In this episode of The Bioactive Nexus podcast, Dr. Bill Clark and Dr. Gene Bruno delve into the critical topic of cognitive function, particularly as it relates to aging and the growingmarket for brain health supplements. They discuss the importance of understanding cognitive function's subdomains, such as memory and attention, and explore the mechanisms of action that underpin various nutraceuticals. The conversation highlights market trends, key ingredients for cognitive support, and the significance of formulation strategies that consider consumer expectations. The episode concludes with insights into future topics, including the role of psychedelics in cognitive health and the importance of gut health for brain function.
Keywords
cognitive function, brain health, nutraceuticals, neuroplasticity, aging, supplements, mechanisms of action, market trends, formulation strategies, consumer expectations
Takeaways
· Cognitive function is crucial as we age.
· Neuroplasticity allows the brain to reorganizeitself.
· The nootropics market is rapidly growing.
· Different mechanisms of action should be used informulations.
· Realistic consumer expectations are essentialfor product success.
· Gut health significantly impacts cognitivefunction.
· Psychedelics are gaining attention in cognitivehealth research.
· Formulation strategies should avoid the kitchensink approach.
· Clinically relevant doses are necessary foreffectiveness.
· Brain health requires a long-term commitment.
Chapters
00:00 Introduction to Cognitive Function and Aging
07:16 Understanding Cognitive Function and Neuroplasticity
12:04 Market Trends in Brain Health Supplements
18:17 Mechanisms of Action in Cognitive Health
20:06 Key Ingredients for Cognitive Enhancement
21:46 Exploring Cognitive Enhancers: Lion's Mane and Ginkgo Biloba
23:21 The Power of Caffeine and Theanine
25:04 Omega-3s and Spermidine: Essential Nutrients for BrainHealth
26:53 Emerging Ingredients: Uridine Monophosphate and PQQ
28:49 The Role of Sage and Nicotinamide Riboside inCognitive Function
30:46 Neuroprotective Polyphenols: Blueberries and Curcumin
32:07 Formulation Strategies: Synergy and Dosing
35:23 Navigating Nootropic Claims: Real vs. Hype
38:56 Building Brand Loyalty Through Realistic Expectations
41:14 Final Takeaways: The Long Game of BrainHealth
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