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May 31, 2024 • 37 mins

In this Bold Route Spotlight Interview, we hear from the inspiring Elena Melling, the creative mind behind the brand "Mayhem and Mercy." As a homeschooling mom, Elena balances family life with her entrepreneurial pursuits.

Elena shares her journey of starting her brand and writing a children's book, emphasizing the importance of passion and perseverance. She discusses her popular firewood carriers now available on Amazon, detailing both the opportunities and challenges she faced with the Fulfillment by Amazon (FBA) program. Her insights on navigating FBA, managing ad costs, and setting pricing expectations are invaluable for aspiring entrepreneurs.

Her move from Minneapolis to Wisconsin to give her boys more space is truly inspiring. "Mayhem and Mercy" reflects her life and faith, showing how she leans on the Lord for guidance while managing the mayhem of a large family.

From her dedication to creating beautiful and functional products to her commitment to balancing motherhood and business, Elena's story is sure to inspire you.

In this interview, Elena opens up about her experiences, challenges, and triumphs, offering valuable insights and inspiration for all bold adventurers.

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