The Author Switch

The Author Switch

So many people dream of becoming an author but then never realize that dream. Others publish a book only to see it fade into obscurity. Join bestselling and award-winning author Carma Spence as she shares practical advice and interviews with authors that will inspire you. Turn on The Author Switch and grow your business with books. Whether you’ve always wanted to be an author, have toyed with the idea, or are a frustrated author languishing in obscurity, this podcast is for you.


December 4, 2023 14 mins

First impressions count! If you've been struggling to make your book stand out, tune in to this episode of The Author Switch Podcast. Host Carma Spence will be sharing tips on how to create a blurb that sells! Learn how to create a book description that instantly captivates your audience, transforming your book description into one of your most powerful marketing tools.

The post From Hello to Hooked: Crafting a Book Description tha...

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Host Carma Spence and guest Ben Gioia discuss books, self-publishing and more in this episode of The Author Switch Podcast.

The post Pen Pals: Two Experts, Two Styles in the World of Book Coaching appeared first on The Author Switch.

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Picture this: Your words leaping off the page, connecting with readers on a deep level, and supercharging your business. How do you make that happen? You find your unique Author's Voice!

But how do you do that?

In this episode of The Author Switch, I share 7 tips on how to find and develop your unique author's voice.

The post Echoes of Expertise: The Art of Finding Your Author’s Voice appeared first on The Author Switch.

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Does it seem like your day zips by before you can jot down a single word of your book? Imagine converting even fleeting minutes into substantial strides in your writing journey. My guest for this episode of The Author Switch Podcast, Sheila Hawkins, has honed this craft to perfection. In this episode, she shares her time-savvy methods for authors.

The post Turning Minutes into Manuscripts: Efficient Time Management Tips for Authors...

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Have you ever wondered about the true impact of your book ... beyond just royalties, but also how it might change the world? Join me for this episode of The Author Switch Podcast, where I explore the multifaceted impact your book can have on both your business and the world. Learn how to measure this influence and leave a lasting legacy.

The post Beyond Bestseller Lists: Measure the True Impact of Your Book appeared first on The Au...

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Ever thought about how your book could be the golden key to multiple revenue streams in your business? In this episode of The Author Switch Podcast, I share how to strategically transform your manuscript into more than just pages—turning it into profit avenues that you might not have thought of. Why stop at royalties or using your book as a big business card, when it can unlock so much more?

The post Monetizing Your Manuscript: Cre...

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Are you ready to hack your way to a killer book launch? Do you dream of your book being a Rolls-Royce among used sedans? Then check out this episode of The Author Switch in which I share some tried and true, as well as out-of-the-box ideas for building buzz about your book before you launch it.

The post Building Buzz: Effective Pre-launch Strategies for Your Book appeared first on The Author Switch.

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Don't underestimate the power of the seemingly simple Amazon Author page. It's prime virtual real estate that Amazon generously provides for FREE! In this episode of The Author Switch Podcast, I share tips on how to unlock the potential of this gold mine and leverage it to boost your book sales and fortify your author platform.

The post Boosting Book Sales: Unleashing the Power of Your Amazon Author Page appeared first on The Autho...

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In this episode of The Author Switch Podcast, host Carma Spence shares some creative ideas for celebrating the six key milestones along the Author's Journey. She also shares her personal experience of celebration and how it helped her achieve better results in life and business.

The post Pages and Positivity: Celebrating Your Journey as an Author appeared first on The Author Switch.

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In the world of business, a well-crafted book is more than just words on paper; it's a powerful asset. Join me in this episode of The Author Switch Podcast where I share the top 10 strategies for leveraging a book as a business asset.

The post The Authorneer’s Edge: Leveraging Books as Strategic Business Assets appeared first on The Author Switch.

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