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October 20, 2025 37 mins

The nitrogen market is shifting — fast. Global volatility, rising fertilizer prices, and supply chain uncertainty have left Western Canadian farmers paying some of the highest input costs in the world. In this episode, Rob Saik sits down with Derek Penner, CEO of Genesis Fertilizers, to unpack how a multi-billion-dollar, farmer-owned fertilizer plant could change the game.

They discuss:
- Why fertilizer prices have skyrocketed — and may stay high
- How farmers can gain equity and control in fertilizer production
- The economics, governance, and long-term vision behind Genesis Fertilizers
- What government and strategic support could mean for the project’s future

If you’re a farmer thinking about your long-term input costs — or how to invest directly in agriculture’s future — this is a must-listen.

And if you’re heading to Agri-Trade 2025, don’t miss AGvisorPRO and Genesis Fertilizers — we’re co-hosting the (Unofficial) Agri-Trade Afterparty on November 6 at 8 p.m. at the Silver Buckle in Red Deer, bringing the agriculture community together for drinks, conversations, and connections.

👉 Download the AGvisorPRO app to join the Genesis Fertilizers community and get involved today. https://link-app.agvisorpro.com/community-public-69

If you want to have a deeper discussion with any of the experts featured in this podcast, download the AGvisorPRO app today for free.
https://link-app.agvisorpro.com/AGvisorPOD

  • Ask questions anonymously and get multiple expert answers for free.
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