Ep. 178: The convergence of financial trading and sports betting w/ Trent Hoerr from BullRush

Ep. 178 features Trent Hoerr from BullRush, which is a gamified platform offering multi-participant competitions using virtual currency with real cash prizes.

 

Hear him discuss:

• His early days as a professional runner turned prop trader during the 2008 financial crisis • The legal and regulatory path to proving BullRush competitions as games of skill • Why he believes traders often overlap with sports bettors due to shared analytical skills • The significance of peer-to-peer competition and restoring the social side of betting • BullRush’s growth to 150,000 users across 170 countries since launching in 2023 • How he bootstrapped BullRush using profits from his previous startup • Their current NFL Survivor contest with a $100K prize pool • Why he believes BullRush can grow to 5M+ users as more bettors get limited by sportsbooks • The long-term convergence of financial trading and sports betting platforms

 

Catch the video version of this episode here.

 

Learn more 👇

➡️ BullRush website 

➡️ Trent Hoerr on Linkedin

 

📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/

 

--

This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.