The Binge Factor

The Binge Factor

In The Binge Factor podcast for aspiring podcasters and seasoned podcasters, podcast strategist Tracy Hazzard explores whether your podcast has what it takes to create and grow a bingeable podcast – where listeners binge on your every word and get to know, like, and trust you in an accelerated way. The Binge Factor is that strategic key to making your show irresistible, influential, authority-building, and successful. Tracy’s unique gift to the podcasting and branding world is being able to identify that unique binge-able factor - the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. Join Authority Magazine columnist, BuzzFeed contributor, and former Inc. Magazine columnist, Tracy Hazzard, as she talks to Top Brandcasters using audio and video to spread their message to the world. With over 2600 interviews under her belt across all her articles, blogs, videos, and podcasts, Tracy asks the probing questions to bring you diverse views from successful industry veterans like Pat Flynn, Joe Rogan, and John Lee Dumas, and exposes the podcast launch and growth myths that no longer work. She covers the five things that make a show more bingeable and more profitable - the best ways to get great podcast guests, increase podcast listeners, encourage audience engagement, produce your podcast professionally, and find alternative ways to monetize your show. NEW on The Binge Factor Podcast – Each episode becomes an article in Tracy’s Authority Magazine column, is syndicated in Thrive Global, and some are added to a BuzzFeed roll-up podcast tips article. On Tuesdays, Tracy gives shout-outs to new and noteworthy podcasts as she joins podcasters in the UK and Australia for a weekly #GivingTuesdayPodcasts episode. Want to improve your show and get Tracy to up your bingeability factor one-on-one? Take advantage of her free on-air coaching sessions available to all podcasters at all stages – from pre-launch to pivot to podfading recovery. Tracy will be dropping in monthly specials – replays of her Podfade Prevention Masterclasses on referrals, social media planning, pod to publish, interviewing, guesting, and other podcast launching, podcast marketing, and business growth topics. These masterclasses are usually only available to Podetize clients, but listeners get an exclusive peak. Finding the Binge Factor is a skillset that Tracy has honed over her thirty-year career as a Brand Product Strategist for Hazz Design where she ghost-designed and launched 250+ consumer retail products generating more than $2 Billion at retail for her clients. Tracy has worked with leading brands like Martha Stewart Living to out-design and out-profit the competition and has taken her brand-building experience into her role as CEO and Co-Founder of Podetize.com, the largest post-producer of podcasts in the US. Podetize is reinventing brand marketing, creating a community and business that is obsessively podcaster-centric and focused on solutions to get hosts seen, heard, found and rewarded in this noisy digital world. In addition to writing an Innovation Column for Inc. Magazine for four years, Tracy has been featured in Harvard Business Review, Forbes, Wired, and CNN Money. Tracy co-hosts three additional podcasts: Feed Your Brand, ranked as one of CIO Magazine’s Top Entrepreneurial Podcasts; the Product Launch Hazzards for inventors and Amazon sellers; and WTFFF?! 3D Printing: the 3D Start Point for disruptive technology, now sponsored by HP. Subscribe to The Binge Factor now and discover the keys to outranking other podcasters and catapulting yourself to the top of the must-listen list. Check out thebingefactor.com for even more FREE infographics, tips, downloads, and masterclasses for podcasters. Want to be Tracy’s next guest, get your show mentioned on #GivingTuesdayPodcasts, or get free on-air coaching and mentorship? Go to http://thebingefactor.com/guest and apply now.

Episodes

July 28, 2021 30 min

Celebrating podcast success in this 100th episode of The Binge Factor, Tracy Hazzard pays tribute to the 24 most memorable podcasters they’ve had on the show so far. Discover who made Tracy’s best guest list. From the funniest, the most fearless, and the best edutainer to the most unexpectedly interesting and original, learn why these podcasters and their podcasts are worth your while. Who knows, you might walk away with a gem of a...

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Finding your audience is important for podcasting. It doesn’t matter if they listen to every episode, as long as they fit your message. Networking and relationship building has been something Laura Meyer?practiced for a really long time. After the closing of some of her companies, she was at a loss. But with the power of relationships, she was able to bounce back and come online stronger than ever. Laura is now the co-founder and C...

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Podcasting has come to the point where you can talk about anything. Whatever it is, there is a big community of people behind it, that are willing to go into your show. This is the case with the Peloton fitness community. Crystal O'Keefe is one half of the hosting duo at The Clip Out Podcast. In this conversation with Tracy Hazzard, learn why Crystal and her husband, Tom O’Keefe decided to make a podcast on such a niche topic –...

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As the podcasting industry continues to grow, it has become even more important to rise against the tide. One sure way to do that is by becoming a good podcast host, one who not only speaks well but also has the staying power to continue to inspire and impart their message. So what are the qualities that make a person a good host? Well, let’s find out! In this episode of The Binge Factor, our host Tracy Hazzard interviews author, c...

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People react differently to the challenges life throws at them and for Kala MacDonald, dealing with losing both her younger brothers to suicide was heartbreaking, to say the least, but it got her to start a nonprofit podcast, Yoga To Cope. She joins Tracy Hazzard to share her story and how yoga helped her deal with her own traumatic experience, which is the inspiration to open Yoga To Cope, a non-profit organization that provides a...

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Dr. Yishai Barkhordari, a consultant to entrepreneurs and leaders, a licensed psychologist, and the host of The Business Couch with Dr. Yishai, joins Tracy Hazzard to talk about how he analyzes his podcast’s success and adapts to create more impact. He leverages his background in psychology to understand his guests more and dig deeper into the human side of the business. Through creating and building relationships with his guests, ...

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K-pod is a Korean American podcast that invites people from different industries to talk about their creative background, their lives and how they became successful in their careers. Tracy Hazzard sits with Catherine Hong and Juliana Sohn, the ladies behind K-pod to talk about how they manage the work, what inspired them to start this podcast and many more. Catherine and Juliana share that they wanted to feature people from the Kor...

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Everyone thinks that they can start their own podcast. Fast forward five months later, and they haven’t even bought microphones yet. Starting a podcast takes a lot of dedication, from finding guests to the research. It can all be a hassle if you’re not really serious about it. Learn from Justin Peters, host of The Struggle is Real with Justin Peters, how he started because of his love for learning and research. Also, learn how he f...

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Many podcasters give huge attention to which guest to invite and topics to explore for each episode. While these are essential elements, one important factor in production must never be neglected: podcast IP. Joining Tracy Hazzard is Media Intellectual Property Attorney Alexia Bedat to discuss how podcasters can protect and take full ownership of their work, particularly the audio. Alexia explains the importance of the term "wo...

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Noticing that most dogs are getting sicker and living shorter lives, Krista Karpowich made it a mission to bring experts and dog enthusiasts together in a committed community to enhance the bond with our dogs, help them live longer, and be as happy and healthy as possible. In this episode, she joins Tracy Hazzard to talk about The Wag Out Loud Pawdcast, a show dedicated to canine health, nutrition, and overall wellbeing. Krista dis...

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Often, great coaches work from the heart, especially since coaching is such an intimate practice where people choose to be vulnerable with you. Louis Morris has made the heart the center of his coaching business. Through his podcast, The Heart Matters, he has been helping people who want to have it all in their relationships, including their spiritual lives. In this episode, he joins Tracy Hazzard for on-air coaching to gain insigh...

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Aside from podcasters having to maintain their own engaging show, another important task they must also dive into is getting guesting opportunities to other podcasts. Since this calls for proper planning and research, Mark Herschberg?shares his secrets in honing his podcast guest skills. Joining Tracy Hazzard, the best-selling author of The Career Toolkit?talks about how he successfully secured guesting stints in 99 different inter...

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Few podcasters have the same caliber as Lou Diamond. As the host of Thrive LOUD and three other shows, this diamond of a podcaster has got to be one of the most prolific in the industry. Known as the Master Connector, Lou is also a whiz when it comes to using his shows to build powerful connections and partnerships. This is just one of the literal diamonds that you are going to get out of this episode as Tracy Hazzard brings him in...

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Starting your platform can be a challenging undertaking, especially if you are starting to grow your following. Gathering leadership advice through podcasts is one of the trending go-to inspirations for leaders today, if you are preparing to choose the said path, you need to plan everything on the whiteboard thoroughly. In this episode, Melanie Parish, an executive coach and founder of Experimental Leader Academy, shares her strate...

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When you look at the different podcast niches for women, one of the striking observations is how many tackle the struggles of having that work-life balance, of being a mompreneur. But what if you're an entrepreneur but not a mom? Where do you turn to? Raphie Wagner is tired of reading, seeing, and hearing all the mompreneur stuff out there. So she started her own podcast called Not a Momma Life Podcast. In this episode, she joi...

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With a lot of podcast shows today, especially during this time of everything virtual, many of them undergo the process of podfading. Some may not be that visible as usual, while others are now completely gone without any update. Tracy Hazzard sits down with Brodie Welch of A Healthy Curiosity Podcast to discuss the right way to podfading without coming as a failure or leaving your followers hanging. Brodie shares how she took a bre...

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Being a podcast host is a long, winding game that can get a bit challenging and uncomfortable for many. But by embracing the risks and being comfortable with the difficulties ahead, anyone can make it big in this ever-growing industry. Unraveling the secrets of podcasting career success with Tracy Hazzard is her social media advisor and the co-host of This Might Get Uncomfortable, Whitney Lauritsen. Together, they discuss the best ...

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Many people quit their podcasting journey even before they had begun for fear of producing something that isn’t perfect. However, many successful podcasters will attest that there is never a perfect first episode, or even the next ones right after. Showing the ups and downs of being a podcaster, Tracy Hazzard talks to Rick Jordan, a nationally recognized voice on cybersecurity business and ethics and the host of All In with Rick Jo...

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One of the common things that hold people back from podcasting is the technical part of it. Just thinking about the amount of time and effort put into setting it up, editing, and booking guests is enough to send them running away. But what a waste of wisdom that is! Tracy Hazzard brings over to this episode Amy Schmidt, the host of Fearlessly Facing Fifty, to, like the name of her show, inspire us to see past our podcast tech fear ...

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Whether you’re a host or a guest, podcasting is always about your brand. Jeremy Slate, the Founder of Command Your Brand and host of Create Your Own Life, has been a constant presence in both sides of the mic. As a host, he has put out over 800 episodes, featuring guests of such caliber that will leave your jaw dropping. On the other hand, he also makes it a habit to appear in three to five podcasts as a guest. How does he do all o...

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