In this next episode in The Bioactive Breakdown series on The Bioactive Nexus podcast, Dr. Bill and Prof. Gene explore the evolving dietary supplement industry, highlighting the importance of scientific research and consumer trust. They are joined by expert guests who discuss innovations in clinical research, the challenges of bad actors, and the role of technology in enhancing methodologies. The conversation emphasizes the industry's shift toward evidence-based practices, the critical need for consumer education, and the impact of misinformation. Future trends, such as AI-driven personalized nutrition, are also explored as key drivers of a more sophisticated and science-backed market.
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