transitions are hard. And even the average person, the
neurotypical person wastes a lotof time in transitions.
I can't remember the exact number, but there it was like
(08:39):
you waste an hour and a half a day transitioning from 1 task to
the other. That's why batching is so
important and so, so much, so much more productive than trying
to do everything little by little because you're constantly
switching hats. But I'll give you an example of
this. So during school, my kids, I
have a timer that goes off at 2:00 every day.
They get off the bus to 40 ish, but at 2:00, because if it went
(09:04):
off at 2:35 and I snoozed it, I've only got like 5 minutes to
get ready, right? That's a transition.
I need to get up, I need to go get their snacks, their drinks,
get them ready, be prepared to get them off the bus.
I need to stop what I'm doing with work.
So I have a certain song that comes on.
I know that sounds crazy. Why is it different than a
timer? But a timer I'm more likely to
snooze it, let it go when that song plays.
(09:26):
I know that it means kids and it's important.
I also have different workspacesso I like to sit at my desk when
I'm doing like hyper focus tasks.
But when I'm creating content, II much rather prefer like be
away from my desk. It gets me in a creative space.
So I'll go to like my dining room because it has better
lighting. I'll go sit in my car.
(09:46):
But moving to a different workspace changes how I'm
reacting and it kind of sparks my creativity but allows me to
switch gears quickly. So think about this because part
of the reason most ADHD entrepreneurs struggle is they
don't necessarily have the accountability from someone who
understands them right? So if you have a structure where
(10:07):
you can thrive using visual timers, breaking your day into
smaller color-coded tasks, rightwithin weeks you'll go from
where did the day go that frustration into I finished
everything on my list. I'm so freaking proud of myself.
And so that's exactly why I created Unmasked, which is my
free Telegram broadcast channel for ADHD entrepreneurs.
I'll link that in the show notesfor you if you want to jump in
(10:28):
there. But being in a space of people
who to understand these struggles, I cannot tell you how
important that is because if youcannot vocalize what you're
struggling with and get feedbackfrom people who are also
struggling with it, if you're looking to those neurotypical
standard productivity hacks, you're going to continue to
struggle. OK, so if this resonated with
(10:48):
you, this Pockets episode resonated with you, here's your
action plan. First and foremost, I want you
to follow my new IGO. I'll link that in the show notes
as well. But inside there we'll have, I
have daily ADHD friendly productivity tips that I give.
OK. I also want you to grab my new
secret podcast episode. It came out on Memorial Day.
It's brand new inside there. I share 3 mistakes keeping you
(11:09):
from $10,000 a month right now. All right, so you can find it in
the show notes. You can DM me bonus 25 on IG and
I'll get it to you either way. But you really need to
understand what you're struggling with because you
think it's a bad sales, you think it's because you can't get
focused, you think it's because you're unorganized.
That's not it. It's more internal than that.
And I share all of that in this new podcast episode.
(11:30):
OK and last but not least, I am hosting the ADHD income
accelerator master class brand new just came out.
It will be live in July. Yes, I know that's a while from
now, but the truth is if you youcan't learn how to master your
time and prioritize effectively to build your business to thrive
with your brain, you're going tocontinue to stay frustrated
(11:51):
until you burn out and quit. And so the master class is
happening. Live in July.
It's $7.00, seven dollars lock in your spot, which is way less
than your fancy coffee, and I'm going to teach you exactly how
to build those systems in your business that are going to give
you your time back and help you start seeing actual results for
$7.00. I don't know how many times I
(12:11):
can say that. So you've got this.
You're not lazy, you're not bad at sales, you don't suck at
sales. You're overwhelmed, over
stimulated, and you need systems.
OK, so until next time, make it simple, make it social, make it
awesome. I'll see you next week.
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My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com