How do you lead a billion-dollar industry while feeding cattle on the weekend? Meet Doug Roxburgh, the newly elected Chair of Alberta Beef Producers.
From his humble beginnings as a first-generation cattle producer to his deep dive into the world of "cattle politics," Doug shares his passion for the beef industry, the challenges ahead, and his bold vision for Alberta's producers.
Host Kara Mastel guides us through a wide-ranging conversation on everything from tariffs and trade to weather outlooks, business risk management, and the importance of strong communication.
Whether you're deep in the industry or just beef-curious, this episode offers a rare inside look at leadership on the frontlines of Alberta agriculture.
Listen For:
07:15 – Fixing the communication gap
15:04 – Wildlife and regional farming realities
20:48 – Navigating tariffs and global uncertainty
22:46 – Weather warnings and risk management tools
26:15 – Doug’s message to producers: Get involved and stay informed
GUEST: Doug Roxburgh
Doug Roxburgh is the Chair on the Board of Directors for Alberta Beef Producers. He resides near Rimbey, Alberta, with his wife, where they manage a first-generation cattle farm. They are involved in backgrounding their calves, marketing bulls and females, and raising commercial bread heifers. Doug also works as a senior nutrition consultant, assisting producers in creating year-round nutritional plans.
CONNECT WITH HOST: KARA MASTEL
Email | Website | LinkedIn | Phone
Have ideas for future shows? Drop us a note, on social media or via email.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com