Is your marketing built on noise—or purpose?
Too many brands mistake “purpose” for philanthropy. But purpose-driven marketing isn’t about adding a donation button to your checkout page. It’s about aligning every message, campaign, and touchpoint with your reason for being.
In this week’s Marketing with Purpose Kit episode of The Bliss Business Podcast, we explored:
+ The 3Cs of Purpose-Driven Marketing: Clarity, Connection, and Consistency
+ Why emotionally connected customers are worth 306% more than satisfied ones (Source: Harvard Business Review)
+ How brands like Bombas and Mailchimp lead with empathy, not just offers
+ Why AI should help you express purpose not dilute it
We also unpacked how aiCMO.io helps companies uncover emotional insights and turn them into consistent, resonant campaigns across all channels.
If your marketing feels scattered, shallow, or just like everyone else’s… this episode will help you shift from selling to serving with soul.
🎙️ Hosted by Stephen Sakach, Mike Liwski & Tullio Siragusa
🎧 Listen now and reconnect your brand to what really matters.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.