Ep. 175 features Rick Allec from OddsLogic, a classic odds screen platform delivering real-time betting data to both sportsbooks and bettors, built by one of the industry’s most experienced operators.
Hear him discuss:
- How he’s launched 3 data startups over 25+ years, including Sports Options and OddsLogic
- Why he merged Sports Options into Don Best after a decade of head-to-head competition
- The story behind Don Best’s acquisition by Scientific Games post-PASPA
- Why Rick left media/pick-selling behind to return to his first love: data
- How OddsLogic launched in late 2023 and now supports real-time screens and API feeds
- The planned rollout of player props and positive EV alerting ahead of NFL season
- Why Rick believes a usable interface is still the biggest differentiator in betting tools
- How he’s bootstrapped every company he’s built—and why he has no regrets
- What it’s like keeping the same core team together across 3 startups and 20+ years
- His take on the sports betting graveyard—and why “fun” still matters most in B2C
- His 5-year vision to power sportsbooks with real-time alerts, data tools, and risk profiling
Catch the video version of this episode here.
Learn more 👇
➡️ OddsLogic website
➡️ Rick Allec on Linkedin
📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/
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This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.
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