"In today’s culture, YouTube IS the plan before the backup plan"
Who Is Dan Rodo:
Dan Rodo is both a social media content creator & Television host. For nearly a decade Dan has been creating content reaching over 90 million views in half that time. He was given the opportunity to create the first-ever digital series for Bell Media called "Dan For A Week" which was a 6 episode season that followed Dan in a week of changing up his lifestyle, such as ONLY eating pizza for a week and training like a professional athlete. Dan also has experience on the small screen being the host of an entertainment news and pop culture show in Dallas, Texas which aired on CBS. He has hosted multiple red carpets including the Juno awards as well as the iHeartRadio MMVAs. He is the most recent winner of the iHeartRadio MMVAs for Fan Fave Creator. “
What We Talk About On This Episode of The Andrew Bilak Show:
Starting with Youtube
Why staying family-friendly has allowed for longevity
His first viral video was a simple magic trick (10M views)
What makes a viral video
The importance of letting brands know what you’re doing
Growing on TikTok
Creating content that transcends the language barrier
Content Creation: Viral vs Stability
Don’t need to reinvent the wheel with content, just find another angle
Always going through social media platforms to find what’s trending - hard work
Why creating ‘reckless content’ is not a winning formula for longevity
Tools of the trade when he first started
Landing projects with big media companies - Dan’s shows - Bell Media, Discovery Channel
You need to be consistent to be relevant
How to start working with big brands
Exercise: Creating a piece of content on the spot
Hosting the Junos & iHeartRadio MMVAs
He was voted: Fan Fave Creator
What to expect when hosting an awards ceremony
Getting over the fear of judgment when putting out content = Major Key!
Secrets to mastering vlogging
Why you can’t be half in when being a content creator
Dealing with haters
Why talking about politics or religion in your content is a sticky situation
The future of content creation
Understanding how you treat your content creation will affect others down the line
You need to consistently be creative to stay relevant with the times
Dan’s content creation process from recording to distribution
Dan’s Current Gear Setup:
- SonyA7s2 - DSLR
- Rode Mic
- Adobe Premiere Pro
Sites Dan uses for content creation
Interacting with fans
What to make of today's content creators
What’s next for Dan
Connect With Dan:
Instagram: @danocracy
twitter: @thedanocracy
YouTube: thedanocracy
Dan’s Current Show: Shot & Forgot
andrewbilak.com
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