The Better Business Analyst Podcast covers all the most important and latest Business Analysis (BA) news, top tips and interviews. The Better Business Analyst Podcast is bought to you by The Better Business Analysis Institute (BBAI) which is an industry body focused on the progressive growth and capability of quality business analysts. Our difference is that we teach and promote the specific skills needed to complete quality business analysis work. https://bba.institute
But “the business” isn’t a person.
It doesn’t make decisions.
And it certainly doesn’t own the consequences.
In this episode, Benjamen breaks down why abstract language like “the business needs” quietly destroys accountability, hides real trade-offs, and leads to bloated, expensive solutions.
You’ll learn:
Why vague language is a red flag in analysis and strategy
How “the business” masks customer impact, revenue decisions, an...
Traditional business cases are slowing organisations down — and most of them were never telling the truth anyway.
They’re political documents dressed up as analysis, full of predictions nobody can validate and assumptions nobody ever checks.
In this episode, I break down why business cases have become relics, what modern companies are using instead, and how you can shift your organisation toward faster, clearer, evidence-driven d...
Custom ERP implementations aren’t “just another project.” They’re an organisational reconstruction. They expose every broken process, every data issue, every shortcut, and every assumption the business has been getting away with for years.
In this episode, I break down the real approach Business Analysts need to take when stepping into a custom ERP implementation — the most complex and high-stakes work you’ll ever do as a BA.
You’ll ...
Salesforce can transform a business — or turn into another expensive tool nobody actually uses. The difference almost always comes down to how the Business Analyst approaches the implementation.
In this episode, I break down the practical, no-nonsense approach BAs should take when dropped into a Salesforce project: understanding the real business problem, mapping processes properly, setting clear scope, writing usable user stories, ...
In this episode, Benjamen Walsh breaks down how advanced connectivity — from 5G and 6G networks to IoT and edge computing — is reshaping the world of business analysis.
Discover where the biggest opportunities lie for BAs and strategic leaders: in connected data, process optimisation, and the new skills that will define digital transformation in the decade ahead.
We all say we’re doing human-centred design — but what happens when the “human” turns out to be our internal process, not our actual customer?
In this episode, Benjamen Walsh dives into how real innovation starts with the customer’s job to be done — not our internal agenda.
Learn how to spot fake HCD, how to reframe discovery around customer value, and why true innovation lies in understanding why people do what they do, not ...
In this episode of The Better Business Analyst Podcast, Benjamen Walsh revisits one of his most powerful models — The 4P+ Framework: People, Processes, Projects and Products.
You might have heard of it before, but this time we’re going deeper.
Discover how the best business analysts connect these four dimensions to move from task taker to value creator — shaping outcomes, not just outputs.
Benjamen unpacks each “P” with real-world exa...
Every great strategy needs someone to turn it into action — and that’s where Business Analysts shine.
In this episode, Benjamen Walsh explores how BAs can bridge the gap between strategic intent and delivery execution. Learn the deliverables, tools, and thinking frameworks that make you the “missing middle” every organisation needs.
Listen now on The Better Business Analyst Podcast.
Ever felt like your Jira projects are running on autopilot with no clear link back to business outcomes? You’re not alone. In this episode, Benjamen breaks down Jira’s new Goals feature — what it is, how it works, and why it finally gives Business Analysts, Product Owners, and Delivery Teams a way to connect work to strategy.
We’ll explore:
How Jira Goals change the way we track progress
Practical examples of linking initiatives a...
In this episode of the Better Business Analyst Podcast, Benjamen Walsh shares 10 things every BA should know about Git, GitHub, and Continuous Delivery/Integration.
From version control for requirements to collaborating via pull requests, and even how GitHub can be your go-to place for the latest AI models and open-source tools — this episode breaks down the essentials every modern BA needs.
Perfect if you’re working in agile teams, ...
The leap from delivery to strategy is the real career game-changer for Business Analysts.
In this episode, Benjamen Walsh's shares his Top 10 ways to become a Strategic BA — from mastering financial acumen and building senior stakeholder trust, to telling stories with data and using enterprise analysis techniques.
We’ll explore real case studies from Netflix, Toyota, Spotify, Amazon, Tesla and more — showing you exactly how BAs m...
In this episode, Benjamen breaks down the Top 10 ways AI, and especially Microsoft Copilot, is already transforming the BA role. From requirements elicitation and process modelling to risk management and benefits tracking, we’ll look at how secure, enterprise AI tools can become your daily co-pilot.
This is about the AIBA — the AI Business Analyst. The next step in our evolution as BAs.
Job hunting can feel like a full-time job — one day you’re full of hope, the next you’re wondering if anyone even saw your CV.
In this episode of The Better Business Analyst Podcast, Benjamen Walsh shares his Top 10 job-seeking strategies tailored for Business Analysts, IT professionals, and strategic leaders.
From crafting personalised cover letters to staying visible on LinkedIn, and from working with recruiters to managing your ow...
From waterfall to agile — and now to continuous discovery.
In this episode of the Better Business Analyst Podcast, we explore the next big shift in how Business Analysts create value. Continuous discovery means staying connected to users, stakeholders, and data throughout the delivery cycle — not just at the start.
You’ll learn:
Why traditional discovery isn’t enough anymore
Practical steps to embed continuous discovery in your BA ...
The BA as Storyteller: 10 Ways Narrative Shapes Better Outcomes
Business Analysts aren’t just requirement gatherers — we’re storytellers.
In this episode of the Better Business Analyst Podcast, Benjamen Walsh explores how narrative can transform workshops, requirements, benefits, business cases, and even your career.
You’ll hear 10 powerful ways to use storytelling in BA work, complete with real-world examples from energy, government,...
In this episode of the Better Business Analyst Podcast, Benjamen Walsh unpacks the Jobs To Be Done (JTBD) framework—a powerful way to understand what customers and stakeholders really need. Forget features—this is about outcomes.
Tune in for 10 practical lessons and tips on applying JTBD to requirements, strategy, and solution design. With real-world examples like FitNation, Uber Eats, and everyday BA scenarios, this episode gives y...
Managing a product in an enterprise isn’t like working in a start-up. It’s bigger, slower, more political – and far more complex. But when you get it right, you can influence strategy, steer multi-million-dollar roadmaps, and create products that impact thousands, even millions, of users.
In this episode of The Better Business Analyst Podcast, Benjamen Walsh shares ten essential truths about enterprise product management – each with...
Every new BA makes mistakes — but the best ones learn fast. In this episode, Benjamen Walsh shares the 10 most common missteps new business analysts make, along with practical fixes, tools, and real examples to help you get it right.
From jumping into solutions too soon to being afraid to ask “dumb” questions, this is your shortcut to becoming the BA your team needs — faster.
🎧 Subscribe, share, and tune in weekly for more practical...
Shadow IT: The Secret Weapon – Top 10 Ways Business Analysts Can Use It For Good
Think Shadow IT is just a security risk? Think again. In this week’s episode of The Better Business Analyst, I’m breaking down the Top 10 ways Shadow IT can actually help you become a better BA and drive smarter business change.
We’ll cover:
Spotting Shadow IT – What it is and where to find it
Understanding Why It Happens – The hidden gaps it exposes
Ba...
What’s it really like working as a Business Analyst in local government?
In this episode of The Better Business Analyst Podcast, I’m drawing from real-world council experience to unpack 10 truths every BA should know before stepping into this space. Whether you're mapping legacy processes, digitising citizen services, or navigating political oversight—this sector demands clarity, patience, and sharp analysis.
We’ll cover:
Gove...
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.