The Biz Power Hour

The Biz Power Hour

The Biz Power Hour Web Show is focused on helping business owners bridge the knowledge gap by hearing what's working from industry leading experts. Each month, the show will feature a variety of guests discussing and, at times, debating the latest in marketing, sales, software and strategy. See acast.com/privacy for privacy and opt-out information.... Show More

Episodes

April 16, 2020 47 min

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March 19, 2020 50 min
WRDSMTH, a street artist with global acclaim, joins us this month to discuss how the creative delivery of well-chosen words can make a lasting impact.

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Whether you want to protect your future, grow your business, or expand your opportunities, building a personal brand is key. Done correctly, a personal brand can be a powerful and viable model for connecting with audiences and taking your business further. In Episode 15 of the Business Power Hour, we talk with Krista Clive-Smith, founder of CLUTCH Branding, and an expert in helping people create powerful personal brands that are au...
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Connecting with customers is only getting more difficult, which means our solutions must get more creative. That’s why adjusting to new communication methods — such as text messaging — is so important. In Episode 14 of the Business Power Hour, we talk with Ryan Chapman, co-founder of Yeti Text, to learn how to use messaging to connect with contacts to capture leads, convert them to customers, and build relationships that create pro...
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HubSpot, an inbound marketing software platform, helps businesses grow by providing sets of essential software tools that help companies attract visitors, convert leads, and close customers. If you are a business that is planning to grow, it is vital you get to know the magic of HubSpot. To discuss the myriad of ways HubSpot can make the life of a business owner easier, we sit down with HubSpot Senior Inbound Success Coach, Nick Cu...
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Navigating the legal landscape of running a business is a survival instinct for any entrepreneur. No matter what size your company is, protecting yourself from legal fallout is just good business sense. In Episode 12 of the Business Power Hour, we are joined by Charles Purdy, a business attorney and founding partner of Purdy & Bailey, LLP. He provides his expert insight on exactly what to do to protect your biggest business ass...
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Understanding your cashflow s critical to any business’ success. However, what to track and how is the crux of many businesses ranging in size from $100K to $100M. In this episode of Business Power Hour, our guest Jennifer Barnes, CEO of Optima Office, an outsourced accounting firm, will talk about the key numbers and metrics you should be looking at in your business. Hint: She gives some baseline numbers that you’ll want to start ...
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Many business owners make one critical mistake in creating their marketing campaigns. They jump right into the technology and tools trying to build automation, yet they typically see dismal results. In this episode, our guest Gregory Jenkins, CEO of Monkeypod Marketing, will discuss the keys to marketing automation success and why creating a customer journey is the fundamental building block to start with before you touch your tech...
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No matter how great your product or service-based business is, without the right people on your team driving the vision forward, you will be mired in the day-to-day work and unable to scale. In this episode, we have a global business consultant, Tim Lyons from ProFit Marketing Solutions, discussing how to leverage your team to ensure your business goals are met. He’ll discuss simple strategies to identify key players in your organi...
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In today’s digital world, the one thing every modern customer always has with them is their cell phone. Why is this important? Because by now we all know that getting to the inbox is an increasing challenge -- with open rates decreasing, our customers may never see what we send them. That’s why mobile messaging (aka, text messaging) is becoming more and more important of a communication channel that you need to incorporate into you...
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Trying to develop your best ideas into messaging that resonates with prospects is one challenge — ensuring that message is delivered to their inboxes is a whole other beast. In this episode, we’ll be talking with two masters of email from Keap (THE preferred email marketing and sales platform of small businesses): Aaron Barrett, Head of Email Deliverability, and Rich Sharpe, Email Reliability Product Manager. Get ready for an enlig...

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ActiveCampaign is a robust, easy-to-use system that has remapped the landscape of Marketing Automation to help business owners easily take their email marketing (and so much more) beyond. In this month's edition of the Biz Power Hour, we'll sit down with their Director of Channel Sales to talk about how this Chicago-based company is turning heads in their space AND learn all about the hidden powers you can leverage within A...

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Storytelling is absolutely critical to your marketing success, and it has the unique ability to give you a powerful advantage. In this month’s show you’ll find out how Storytelling can simplify your messaging, break down abstract concepts, and help you stand out and develop deeper connections with your audience. Join me and the StoryBrand Chief of Staff J.J. Peterson & StoryBrand Director of the Certification Program, Koula Cal...
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Ready to leverage the power of gated content with a pro-level membership site? In this month’s show, you’ll find out how a membership site can help you design the best customer experiences that lead to increased engagement, raving fans, repeat sales, and automated, continual growth. Plus, you can easily make your own (without expensive or complex custom coding). Join us as we discuss the why and how with two giants in the membershi...

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February 15, 2019 58 min

The secret to your business success might just be right in front of your eyes. Knowing what data to review and the key indicators you should be tracking are the real secrets to your success. Tune in to hear what these industry experts have to say about data backed strategies, tactics and tips to help you scale.


Guest:

Brian Keith (Red Beard Consulting) https://www.redbeardconsulting.com/

Frank Cowell (Digitopia) https://www.digitopia...

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In today's digital age, business owners and marketers can get lost trying to keep up with the ever increasing evolutions in tools, technology and trends. In this month's show, we will be discussing with our panel of experts about professional tips you can use in your business to set yourself up for success in business heading through 2019.

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In today's digital age, business owners and marketers can get lost trying to keep up with the ever increasing evolutions in tools, technology and trends. In this month's show, we are bringing in industry experts who are not only developing the trends you'll be seeing (and using) in 2019, they have a pulse on what you'll want to focus on in your business. You'll walk away with clear insight into what you'll w...
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