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August 18, 2025 22 mins

In this special episode of The Bioactive Nexus, Dr. Gene Bruno interviews Dr. Bill Clark about the evolving state of the supplement industry and the launch of NutriSelect.ai, an innovative platform designed to enhance consumer trust and transparency.


Dr. Clark shares how NutriSelect.ai is addressing industry challenges with evidence-based supplementation and personalized health technology, while also unveiling the Brand Science Accelerator — a groundbreaking program created to help supplement companies strengthen theirbrand, science, and consumer connection.


This exclusive accelerator is now accepting applications,with only 5 brands invited to join the first cohort. Early movers will gain access to cutting-edge tools, strategy, and scientific insights to position their brand for growth in an increasingly competitive and regulated marketplace.


If you’re ready to elevate your brand and lead the future ofsupplementation, this is the moment to step forward.


👉 To learn more contact Dr. Bill Clark directly on LinkedIn or email at drbill@nutriselect.ai


Keywords

supplement industry, NutriSelect, consumer trust, AItechnology, Brand Science Accelerator, evidence-based supplementation, regulatory challenges, product evaluation, early movers, industry transformation


Takeaways

·      The supplement industry is facing declining consumer trust.

·      NutriSelect aims to empower consumers by providing transparency.

·      There is a lack of standardized product evaluation in the industry.

·      Brands making unsupported claims will face increased scrutiny.

·      The NutriSelect app will provide objective ratings based on science.

·      Early movers in the industry will benefit from adapting to new standards.

·      The Brand Science Accelerator program helps brands improve their product efficacy.

·      Brands must invest in clinical research to remain competitive.

·      The industry is shifting towards evidence-based supplementation.

·      Consumer demand for transparency will drive industry change.


Chapters

00:00 Introduction to the Supplement ShakeOut

02:26 Current Issues in the Supplement Industry

07:20 The Role of NutriSelect in the Industry

09:26 Opportunities for Early Movers

10:55 The Brand Science Accelerator Program

15:00 The Future of Supplement Brands

19:41 Next Steps for Interested Brands

Mark as Played

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