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March 28, 2025 72 mins

Join Camille and Phillip for another packed episode of Art of the Brand where we explore:

  • Athletes & Personal Brands - why building your personal brand is more critical than ever
  • Our exclusive 4 Quadrant Matrix for evaluating brand positioning and strategy
  • The viral Beis Claw controversy taking over everyone's feeds
  • Our signature Hot or Not segment rating this week's boldest brand moves
  • Range Rover's unexpected expansion into clothing and what it means for luxury crossovers
  • Peroni's non-alcoholic F1 partnership and the changing landscape of sports sponsorships
  • The buzz-worthy Sperry x Aritzia Collaboration that's selling out fast
  • Magic Bullet's recent rebrand - does it hit the mark?
  • Breaking down the Poppi beverage sale and market implications
  • Kim Kardashian's strategic Tesla photoshoot and what both brands gain

Plus, don't miss details about Camille's highly anticipated Social Media Masterclass launching this week! We dive into navigating social platforms effectively, launching your personal brand, and why personal branding is increasingly important in today's digital landscape.New episodes of Art of the Brand drop every Tue. Subscribe now for your weekly dose of brand strategy insights with Camille Moore and Phillip Millar.

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