All Episodes

May 9, 2025 50 mins

INTELLIGEMSIntelligems is the ultimate profit-optimization tool for DTC brands. Use it for all of your CRO efforts by visiting https://intelligems.io.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at https://www.richpanel.com/.//Fan Bi is the Co-Founder of The Hedgehog Company, a buyer and advisor of ecommerce brands with 4 brands in your portfolio. Follow Fan on X at https://x.com/lifeofbi and LinkedIn at https://www.linkedin.com/in/fanbi/.//


//Are half of Shopify brands building businesses… or illusions?In this brutally honest episode, Fan Bi (The Hedgehog Company) breaks down why 50% of eCommerce brands may be worth nothing—despite flashy revenue. After reviewing 300+ P&Ls, Fan shares hard-earned insights about margin traps, mispriced equity, and the brutal realities behind “successful” DTC brands.You’ll learn:Why revenue doesn't equal valueThe red flags investors see in most Shopify P&LsWhat healthy eComm businesses actually look like todayWhen growth becomes a liability, not an assetAnd how to evaluate your business before it’s too lateThis is a must-watch for 7–8 figure founders and operators who care more about profit and enterprise value than vanity metrics.


//1:15 - Why Fan Bi Has Looked At 300+ Businesses6:00 - Importance of being Financially Disciplined14:21 - Learning From Failure24:56 - Risk vs Reward To Increase Your Margins33:00 - Why After 15 Years Fan Is Still In E-Commerce?42:12 - Business Problems vs Desired Problems// SUBSCRIBE TO MY CHANNEL FOR 2X WEEKLY UPLOADS!//Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://bit.ly/3x99lip //FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris Email: podcast@ajfgrowth.comWork with Andrew: https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Mark as Played

Advertise With Us

Popular Podcasts

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.