The Binge Factor

The Binge Factor

For aspiring podcasters and seasoned podcasters, podcast strategist Tracy Hazzard explores whether your podcast has what it takes to create and grow a binge-worthy podcast – where listeners binge on your every word and get to know, like, and trust you in an accelerated way. The Binge Factor is that strategic key to making your show irresistible, influential, authority-building, and successful. Tracy’s unique gift to the podcasting and branding world is being able to identify that unique binge-able factor - the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell. Join Authority Magazine columnist, BuzzFeed contributor, and former Inc. Magazine columnist, Tracy Hazzard, as she talks to Top Brandcasters using audio and video to spread their message to the world. With over 2600 interviews under her belt across all her articles, blogs, videos, and podcasts, Tracy asks the probing questions to bring you diverse views from successful industry veterans like Pat Flynn, Joe Rogan, and John Lee Dumas, and exposes the podcast launch and growth myths that no longer work. She covers the five things that make a show more bingeable and more profitable - the best ways to get great podcast guests, increase podcast listeners, encourage audience engagement, produce your podcast professionally, and find alternative ways to monetize your show. NEW on The Binge Factor Podcast – Each episode becomes an article in Tracy’s Authority Magazine column, is syndicated in Thrive Global, and some are added to a BuzzFeed roll-up podcast tips article. On Tuesdays, Tracy gives shout-outs to new and noteworthy podcasts as she joins podcasters in the UK and Australia for a weekly #GivingTuesdayPodcasts episode. Want to improve your show and get Tracy to up your bingeability factor one-on-one? Take advantage of her free on-air coaching sessions available to all podcasters at all stages – from pre-launch to pivot to podfading recovery. Tracy will be dropping in monthly specials – replays of her Podfade Prevention Masterclasses on referrals, social media planning, pod to publish, interviewing, guesting, and other podcast launching, podcast marketing, and business growth topics. These masterclasses are usually only available to Podetize clients, but listeners get an exclusive peak. Finding the Binge Factor is a skillset that Tracy has honed over her thirty-year career as a Brand Product Strategist for Hazz Design where she ghost-designed and launched 250+ consumer retail products generating more than $2 Billion at retail for her clients. Tracy has worked with leading brands like Martha Stewart Living to out-design and out-profit the competition and has taken her brand-building experience into her role as CEO and Co-Founder of Podetize.com, the largest post-producer of podcasts in the US. Podetize is reinventing brand marketing, creating a community and business that is obsessively podcaster-centric and focused on solutions to get hosts seen, heard, found and rewarded in this noisy digital world. In addition to writing an Innovation Column for Inc. Magazine for four years, Tracy has been featured in Harvard Business Review, Forbes, Wired, and CNN Money. Tracy co-hosts three additional podcasts: Feed Your Brand, ranked as one of CIO Magazine’s Top Entrepreneurial Podcasts; the Product Launch Hazzards for inventors and Amazon sellers; and WTFFF?! 3D Printing: the 3D Start Point for disruptive technology, now sponsored by HP. Subscribe to The Binge Factor now and discover the keys to outranking other podcasters and catapulting yourself to the top of the must-listen list. Check out thebingefactor.com for even more FREE infographics, tips, downloads, and masterclasses for podcasters. Want to be Tracy’s next guest, get your show mentioned on #GivingTuesdayPodcasts, or get free on-air coaching and mentorship? Go to http://thebingefactor.com/guest and apply now.

Episodes

May 30, 2024 38 mins

Making expert information accessible is crucial for empowering women to take charge of their health, creating a path towards women's health empowerment. In this episode, Georgie Kovacs fromFempower Health shares the organic evolution of her platform from a fertility-focused app to a com...

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Passive investing is one of the most convenient ways to build your wealth, but not a lot of people truly understands how it works. That’s why Bronson Hill made it the main focus of his podcast, Mailbox Money Show. In this conversation with Tracy Hazzard, he shares how he chooses his podcast guests, uses lead magnet strategy to convert listeners into clients, and the importance of providing valuable conte...

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Too many podcasters fall into the trap of sticking to a formula, but your dedication to honing your skills sets you apart. Join us as we sit down with Nicole Christina, host of the Zestful Aging Podcast, a master podcast interviewer whose dedication to honing her craft is truly inspiring. Unlike many who settle into a routine, Nicole continuously elevates her interviewing skills, making each episode better than the last. In our con...

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Imagine ditching the fear of a ticking time bomb in your chest. Dr. Philip Ovadia, the heart surgeon who saw too many preventable cases, did just that. Now, as the host and author of "Stay Off My Operating Table," he's on a mission to empower you to take charge of your heart health. Join Tracy Hazzard as Dr. Ovadia dives deep into the power of lifestyle changes, why he transitioned from the operating room to preventative medicine, ...

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Ever feel burnt out chasing the podcasting "gold rush"? This episode is a breath of fresh air as Tracy Hazzard reunites with Christina Barsi, the host of Be Bold Begin and founder of Avant Haüs Media. Christina is a self-made podcaster who ditched the acting world to create her own space. Dive deep into he...

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Spending top dollar on branding does not guarantee success to any business. Not if you’re focusing on the wrong things. Today’s guest is all about focusing on the fundamentals that really matter and truly move the needle for your business. Anika Jackson is the host of Your Brand Amplified, a podcast where she curates all the advice people need to hear when it comes to building and cultivating their brands. She joins ...

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Ever dreamed of fly fishing while learning cutting-edge marketing strategies? This episode is your unconventional catch! Tracy Hazzard dives deep with Christian Bacasa, host of the Fly Fishing Insider Podcast. Christian isn't just passionate about the sport (it even helped him through a cancer diagnosis!),...

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Join us in this insightful episode of The Binge Factor as we delve into the world of podcasting through the lens of personal branding. Tracy Hazzard brings us the transformative journey of Joyan Chan, host of Find Joy, and The Show Up Show. Joyan shares valuable insights from their own experience, where they developed multiple shows to cater to different segments of their audience. This underscores the importance of flexibility and...

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Monetization for monetization’s sake could be the downfall of your show. Even when you monetize, you have to keep it aligned with the value you want to provide. In this episode, Tracy Hazzard is with Adam Adams, a seasoned expert in the field of podcasting and founder of Grow Your Show, who shares invaluable insights and lessons learne...

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Two words: intentional optimism. These are probably two of the best words stitched together – so profound and compelling, especially in these challenging times. Today’s guest lives by that philosophy. Andrea Johnson calls herself the Intentional Optimist, and she uses her podcast, Stand Tall & Own It, to share her message of hope to the world. Andrea is the living embodiment of intentionality and optimism, and it shows through ...

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Learn the essential skills for podcasting from expert insights as Tracy Hazzard welcomes back the ever-insightful Mark Herschberg of Brain Bump. As a serial guest on more podcasts than one can count, Mark brings a wealth of knowledge and experience to the table, making t...

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Top podcasts stand out among the rest not just because they secured high rankings on major platforms. More importantly, it is because they always deliver value to listeners, improve their reputation, and invite relatable guests. Tracy Hazzard chats with Kelly Smith of Podcast Launchpad about the factors to consider in building a truly successful and influential show. They discuss the huge imp...

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In this inspiring episode, Tracy Hazzard engages in a powerful and insightful conversation with Kevin McShan, a captivating professional speaker, journalist, and disability advocate. Highlighting inspiring narratives of disability and triumph in his show, Let’s Have This C...

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Being consistent speaks volumes to your integrity. It shows up in your podcast, your business, and your brand. The more people can trust and rely on you, the more you connect with them. Erin Diehl puts consistency as a core value in everything she does, owing to her success as a Business Improv Edutainer, Failfluencer, Keynote Speaker, and proud host of the Top 1% Global Podcast, The Improve it! Podcast. In this epis...

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There is so much abundance in the world that if you just look closely, you will likely gain a lesson, experience, or an idea to elevate your life. In the world of podcasting, you will find these ideas to improve your show everywhere. This episode’s guest is proof of that. In today’s show, Lance Cayko gives an inside tour into ...

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There is no one way to teach. In fact, when you look across the world, you’ll find different teaching methods and techniques implemented to educate children. Mark Taylor brings those techniques to us through his podcast, Education on Fire, where he interviews educators from around the world to enable you to support your children to live, learn, and grow to their full potential. In this episode, he joins Tracy Hazzard to speak to us...

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We are so inundated with success stories that we can easily overlook the value of failures and those moments of adversity. But when we dig deep, we can find how much growth actually happens from those dark seasons. Mastering antifragility in this episode, Tracy Hazzard sits down with the host of the globally-ranked AntiFragile Entrepreneurship™ podcast, Courtney Elmer. Courtney highlights the importance of having an antifragile min...

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For an influencer to be successful in today’s digital communities, one must drop their obsession with numbers. More than the number of followers and the monetization strategies, you should understand your purpose and deliver genuine value to your target audience. Joining Tracy Hazzard is Matt Brown, who explains how knowing his purpose allowed him to grow his influence and make his podcast highly ...

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With podcasters churning out an endless string of content within and beyond their shows, they must know how to preserve and inherently build their value. Proper knowledge of copyright ownership is a must to safeguard your podcast, and the best person to help out in this regard is The Podcast Lawyer, Gordon P. Firemark, Esq. Read more

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Launching a successful podcast doesn't have to be complicated or intimidating. With the right tools and guidance, anyone can break through tech hurdles and share their voice with the world. In this episode, Jennifer Francis of Tools of the Podcast Trade discusses how you can break through tech hurdles to launch your podcast. As an experienced host and podcast producer, Jennifer knows the challenges that come with a successful podca...

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