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March 5, 2025 42 mins

Ep. 155 features Co-Founders Ty D'Amore and Justin Järvinen from Bankroll U, which is a platform designed to educate bettors while providing a gamified environment that mimics real-money betting. Hear them discuss:

  • How a barrage of sportsbook ads sparked the idea for BankrollU
  • Why simulated betting is the best way to learn without going broke
  • The unique progression system that lets users prove they can win before earning real cash bonuses
  • Justin’s journey from venture studios and fintech to jumping on board with BankrollU
  • Ty’s experience scaling a tech company to a NASDAQ public listing and what he’s applying to BankrollU
  • The months of legal hurdles they tackled to make this model work
  • Why they see BankrollU as an educational tool, not a sportsbook or affiliate
  • The early traction they’re seeing and why players keep coming back
  • Why self-funding the company gives them an edge in building the best product
  • How they’re building a sports betting community that’s all about learning and winning
  • Their five-year vision—making bettors wonder how they ever placed a bet without this

 

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Catch the video version of this episode here.

 

Learn more 👇

➡️ Bankroll U website 

➡️ Justin Jarvinen on Linkedin 

 

 

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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.

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