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October 19, 2023 59 mins

Samantha Clark is an award-winning artist and lauded author who recently transitioned from an academic career to creative coaching. After a year of hitting her income goals and filling her roster with clients, Sam hit a revenue ceiling.


Sam realized she needed to earn more—a lot more. Especially if she wanted to build up her savings and plan for retirement. But she didn’t know how to increase her revenue without increasing her workload.


On this episode, Sam and I explore strategies for escaping an income plateau, why doubling down on your marketing efforts won't solve your revenue problem, and how to address pricing and imposter syndrome.


More from the episode

  • How thinking small can set you up for tons of work, and not enough income.
  • What actually happens when you raise your prices.
  • The one key technique that can reduce the time you put in with each client (and preserve quality) while ALSO making sales easier.
  • The marketing asset you don’t know you need that not only makes sales smoother but also helps you get over internal resistance to raising your prices.
  • Why creatives are uniquely suited for designing and running their own business (and for enjoying it!)


About Samantha Clark

Samantha Clark is an award-winning visual artist of 30 years’ experience, a published author with a PhD in Creative Writing, and a university-level educator for over 25 years.


Connect with Samantha Clark

http://www.samanthaclark.net


Additional Links

https://kellydiels.com/blog/

https://jessicaabel.com/podcast/find-your-ideal-clients-with-sarah-lacy/

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