The EA Sports NCAA Football video game has returned and despite originally opting out of the game, University of Texas QB Arch Manning struck a huge deal with the game to be including after all. During today's discussion host Ryan Holmes along with co-founders Reid Meyer and Justin Ullestad dig into how Manning and his team handled the situation to capitalize on a major NIL opportunity, what it could mean for the future of the game, and how the athletes get the most of their NIL capabilities. They also discuss how sports academies and specialty training in youth sports has had a major spike.
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