Emotional connection isn’t just a nice-to-have—it’s the core of effective marketing.
In our 50th Producer Series episode of The Bliss Business Podcast, we dive deep into how brands can stop chasing clicks and start building real relationships.
Hosted by Stephen Sakach, Tullio Siragusa, and Mike Liwski
In this episode, we unpack:
+ Why purpose and emotional resonance outperform transactional tactics
+ How tools like aiCMO are helping marketers craft campaigns that feel more human
+ The truth behind data-driven strategies—and what they miss about people
What’s a brand that made you feel something? Drop it in the comments and join the conversation..
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On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!