EPISODE 187 : Price Hike Success: How to Raise Your Prices Without Losing Your Customers

Let’s get real for a second—does the idea of raising your prices make your stomach do somersaults? If you’ve ever wondered, “Can I actually charge more? Will people bail on me if I do?” you are SO not alone.

In this episode of The Boring Sh!t You Need to Know in Business, I’m breaking down the truth about pricing that most business owners are too nervous to ask out loud.

Here’s what you’ll get from this episode:

✨ Why being scared to raise your prices is totally normal—but not necessary!

✨ The real reasons you NEED to charge more (not just because you want to!)

✨ The 7-step formula to confidently update your pricing, keep your customers happy, and ensure your business is sustainable and profitable. ✨ How to communicate pricing changes without losing your best clients (and maybe even gaining better ones!).

✨ Practical ways to add value and stand out—without feeling like you’re just “asking for more.”

By the end of this episode, you’ll finally understand how to set fair, sustainable prices based on facts—not just feelings. Plus, I’ll help you get past “the ick” of talking money and give you real tools and language to make those changes ASAP.

Now here’s what I want you to do:

👉 Grab your headphones and hit play! Your pricing confidence is literally waiting for you.

👉 If this episode gives you a lightbulb moment (and I bet it will), share it with another entrepreneur who needs that nudge, too.

👉 Super ready to work on your pricing strategy? Get on the waitlist for my Small Business Pricing Course

Let’s make your pricing less scary (and your business more profitable!). Listen in and let’s do this together!

A x