December 31, 2024 • 35 mins
Curious about marketing agency prices? In this video, we expose the shocking reality behind the costs of hiring a marketing agency. Don't miss out on this eye-opening information! Uncover the truth about marketing agency prices in this eye-opening video and why most get priced out, and why only the elite use them. Learn the reality behind the cost of hiring a marketing agency and how to navigate pricing structures. Want to Save Money on Marketing? Watch This Now.
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Timestamps:
[00:00] - Intro: Start Here to Learn Marketing and Financial Freedom!
[00:47] - Arbitrage, Making Money, and Entrepreneurship Explained
[06:45] - The Key to Profit: Unlocking Your Marketing Potential
[07:03] - Buy Gold Shark Media Merch (Support the Movement!)
[10:02]- How Business Can Change Your Life Forever
[12:15] - What to Do If You Have No Money to Start a Business
[12:54] - How to Set Your Prices as a Marketing Agency
[13:25] - Why Your Client Should Always Be Your First Priority
[14:32] - Justifying Premium Pricing in SMMA (Value Explained)
[20:00] - Secrets to Success in Marketing (What It Really Takes)
[21:28] - Sales, Marketing, and Adversity: The Power of Resilience
[22:35] - Modern Day Wealth Creation (Why It’s Critical)
[24:57] - Society is Soft—Control the Narrative for Success
[29:20] - What Drives Success? Discovering Your Why
[31:21] - A Message to My Future Great-Grandchildren
[34:20] - Outro
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
How much does your dream cost?
Count it up and then, once youknow how much your dream is
gonna cost, you do what it takesto do that legally, lawfully
and fairly.
If you can Figure out thenumbers in your head, write up a
plan for how you wanna getthere and start.
Ladies and gentlemen, welcometo the Brendan Ecker Influence
where I teach you how to succeed, accomplish your dreams and
(00:21):
develop multiple income streams.
Today we're talking about whymarketing agencies are so
expensive.
Why should you be moreexpensive?
So if you like this show, ifyou've been liking a lot of the
content I put out some of therepurposed motivational content
then be sure to smash that likebutton, be sure to subscribe to
this channel.
We're trying to grow it, we'retrying to monetize it and we're
also trying to spread the wordfor other entrepreneurs and
(00:42):
provide as much value aspossible.
So please be sure to do that.
Support the show.
The reason you need to get intoarbitrage and when I say
arbitrage, I mean e-com Okay,I'm talking SMMA the reason you
need to get into theseindustries, these niches, is
because it's a saturated market,and that's what I love about it
.
See, most people are going torun away from a saturated market
(01:02):
.
See, most people are going torun away from a saturated market
.
Most people are going to runaway from the competition.
But fuck that.
What does it mean when there'sa saturated market?
It means that there's money inthe market, baby.
That means that there's moneythere to be made.
That means that there'sgladiators.
That means that there'scompetitors.
That means that there's peoplewho can buy from you.
There's more money there.
Okay, the more niched yourproduct is, you got to have it
(01:24):
perfect.
You're going to have to be onthe cutting edge.
You're going to have to findinvestors.
It's going to be way harder foryou to make money quickly, okay
, or get funding quickly.
So the reason so many peopleare starting marketing agencies
today whether it's SEO, socialmedia management, whether it's
lead generation, whether it'sgiving you writing your books
for you, whether it's publishingyour books for you, whether
(01:45):
it's running your ads for youyou'll find a lot of different
marketing agencies that areoffering the same services.
The reason they do that isbecause you can make a lot of
money doing it, and that's thetruth.
Okay, and I've learned a lotabout this agency.
I've kind of you know, I likeI'm an entrepreneur.
I like to study business.
I like to study business.
I like to study differentthings that work.
I'm very fascinated by it.
I'm very fascinated byexperimenting with different
(02:08):
strategies, money-makingstrategies.
Now, this episode that I'mmaking, I'm making with the
spare hour and 20 minutes I haveand at this moment, I have a
little bit of free time to makethis video.
So I'm doing that.
Every time I get it, everychance I get, I'm producing
content.
I'm not consuming it.
That's important.
Don't consume content.
You need to produce content.
You need to produce it.
You need to be producingcontent.
(02:29):
The content's going to make youmoney.
Okay, repurpose content.
You can make shit, tons ofmoney just on Instagram, just on
YouTube.
Repurposing other people'scontent, right.
Creating YouTube shorts?
Okay, you pay what I think it's$24 a month or something like
that for a basic plan on VEEDio,v-e-e-dio or ai or something
(02:51):
like that and this video editingsoftware.
It'll create all your stuff foryou.
You can create slide decks.
You can create entire frickingvideos.
You can create entire avatarsthat are just AI generated.
It's amazing.
You can do a lot of cool stufftoday.
You can create AI generatedshorts with all the captions and
everything.
It's the best and that's what Ilike to use Okay.
(03:12):
So the reason people are gettinginto these marketing agencies
and the reason people get intobusiness, and to begin with, is
one because they want freedom,they want time, they want the
ability to live their lives theway they want to, you know, but
also to make a lot of money.
Because who doesn't want tomake a lot of money?
You're a fool and you're asucker if you don't want to make
a lot of money.
If you're okay with making anaverage $100,000 a month, if
(03:34):
you're okay with making $100,000a year, that's great, you know,
because it's not exactlyunlivable income today, but it's
pretty close.
You know you really need atleast $200,000, $300,000 a year,
and so you need to find a wayto get that.
What's the special word?
Arbitrage?
Yes, arbitrage, you need to bemaking arbitrage all the time.
So you know you sell somethingfor a million dollars.
(03:56):
You sell like.
A great example is for a house.
Okay, you buy a house, you buya foreclosure.
Let's say you buy theforeclosure from the.
You buy a foreclosure from thebanks house foreclosed for let's
just say 350,000.
Let's just say you got the cash, you pick up that house.
Boom, now you're going torenovate it.
Okay, and don't worry, youdidn't.
(04:17):
You didn't buy the whole thingout.
Actually, what you did wasbecause the banks were selling
it.
You took maybe 10, 20, 30, 40k.
You put that into the house asa down payment, essentially, and
then you fixed up and renovatedthe house with the rest of your
cash on hand.
Now, after you did that, youwent, put a tenant in there,
they paid for it, you refinancedit and then you got all this
(04:38):
extra arbitrage.
Yes, it's like owning realestate, right, owning real
estate is arbitrage.
It's the greatest example ofarbitrage.
You own a house, you buy ahouse at $100,000, then when you
sell it, you sell it for$600,000.
$500,000 profit Boom, arbitrage.
That's how it works, okay.
E-commerce is another greatexample of arbitrage how you can
make more money by essentiallyselling a product or a service.
(05:01):
But really selling a product ora service, but really
e-commerce is more a product,right?
So let's just say you'reselling coffee mugs, right?
Like?
This is a coffee mug.
By the way, if you want to gobuy a Gold Shark Media coffee
mug, this isn't one of them.
This is just actually just oneof these, you know, normal
prototype coffee mugs.
I had just sitting around and Ijust kind of wrote my name on
it with a gold sharpie because Idon't know ADHD, I mean, I like
(05:23):
that kind of stuff Weird.
If you are really trying tosucceed in business, if you're
trying to win, then an importantpart of this entire process is
being sure that you canunderstand arbitrage.
So you have to always bethinking about arbitrage, right.
So like a coffee mug, right,for example, a coffee mug.
You're going to sell thatcoffee mug for maybe 15 bucks,
okay, and then you may, but itcosted you about total maybe 10
(05:47):
bucks to ship it, to create it.
So you made $5 profit, $5arbitrage.
There you go.
Now you're getting it.
So at the end of the day, this,this is what business is.
Okay, you can either work at ajob and make 200 bucks every
single day for 8 to 12 hours ofyour day, every single day, for
the rest of your life, or youcould make two grand a day just
(06:11):
because you're able to getclients that will pay you that.
Think about that for a second.
What if you got five clients inone week and each of them paid
you $2,000?
Yeah, that's crazy.
That's how it happens.
You just made 10K in one weekand that can happen.
Now, that's crazy.
That's how it happens.
You just made 10K in one weekand that can happen.
Now, that's a.
That's a pretty fucking luckybet, especially if you're new.
(06:31):
But you know, as time goes on,you'll find that these deals
become easier.
When you get more videotestimonials of people talking
about your product or yourservice in a positive way,
you're going to be able tocharge even higher, and you
charge higher every single time.
You're going to charge higherevery single new client you get.
That's the trick.
That's the key to staying alivein marketing.
That's the key.
Okay, cause again, a lot ofthis is arbitrage and you got to
(06:54):
think like that.
You got to take your profitsand your wins first, okay, and
now we're talking a lot aboutprofit here, but we also should
talk about our clients.
Why is this important for ourclients to invest in a marketing
agency or to invest in yourproduct on an e-commerce store,
for example?
Why should your client buy yourproduct?
What makes you important?
(07:15):
What makes your productimportant?
What makes your serviceimportant?
It's the value In that currenttime of your prospect's life.
So, right now, at whatever timeit is on your clock, take a
look.
Somebody around the world atthis current time.
Whoever's watching this maybeit's you.
There's something you needright now.
What if you needed a hatbecause you lived in Alaska?
(07:36):
Well, I would tell you to go toGold Shark Media and you can
buy a Gold Shark Media hat, forexample, and I would make about
$6 to $7 profit off of that sale, even after shipping and
everything right.
And so imagine you get 80 ofthose a day.
Wow, you know, it's justunimaginable.
You can't make enough money ine-commerce and you have to get
used to arbitrage in this light.
(07:57):
You got to get used to socialmedia marketing, which is a
service-based business, b2b oryou need to focus on e-commerce.
Or you can do a hybrid, likeGold Shark Media does, where we
have marketing services andbundled packages and then we
also provide you an entiree-commerce platform.
(08:18):
We give you e-learning productsjust digital products, right?
You can buy digital PDFs fromour entire website.
Or you can just buy physicalproducts.
You can buy a sweatshirt GoldShark Media sweatshirt, gold
Shark Media hat.
We just put all the merch onthere, right?
That's all arbitrage.
That's going to be going toGold Shark Media.
This is the point I'm trying tomake.
I'm not trying to plug you.
I'm trying to teach you howthis works, and this is why you
(08:39):
see so many people starting amarketing agency today.
Not everybody's good at it Yep,not everybody's good at
marketing.
Not everybody should be evenrunning a business, because most
people are super lazy.
Most people are lazy as fuck,like most people can't even get
off their butt.
Most people can't even plantheir life like a week ahead.
And here I'm living like 50years ahead.
I'm like 50 years into thefuture with the moves I'm always
(09:01):
making right, and so that's howyou got to be right.
All the most successful peopleon earth are living a century
ahead of you, and they're makingmoves, though they're also
taking action.
They're not talking about it,they're getting shit done, and
that's another thing.
You need to take action.
If you're going to be runningsome kind of agency, a business,
just a business in general itdoesn't have to be a marketing
agency.
(09:21):
It really doesn't have to be ane-commerce brand.
It doesn't matter.
If you're a business owner, ifyou're an entrepreneur,
everything relies on you.
It relies on whether or notyou're able to keep the business
going, whether you can makemore money in the business.
That's, honestly, what it comesdown to Okay.
So this is why people runmarketing agencies.
You can make a shit ton ofmoney from it.
(09:41):
You can get rich doing this Ifyou're dedicated, if you're
committed, if you can handlerejection, because it's going to
take a lot.
This is a saturated market.
If you're going to be competingwith me, just get ready because
I'm going to wipe you out.
No, I'm just joking.
I'm not going to wipe you out.
You'll probably wipe me out.
Who knows, maybe you're goingto be hyper motivated.
Let's see what you got.
But at the end of the day, youknow this can change your life
(10:05):
versus staying at a job for 30years.
Who wants to stay at a job for30 years when you could just run
a business and you make twogrand a day?
And that's easy.
You know it's easy if youreally put your mind to it, if
you're just direct, if you tellpeople exactly what you're
selling them and don't bullshitthem.
You know people, and businessowners in particular, get enough
(10:26):
LinkedIn DMs every single dayoffering products and services,
and I know it's whatever you say, you got to do it.
You know you have to do coldoutreach.
That's another important part.
A lot of people don't even docold outreach.
A lot of people don't evenfollow up with their leads, not
even a little, not even like fora holiday sale, like just
yesterday.
We sent out, I think, 200messages through just LinkedIn
(10:48):
and Instagram combined withinthe same two-hour time frame,
just offering our merchandise todifferent business owners.
And then oftentimes we'll evenleave, like an organic comment
on people's posts Be like hey,love that.
By the way, we're also offeringthis if anybody is interested.
And then you put your littlewebsite link directs traffic.
(11:08):
It's simple, things like that.
You got to get creative.
And then you put your littlewebsite link to rats traffic.
You know, it's simple, thingslike that.
You got to get creative.
But to own a marketing agency,to own an e-commerce brand,
you're freeing your life andthis is why people do it.
Arbitrage is everything.
Arbitrage is what it's allabout.
Arbitrage is where you make thewealth.
Again, you got to think ofarbitrage as a freedom, as a
(11:30):
source of freedom.
Okay, because it is.
Arbitrage is what's going toallow you to live the life of
your dreams.
So close your eyes, imaginewhat you want, imagine your home
, Imagine your family, imagineeverything you could have if you
were to just be a master ofarbitrage.
Okay again.
(11:51):
So we're selling something for$100.
It costs us $50 to make it,making a $50 profit after that
sale $50.
Imagine if you could do that100 times a day Just through
Google Ads, where you don't haveto do nothing.
You spend $1,000 in Google Ads,you got a $100 product.
Woo, look at that.
(12:11):
You're making some money veryquickly, as long as you can
fulfill the services, of course.
If you got an empty bank account, if you got nothing to fulfill
the services, no money tofulfill your e-commerce brand
services then at this point thisis when you're going to want to
get into social media marketing.
So now you start messagingpeople on LinkedIn say, hey,
would you like me to manage yoursocial media for you?
I'm pretty good at it and Icould definitely free you up
(12:34):
some time.
I could see.
I think we'd be good at it.
I noticed your page was lackinga couple likes here and there.
I'd love to help be a part ofit and help grow the brand
organically.
Schedule out I can schedule youout some content until, let's
just say, valentine's Day, boom,I'll do this for $300.
I'll do this for $300.
I'll do this for $500.
I'll do this for two grand.
See, ideally you should try toshoot for two grand.
(13:00):
Um, don't try to.
You should really try to keepyour baseline costs at $2,000
for prospects.
If you're a marketing agency orif you're a freelancer, um, you
know, depending on now, at theend of the day, day, a lot of
the clients you're going to findthat just do not have that
money to spend, and so you mightjust waste a whole day trying
to look for somebody to pay youtwo thousand dollars.
So if somebody can only pay youa hundred dollars, then you
(13:21):
take it, because that's honestlyjust smart.
You take what you can get andthen you help your client as
much as you possibly can,because at the end of the day,
your client one.
Okay, because this whole timewe've been talking about profit,
and that's what this episode isabout.
It's about arbitrage.
But at the end of the day, Iwant to really emphasize how
important your clients are to inall of this.
Okay, if you don't care aboutyour clients, you will not have
(13:43):
clients.
If you only care about makingthe money, I promise you the
money will not come to you.
It just won't Because you'regoing to be so obsessed and
strung out over it and you'regoing to become selfish with it
and greedy and then your clientsare going to get really pissed
because they're not gettingsales and things aren't
happening for them and they'rewasting money and you're the
reason and they're going to tellpeople that.
(14:04):
So you know, unfortunately,we've suffered this.
We're not perfect.
We've had situations, we've hadclients where, you know, we
started off pretty good and thenwe just weren't able to make
them sales at the end of the day.
We did everything we could andwe just couldn't make them sales
.
But you can't shoot, you can't,you can't beat yourself over
that.
You can't beat yourself up overthat because at the end of the
day, not, you know, noteverybody has a sustainable
(14:26):
business model, you know.
And at the end of the day, youhave to eat, you got to feed
your family and at the same time, you know a lot of the clients
that don't have money to pay youand they pay you just enough.
You know who I'm talking aboutmarketing agency owners.
You know what I mean the peoplewho can only pay you just
enough or they can't pay you atall and they want to, they want
the free services.
Those are the worst clientsever to have and it's not
(14:48):
because there's anything wrongwith them, it's just you know
with everything we do for aclient you know with.
Again, let's go back to thesocial media management Google
ads, facebook ads.
We're setting up your entireemail marketing campaigns,
sending 5000 emails a month foryou, setting up a website for
you with full optimizationacross Google.
(15:09):
I mean, it's like you knoweasily.
That's a $10,000 servicebecause we're doing everything,
all things marketing, and thisis what allows you to charge
that.
Because there are people.
I'm one of these people.
I'll admit it.
I'm a real estate investor.
I love money.
Real estate's the business ofmoney, as well as banking.
Okay, it's one of those two.
If you're either in real estateor if you're in banking, you
(15:32):
know what I'm talking about.
You like money and so, at theend of the day, I have no
problem investing 20 grand intoa marketing agency as long as I
have full confidence thatthey're going to be able to give
me the sales I need right, aslong as I know that, whoever I
hire to do all of my marketing,as long as I know that they can
get me a profit and a return oninvestment within a six month to
(15:53):
a year timeframe, I am a clientwho gladly invests in those
agencies and I let them run withit Because, you know, a
marketing agency isn't justabout being ripped off.
Okay, when you're not.
Every marketing agency is outto rip you off because you have
to think about what the value is.
What do you get out of amarketing agency?
Well, you're getting a lot offree services, essentially
(16:13):
despite the money that you pay.
And what do I mean by that?
So it's like the reason amarketing agency is so important
, guys, is because, honestly, atthe end of the day, it's very
important to be able to bringpeople to your website.
It's very important that youdon't have a dead social media.
It's very important that you'reusing the platforms correctly.
It's very important that you'regetting people to believe in
(16:34):
your product more than anything.
And, of course, you're makingsales.
But the way that you make salesis through a marketing team,
honestly, because without themarketing, without the
advertising, without theeyeballs watching you and your
brand, nobody even knows aboutyou.
So this is why it's soimportant to invest in a
marketing agency in thebeginning.
Now it depends.
At a certain point, you do haveto do your due diligence, your
(16:56):
research.
Who has real video testimonialsand who has testimonials at all
?
You know what I mean.
There's some agency owners youwon't even see any testimonials.
Don't work with them unlessthey have like great referrals,
unless you know that they'relike super famous and they're
good at what they do, like youknow, there's not a lot of
influencers I can think of thatI would want to work with, just
because I would know how busythey already are.
(17:18):
And I'd also know you know theydon't really need to help me
that much.
You know they're not in need ofmy money, so they have no real
incentive but to just take mymoney.
That's in my head, okay, but atthe same time I have to.
On the flip side, I've got toremember when I hire a marketing
agency, that marketing agency'sposting 90 to 300 pieces of
(17:39):
content a month across all thesedifferent platforms for me,
making me famous, basicallyRight, while everybody else and
all my competitors are doingnothing, right, and that's why
it's so important to have amarketing agency, otherwise
you're going to do all this workby yourself.
You know it takes time toschedule content and I'm telling
you this because I've done it.
I've spent time, and too muchtime, trying to do everything
(17:59):
myself because I didn't believein somebody else and because
another thing that happens withmarketing agency owners and
entrepreneurs whatever it is,whatever the business model is,
it doesn't have to be marketing.
As soon as you hire people, assoon as you lose as soon as they
lose you a little bit of money,you're going to feel the heat
and you're going to feel like,fuck, why did I do this, why did
I hire anybody?
But at the end of the day, it'sone of the best decisions you
(18:20):
can make, because the amount ofthe work, the amount of work
that they can get done when youlet them run with it Whether
it's an agency, whether it's afreelancer they might cost you
money.
You might not get sales rightaway, but what I can tell you is
you're going to have morepublic notoriety than most
people.
You're going to have shitgetting done for you when you
(18:45):
didn't even have to lift afinger.
Right, all of this stuff getstaken off your plate with a
marketing agency.
That's why so many successfulbrands to this day work with
marketing agencies Because it'spowerful.
It's powerful to have a brandwhere your name, your message,
is being spread to the world.
It's a powerful thing to have abrand that people associate
(19:07):
success with, and the only wayyou can truly have that is if
you got a team that's able toget the job done correctly and
at the same time, you got tomake sure that you know when you
pay a marketing agency, makesure you're seeing some kind of
return, of course, but at theend of the day, you know you got
to think bigger.
As a client, like as a prospect.
You have to remember thatmarketing agencies like, yeah,
(19:28):
they don't make a super bigkilling but at the end of the
day they can make you rich.
They can at least get you viral.
They can at least get you aYouTube channel.
They can at least get yousocial media content and create
that for you with, you know,calls to action.
They can at least set up yourGoogle ads to 97.6, 97.8%
optimization.
They can at least set up yourFacebook ads.
(19:50):
So you're making two sales aday.
You know it's not easy.
You know people think it's soeasy to run ads and you just
make money, you make sales.
It's not what happens at all.
You know it's all I can tellyou right now.
Anybody who's getting intobusiness is in for a long, rude
awakening, because this requiresgrit, it requires wisdom, it
(20:11):
requires patience and alsotaking action nonstop and
constantly troubleshooting andproblem solving.
That's just been my experiencerunning an agency, running a
marketing agency, you know, I'velearned a lot.
I've learned that everybody'sin this business.
I get at least 10 messages a dayfrom different marketing agency
(20:32):
owners and some of them arejust you know there's some of
them are new, they're juststarting out, and then some of
them are just, you know, killingit and they actually can really
help me and I just can't affordthem.
Me.
I have a lot of money and Ican't afford some of these
different marketing agencies,but at the end of the day, do it
if you can.
Marketing agencies are great.
They're going to get you wayfurther than if you do
(20:53):
everything yourself.
If you go and hire a bunch ofW-2 employees that are literally
going to just drain your bankaccount, drain your wallet, make
everything harder Freelancersyou don't really know what their
skills are.
They have this portfolio thatthey have out there.
You kind of just trust them.
With a marketing agency, it'slike you'll get multiple
(21:14):
testimonies and multiple clientsthat we've had at least telling
you how we did through videoand through like real, actual
testimonials on the website, asyou can see.
So on the website, you can lookat our testimonials.
You'll see everything.
Guys, essentially, this is thepower of entrepreneurship and
arbitrage.
This is the power ofentrepreneurship and arbitrage.
(21:35):
Sales, marketing, advertising,investing in a marketing agency
why you should charge premium?
Right Again, why should youcharge premium?
Do you know?
Some of you should already know.
Some of you should have alreadybeen watching.
Most of you should have alreadyread $100 million leads and
$100 million offers by AlexRamosi.
(21:57):
Some of you should have alreadyfollowed Ty Lopez on social
media.
Maybe you guys have alreadywatched his content.
Some of you guys have followedJoel Kaplan, one of the great
kings of SMMA.
Kind of taught hundreds ofgreat agency owners how it's
done, and now those agencyowners are doing fantastic with
their lives and living the livesthey never imagined possible.
(22:17):
So this is why people do thisbecause it is a great business
model and it's a side hustle,sure, but you can turn it into
your life.
You could honestly only do thisfor one year and if you were
truly motivated, if you sent 200DMs a day, you'd probably make
at least you'd probably make 300grand a year.
Easy, just sending 200 DMS aday to different people.
(22:39):
So all I can say, ladies andgentlemen, is you know, get into
business.
Don't be afraid to hire amarketing agency just because
they're expensive.
You know, it's not always aboutthe price.
It's about the value thatyou're getting.
It's about what you're gettingout of it.
You know, it's not always aboutthe cash flow and the profit
either.
Sometimes it's about justgetting brand awareness.
Sometimes it's just aboutgetting started.
(22:59):
Sometimes it's just aboutactually having a brand that
people finally know about.
You know, maybe you've beenhustling for years.
Nobody's really noticed yourbrand.
Maybe you haven't been able tobook a single appointment in
like two years, again, becausesuper saturated market, without
those video testimonials,without that amazing background,
you're not going to get thoseclients.
(23:20):
Somebody else is going to getthem and it's going to be the
number one in the industry,usually the number one.
The top five marketing agencies, for example, will typically
get 95% of the clients.
It's crazy.
And so this is why you need to,you know, constantly be thinking
about ways to make moneyoutside of just SMMA.
You got to be thinking aboute-commerce.
(23:40):
You got to be thinking aboutreal estate.
You got to be thinking aboutscreenwriting.
Maybe, I don't know.
You got to think of creativeways to make money all the time.
All the time, because if youdon't, you're going to be
completely fucked, you know.
And if you don't have money?
You know everybody likes todisagree with me when I say this
, but if you don't have money,you will not have a wife, you
(24:01):
will not have children, you willnot have a good life.
It will be very miserable foryou.
You will be very depressedevery single day.
You will resent the people youlove closest to you.
Unless you get success oryou're going to go backwards.
You're going to be fine withyour life, but you're just going
to not even know where you'regoing.
You're going to be delusional,you're going to be hanging out
with the wrong people, you'regoing to go down a completely
(24:22):
different track and next thing,you know, you're going to be in
a jail cell and you're going tobe like where the fuck did I go?
How did this happen?
So get focused, get motivated,get into business, learn, become
a master.
Become a master.
Tell you what.
There's too many distractionstoday.
There's too many ways.
(24:43):
There's too many excuses.
Everybody's a pussy.
You know everybody wants tojust quit.
You know everybody wants toleave America.
Everybody wants to believe in a.
Everybody wants to leaveAmerica.
Everybody wants to believe in asystem that's broken.
Everybody wants to go get a job, collect a paycheck for doing
nothing.
Everybody wants to have abusiness that's making $10
million, but they don't want todo $10 million hours worth of
(25:03):
work.
Elon Musk, alex Harmozy some ofthese guys are working 60 to
120 hours a week minimum.
So, as much as that soundsimpossible, you know, but they
are and you can see it with theresults.
You can see it with the contentthey schedule out.
I probably put in about 80hours a week on average because
(25:23):
we are a new agency, gold SharkMedia.
We are very new, so I'mconstantly training new
freelancers.
I'm very open about that.
I don't pretend like we're this30-year agency who's been
together, had our shit togetherforever.
Nope, we're a newer agency.
We've been around a littleunder two years.
June 1st of 2024, or I mean June1st of 2025 will be our second
(25:49):
year in business.
Our second year in business.
So really proud of that and wewere.
We've been able to amass dozensof clients now Now, really a
lot of them small plants, simple, customized solutions.
But we always work with anybodywe can and we try to help
businesses as much as wepossibly can because at least me
myself I understand what it'slike to have no money.
(26:13):
I know what it's like to be poorFucking sucks.
Being poor, fucking sucks.
Not having anything.
It fucking sucks.
Not having resources.
I get it, I know.
But what sucks even more thanthat is doing something you hate
, where you don't make enoughmoney and where everybody looks
down on you and disrespects you.
Fuck that.
Fuck those people.
Don you and disrespects you.
Fuck that.
Fuck those people.
Don't let anybody disrespectyou.
(26:35):
You have a great life ahead ofyou if you choose to hone it, to
conquer, like you're supposedto do as a man.
If you're a female, same thing,whatever.
Be a female conquest, you know.
Be a female conquest story, youknow.
Change the world, change thenarrative, change the game,
control the narrative, controlthe game, and then you will be
(26:58):
free.
How badly do you want to succeed?
How badly do you want a goodlife for yourself?
Simple as that.
What are you willing to do forit?
Do you want to be average?
Maybe you just want a $200,000home.
Maybe you just want a $200,000home.
Maybe that's enough, you know.
Maybe you know, maybe you justsettle for an average life.
(27:20):
Maybe that's cool, maybe it'scool to just live in mediocrity
and to go to a job that'saverage and you know, and I get
it, I get how people can befulfilled by that.
But I want you to know thatthere's more for you and that's
the secret that people don'tunderstand.
There's so much more than justthe job, and I'm not trying to
(27:43):
get people to leave their jobs.
I'm not trying to insultanybody with a job.
What I want to do is motivateyou to do more than what you're
currently doing at your currentjob.
What can you do that willexceed your expectations and
allow you to do more than whatyou're currently doing at your
current job?
What can you do that willexceed your expectations and
allow you to conquer your dreams?
Well, the first step is to makeenough money to conquer your
dreams.
How much does your dream cost?
Count it up and then, once youknow how much your dream is
(28:05):
going to cost, you do what ittakes to do that legally,
lawfully and fairly.
If you can ethically, butfigure out the numbers in your
head, write up a plan for howyou want to get there and start.
Most people never start.
Most people never start.
Most people never begin.
(28:25):
Most people spend their wholelives waiting, waiting, waiting,
thinking that everything's justgoing to get better, thinking
that a solution's going to fallon your lap.
No, you need to take constant,immediate action.
You always need to be working,you always need to be fighting,
because everybody wants you dead, everybody wants you destroyed.
They don't want you to haveanything, and that's the truth.
That's not me being paranoid,it's the facts of the world.
(28:46):
You know, human nature doesn'tcare how bad your life is, how
hard your life is, how sad yourstory is.
Fuck that, we're going to getit done.
Fuck that shit, we're going toget it done.
As Elon Musk said fuck that shit, we're going to get it done.
He said that on the let'sFreeman podcast.
He said you know, whetheryou're in a good mood, bad mood,
it doesn't matter, and I'm thesame way.
(29:06):
Whether I, whether I'm in agood mood or whether I'm in a
bad mood, it doesn't matter, itdoesn't affect me.
It doesn't affect me.
I am too focused on my owngoals, I'm too focused on my own
visions, but, moreover, I'mfocused on my family.
That's what really drives you.
What drives you, what makes youwant to succeed, what's the
(29:30):
point, what's the point ofmaking millions of dollars, like
when you make, when you reachyour goals, when you've made
millions and millions andmillions maybe billions is your
goal, then what happens?
I know it's a tough question,but what happens next?
You're going to invest in realestate, you know.
Start a family.
How many kids are you going tohave?
I want three.
(29:50):
No, I'm sorry, wait, wait.
My girlfriend wants three.
My girlfriend wants three kids.
I want at least 10 kids.
That was always my number.
I wanted anywhere from, like,minimum six kids to 10 kids, and
the reason for that is justbecause I truly believe that the
human experience, our purpose,is to recreate.
If we're given the ability to,and if you're not given the
(30:13):
ability to recreate, then yourpurpose on earth is to innovate
and to help make the world abetter place, a more capable
place, a more convenient place,a more mysterious place, but
also a place where dreams andvisions can become reality.
The American dream.
You know, innovation iseverything.
(30:34):
If you don't, if you can't havekids, like that's kind of what
I want.
My whole purpose for making alot of money in my life is so I
can take care of my family so Ican pay off everybody's bills,
so I can donate to the county ofwhich I grew up in my entire
life, so I can donate to lawenforcement.
You know love, hate,relationship, but you know what.
(30:56):
There's so many good cops outthere and as much as I, as much
as some police officers don'tlike that.
I've started this YouTubechannel and taken this path.
I've taken and written thebooks I've written, or whatever
I do support this career.
I support law enforcement, Isupport the badge, I support the
thin blue line Till the day Idie.
(31:17):
I always will, and so that'sthose are some of my goals.
You know, I want to be able tosupport my family, my, my, my
son's great grandchildren.
One day they will watch thisvideo.
Grandkids, if you're watchingthis, my message to you is to
conquer the world.
Everything in this episode isreal and nothing should be much
different today.
The same principles apply tolife, and if you want more
(31:42):
advice, that's better than I cangive you.
You need to read the Holy Bibleand then you need to make sure
you're interpreting the correcttexts of the Holy Bible, because
you'll learn a lot of newtruths about the Bible as
evolution progresses.
We'll learn a lot of new truthsabout religion, science,
everything.
So to my great-grandchildrenwatching and listening, be sure
to never give up on your goals.
(32:03):
Never give up on your dreams.
Conquer, destroy them with allyour might, with all your
motivation inside.
And you don't do it for you.
You're not here to be happy.
You're not on earth to have fun.
You're on earth for a purpose,and that's to change the world.
That's to do things that arelarger than life, to protect
(32:24):
your fellow man, to spread theword of Christ.
We're Christians.
I'm a Christian Always, havebeen my entire life.
Some people always there'shonestly people who really
believe that I wasn't aChristian, like I've always been
a Christian, clearly andobviously I was a Jesus freak at
one point in my life.
All the kids I went to middleschool with would remember there
(32:44):
was a point in time where I wasobsessed with the Holy Bible.
I could tell you more about theHoly Bible than most people
could.
I've forgotten a lot of it.
Now I really do got to read itagain myself.
So anyways, to my greatgrandkids watching, or to your
great grandkids watchingaudience conquer the world.
Be sure to get good at arbitrage.
(33:04):
Learn how to make money.
Money is what gives you thefuel to life.
Without the money, you can'tget what you want.
You want a nice car?
You got to buy assets.
Without the money, you can'tget what you want.
You want a nice car.
You got to buy assets so theassets can buy you that car.
What do I mean by assets?
You got to buy real estate thatcash flows, or buy a business
that cash flows like alaundromat.
You buy a storage facility.
Basic principles Make money foryourself first.
(33:26):
Money first.
Buy an apartment complex, ifyou got the extra cash too,
because then that'll generateyour cash flow.
Bam, no more poverty, no moreproblems, no more jobs that you
hate.
Let's do the real stuff we wantto do.
Most of you don't even know whatyou really want to do in life.
Most of you think that having ajob is okay.
Yeah, I have a job.
It's content, it's fun, I likeit.
You go to Thanksgiving.
You tell your family about likeyour job.
(33:49):
But do you?
What would you do if you had$100 million plus?
What would you do?
Would you still be at that job?
I bet you wouldn't.
I bet you wouldn't be at thatjob.
You'd be conquering your goals.
You'd be doing whatever youwant to fucking do.
Nobody can tell you what to dobecause you got $100 million
(34:10):
plus.
So go make some money, changethe fucking world.
Don't be a bitch, don't be apussy.
Conquer.
Be a hero.
Be a leader.
Leaders are respected.
They might be hated.
You might be hated being aleader, but you will be
respected.
You will be respected for beingin the arena.
It's thomas, not thomas trepson, you will be respected, but for
being in the arena, it's'sTheodore Roosevelt said his
(34:31):
entire quote the man in thearena.
So, ladies and gentlemen,that's all I have for you on
marketing agencies, arbitrage,sales, how to make money, why to
start a business, all thisbasic stuff in life that can
make you a better person andgive you a better edge.
Okay, so be sure to smash thelike button, subscribe to this
channel and be sure, if you'rewatching this, um, keep going,
(34:55):
keep fighting, keep working hardtowards your goals.
Don't give up yet.
Don't give up.
Never give up.
You never give up.
There's always another day.
You just keep fighting, keepswinging until your ass is down
on the ground.
Knock the fuck out.
You get back up when you'reknocked out.
Okay, you get knocked out, youwake up.
Get back up when you're knockedout Okay.
You get knocked out, you wakeup.
Get back up Okay.
Keep fighting for what you want.
Think about your family, thinkabout your goals, think about
(35:17):
your legacy and don't stop untilyou win.
Stay prudent, stay powerful andstay wealthy.
How much does your dream cost?
Count it up and then, once youknow how much your dream is
gonna cost, you do what it takesto do that legally, lawfully
and fairly.
If you can Figure out thenumbers in your head, write up a
plan for how you wanna getthere and start.
Ladies and gentlemen, welcometo the Brendan Ecker Influence
where I teach you how to succeed, accomplish your dreams and
(00:21):
develop multiple income streams.
Today we're talking about whymarketing agencies are so
expensive.
Why should you be moreexpensive?
So if you like this show, ifyou've been liking a lot of the
content I put out some of therepurposed motivational content
then be sure to smash that likebutton, be sure to subscribe to
this channel.
We're trying to grow it, we'retrying to monetize it and we're
also trying to spread the wordfor other entrepreneurs and
(00:42):
provide as much value aspossible.
So please be sure to do that.
Support the show.
The reason you need to get intoarbitrage and when I say
arbitrage, I mean e-com Okay,I'm talking SMMA the reason you
need to get into theseindustries, these niches, is
because it's a saturated market,and that's what I love about it
.
See, most people are going torun away from a saturated market
(01:02):
.
See, most people are going torun away from a saturated market
.
Most people are going to runaway from the competition.
But fuck that.
What does it mean when there'sa saturated market?
It means that there's money inthe market, baby.
That means that there's moneythere to be made.
That means that there'sgladiators.
That means that there'scompetitors.
That means that there's peoplewho can buy from you.
There's more money there.
Okay, the more niched yourproduct is, you got to have it
(01:24):
perfect.
You're going to have to be onthe cutting edge.
You're going to have to findinvestors.
It's going to be way harder foryou to make money quickly, okay
, or get funding quickly.
So the reason so many peopleare starting marketing agencies
today whether it's SEO, socialmedia management, whether it's
lead generation, whether it'sgiving you writing your books
for you, whether it's publishingyour books for you, whether
(01:45):
it's running your ads for youyou'll find a lot of different
marketing agencies that areoffering the same services.
The reason they do that isbecause you can make a lot of
money doing it, and that's thetruth.
Okay, and I've learned a lotabout this agency.
I've kind of you know, I likeI'm an entrepreneur.
I like to study business.
I like to study business.
I like to study differentthings that work.
I'm very fascinated by it.
I'm very fascinated byexperimenting with different
(02:08):
strategies, money-makingstrategies.
Now, this episode that I'mmaking, I'm making with the
spare hour and 20 minutes I haveand at this moment, I have a
little bit of free time to makethis video.
So I'm doing that.
Every time I get it, everychance I get, I'm producing
content.
I'm not consuming it.
That's important.
Don't consume content.
You need to produce content.
You need to produce it.
You need to be producingcontent.
(02:29):
The content's going to make youmoney.
Okay, repurpose content.
You can make shit, tons ofmoney just on Instagram, just on
YouTube.
Repurposing other people'scontent, right.
Creating YouTube shorts?
Okay, you pay what I think it's$24 a month or something like
that for a basic plan on VEEDio,v-e-e-dio or ai or something
(02:51):
like that and this video editingsoftware.
It'll create all your stuff foryou.
You can create slide decks.
You can create entire frickingvideos.
You can create entire avatarsthat are just AI generated.
It's amazing.
You can do a lot of cool stufftoday.
You can create AI generatedshorts with all the captions and
everything.
It's the best and that's what Ilike to use Okay.
(03:12):
So the reason people are gettinginto these marketing agencies
and the reason people get intobusiness, and to begin with, is
one because they want freedom,they want time, they want the
ability to live their lives theway they want to, you know, but
also to make a lot of money.
Because who doesn't want tomake a lot of money?
You're a fool and you're asucker if you don't want to make
a lot of money.
If you're okay with making anaverage $100,000 a month, if
(03:34):
you're okay with making $100,000a year, that's great, you know,
because it's not exactlyunlivable income today, but it's
pretty close.
You know you really need atleast $200,000, $300,000 a year,
and so you need to find a wayto get that.
What's the special word?
Arbitrage?
Yes, arbitrage, you need to bemaking arbitrage all the time.
So you know you sell somethingfor a million dollars.
(03:56):
You sell like.
A great example is for a house.
Okay, you buy a house, you buya foreclosure.
Let's say you buy theforeclosure from the.
You buy a foreclosure from thebanks house foreclosed for let's
just say 350,000.
Let's just say you got the cash, you pick up that house.
Boom, now you're going torenovate it.
Okay, and don't worry, youdidn't.
(04:17):
You didn't buy the whole thingout.
Actually, what you did wasbecause the banks were selling
it.
You took maybe 10, 20, 30, 40k.
You put that into the house asa down payment, essentially, and
then you fixed up and renovatedthe house with the rest of your
cash on hand.
Now, after you did that, youwent, put a tenant in there,
they paid for it, you refinancedit and then you got all this
(04:38):
extra arbitrage.
Yes, it's like owning realestate, right, owning real
estate is arbitrage.
It's the greatest example ofarbitrage.
You own a house, you buy ahouse at $100,000, then when you
sell it, you sell it for$600,000.
$500,000 profit Boom, arbitrage.
That's how it works, okay.
E-commerce is another greatexample of arbitrage how you can
make more money by essentiallyselling a product or a service.
(05:01):
But really selling a product ora service, but really
e-commerce is more a product,right?
So let's just say you'reselling coffee mugs, right?
Like?
This is a coffee mug.
By the way, if you want to gobuy a Gold Shark Media coffee
mug, this isn't one of them.
This is just actually just oneof these, you know, normal
prototype coffee mugs.
I had just sitting around and Ijust kind of wrote my name on
it with a gold sharpie because Idon't know ADHD, I mean, I like
(05:23):
that kind of stuff Weird.
If you are really trying tosucceed in business, if you're
trying to win, then an importantpart of this entire process is
being sure that you canunderstand arbitrage.
So you have to always bethinking about arbitrage, right.
So like a coffee mug, right,for example, a coffee mug.
You're going to sell thatcoffee mug for maybe 15 bucks,
okay, and then you may, but itcosted you about total maybe 10
(05:47):
bucks to ship it, to create it.
So you made $5 profit, $5arbitrage.
There you go.
Now you're getting it.
So at the end of the day, this,this is what business is.
Okay, you can either work at ajob and make 200 bucks every
single day for 8 to 12 hours ofyour day, every single day, for
the rest of your life, or youcould make two grand a day just
(06:11):
because you're able to getclients that will pay you that.
Think about that for a second.
What if you got five clients inone week and each of them paid
you $2,000?
Yeah, that's crazy.
That's how it happens.
You just made 10K in one weekand that can happen.
Now, that's crazy.
That's how it happens.
You just made 10K in one weekand that can happen.
Now, that's a.
That's a pretty fucking luckybet, especially if you're new.
(06:31):
But you know, as time goes on,you'll find that these deals
become easier.
When you get more videotestimonials of people talking
about your product or yourservice in a positive way,
you're going to be able tocharge even higher, and you
charge higher every single time.
You're going to charge higherevery single new client you get.
That's the trick.
That's the key to staying alivein marketing.
That's the key.
Okay, cause again, a lot ofthis is arbitrage and you got to
(06:54):
think like that.
You got to take your profitsand your wins first, okay, and
now we're talking a lot aboutprofit here, but we also should
talk about our clients.
Why is this important for ourclients to invest in a marketing
agency or to invest in yourproduct on an e-commerce store,
for example?
Why should your client buy yourproduct?
What makes you important?
(07:15):
What makes your productimportant?
What makes your serviceimportant?
It's the value In that currenttime of your prospect's life.
So, right now, at whatever timeit is on your clock, take a
look.
Somebody around the world atthis current time.
Whoever's watching this maybeit's you.
There's something you needright now.
What if you needed a hatbecause you lived in Alaska?
(07:36):
Well, I would tell you to go toGold Shark Media and you can
buy a Gold Shark Media hat, forexample, and I would make about
$6 to $7 profit off of that sale, even after shipping and
everything right.
And so imagine you get 80 ofthose a day.
Wow, you know, it's justunimaginable.
You can't make enough money ine-commerce and you have to get
used to arbitrage in this light.
(07:57):
You got to get used to socialmedia marketing, which is a
service-based business, b2b oryou need to focus on e-commerce.
Or you can do a hybrid, likeGold Shark Media does, where we
have marketing services andbundled packages and then we
also provide you an entiree-commerce platform.
(08:18):
We give you e-learning productsjust digital products, right?
You can buy digital PDFs fromour entire website.
Or you can just buy physicalproducts.
You can buy a sweatshirt GoldShark Media sweatshirt, gold
Shark Media hat.
We just put all the merch onthere, right?
That's all arbitrage.
That's going to be going toGold Shark Media.
This is the point I'm trying tomake.
I'm not trying to plug you.
I'm trying to teach you howthis works, and this is why you
(08:39):
see so many people starting amarketing agency today.
Not everybody's good at it Yep,not everybody's good at
marketing.
Not everybody should be evenrunning a business, because most
people are super lazy.
Most people are lazy as fuck,like most people can't even get
off their butt.
Most people can't even plantheir life like a week ahead.
And here I'm living like 50years ahead.
I'm like 50 years into thefuture with the moves I'm always
(09:01):
making right, and so that's howyou got to be right.
All the most successful peopleon earth are living a century
ahead of you, and they're makingmoves, though they're also
taking action.
They're not talking about it,they're getting shit done, and
that's another thing.
You need to take action.
If you're going to be runningsome kind of agency, a business,
just a business in general itdoesn't have to be a marketing
agency.
(09:21):
It really doesn't have to be ane-commerce brand.
It doesn't matter.
If you're a business owner, ifyou're an entrepreneur,
everything relies on you.
It relies on whether or notyou're able to keep the business
going, whether you can makemore money in the business.
That's, honestly, what it comesdown to Okay.
So this is why people runmarketing agencies.
You can make a shit ton ofmoney from it.
(09:41):
You can get rich doing this Ifyou're dedicated, if you're
committed, if you can handlerejection, because it's going to
take a lot.
This is a saturated market.
If you're going to be competingwith me, just get ready because
I'm going to wipe you out.
No, I'm just joking.
I'm not going to wipe you out.
You'll probably wipe me out.
Who knows, maybe you're goingto be hyper motivated.
Let's see what you got.
But at the end of the day, youknow this can change your life
(10:05):
versus staying at a job for 30years.
Who wants to stay at a job for30 years when you could just run
a business and you make twogrand a day?
And that's easy.
You know it's easy if youreally put your mind to it, if
you're just direct, if you tellpeople exactly what you're
selling them and don't bullshitthem.
You know people, and businessowners in particular, get enough
(10:26):
LinkedIn DMs every single dayoffering products and services,
and I know it's whatever you say, you got to do it.
You know you have to do coldoutreach.
That's another important part.
A lot of people don't even docold outreach.
A lot of people don't evenfollow up with their leads, not
even a little, not even like fora holiday sale, like just
yesterday.
We sent out, I think, 200messages through just LinkedIn
(10:48):
and Instagram combined withinthe same two-hour time frame,
just offering our merchandise todifferent business owners.
And then oftentimes we'll evenleave, like an organic comment
on people's posts Be like hey,love that.
By the way, we're also offeringthis if anybody is interested.
And then you put your littlewebsite link directs traffic.
(11:08):
It's simple, things like that.
You got to get creative.
And then you put your littlewebsite link to rats traffic.
You know, it's simple, thingslike that.
You got to get creative.
But to own a marketing agency,to own an e-commerce brand,
you're freeing your life andthis is why people do it.
Arbitrage is everything.
Arbitrage is what it's allabout.
Arbitrage is where you make thewealth.
Again, you got to think ofarbitrage as a freedom, as a
(11:30):
source of freedom.
Okay, because it is.
Arbitrage is what's going toallow you to live the life of
your dreams.
So close your eyes, imaginewhat you want, imagine your home
, Imagine your family, imagineeverything you could have if you
were to just be a master ofarbitrage.
Okay again.
(11:51):
So we're selling something for$100.
It costs us $50 to make it,making a $50 profit after that
sale $50.
Imagine if you could do that100 times a day Just through
Google Ads, where you don't haveto do nothing.
You spend $1,000 in Google Ads,you got a $100 product.
Woo, look at that.
(12:11):
You're making some money veryquickly, as long as you can
fulfill the services, of course.
If you got an empty bank account, if you got nothing to fulfill
the services, no money tofulfill your e-commerce brand
services then at this point thisis when you're going to want to
get into social media marketing.
So now you start messagingpeople on LinkedIn say, hey,
would you like me to manage yoursocial media for you?
I'm pretty good at it and Icould definitely free you up
(12:34):
some time.
I could see.
I think we'd be good at it.
I noticed your page was lackinga couple likes here and there.
I'd love to help be a part ofit and help grow the brand
organically.
Schedule out I can schedule youout some content until, let's
just say, valentine's Day, boom,I'll do this for $300.
I'll do this for $300.
I'll do this for $500.
I'll do this for two grand.
See, ideally you should try toshoot for two grand.
(13:00):
Um, don't try to.
You should really try to keepyour baseline costs at $2,000
for prospects.
If you're a marketing agency orif you're a freelancer, um, you
know, depending on now, at theend of the day, day, a lot of
the clients you're going to findthat just do not have that
money to spend, and so you mightjust waste a whole day trying
to look for somebody to pay youtwo thousand dollars.
So if somebody can only pay youa hundred dollars, then you
(13:21):
take it, because that's honestlyjust smart.
You take what you can get andthen you help your client as
much as you possibly can,because at the end of the day,
your client one.
Okay, because this whole timewe've been talking about profit,
and that's what this episode isabout.
It's about arbitrage.
But at the end of the day, Iwant to really emphasize how
important your clients are to inall of this.
Okay, if you don't care aboutyour clients, you will not have
(13:43):
clients.
If you only care about makingthe money, I promise you the
money will not come to you.
It just won't Because you'regoing to be so obsessed and
strung out over it and you'regoing to become selfish with it
and greedy and then your clientsare going to get really pissed
because they're not gettingsales and things aren't
happening for them and they'rewasting money and you're the
reason and they're going to tellpeople that.
(14:04):
So you know, unfortunately,we've suffered this.
We're not perfect.
We've had situations, we've hadclients where, you know, we
started off pretty good and thenwe just weren't able to make
them sales at the end of the day.
We did everything we could andwe just couldn't make them sales
.
But you can't shoot, you can't,you can't beat yourself over
that.
You can't beat yourself up overthat because at the end of the
day, not, you know, noteverybody has a sustainable
(14:26):
business model, you know.
And at the end of the day, youhave to eat, you got to feed
your family and at the same time, you know a lot of the clients
that don't have money to pay youand they pay you just enough.
You know who I'm talking aboutmarketing agency owners.
You know what I mean the peoplewho can only pay you just
enough or they can't pay you atall and they want to, they want
the free services.
Those are the worst clientsever to have and it's not
(14:48):
because there's anything wrongwith them, it's just you know
with everything we do for aclient you know with.
Again, let's go back to thesocial media management Google
ads, facebook ads.
We're setting up your entireemail marketing campaigns,
sending 5000 emails a month foryou, setting up a website for
you with full optimizationacross Google.
(15:09):
I mean, it's like you knoweasily.
That's a $10,000 servicebecause we're doing everything,
all things marketing, and thisis what allows you to charge
that.
Because there are people.
I'm one of these people.
I'll admit it.
I'm a real estate investor.
I love money.
Real estate's the business ofmoney, as well as banking.
Okay, it's one of those two.
If you're either in real estateor if you're in banking, you
(15:32):
know what I'm talking about.
You like money and so, at theend of the day, I have no
problem investing 20 grand intoa marketing agency as long as I
have full confidence thatthey're going to be able to give
me the sales I need right, aslong as I know that, whoever I
hire to do all of my marketing,as long as I know that they can
get me a profit and a return oninvestment within a six month to
(15:53):
a year timeframe, I am a clientwho gladly invests in those
agencies and I let them run withit Because, you know, a
marketing agency isn't justabout being ripped off.
Okay, when you're not.
Every marketing agency is outto rip you off because you have
to think about what the value is.
What do you get out of amarketing agency?
Well, you're getting a lot offree services, essentially
(16:13):
despite the money that you pay.
And what do I mean by that?
So it's like the reason amarketing agency is so important
, guys, is because, honestly, atthe end of the day, it's very
important to be able to bringpeople to your website.
It's very important that youdon't have a dead social media.
It's very important that you'reusing the platforms correctly.
It's very important that you'regetting people to believe in
(16:34):
your product more than anything.
And, of course, you're makingsales.
But the way that you make salesis through a marketing team,
honestly, because without themarketing, without the
advertising, without theeyeballs watching you and your
brand, nobody even knows aboutyou.
So this is why it's soimportant to invest in a
marketing agency in thebeginning.
Now it depends.
At a certain point, you do haveto do your due diligence, your
(16:56):
research.
Who has real video testimonialsand who has testimonials at all
?
You know what I mean.
There's some agency owners youwon't even see any testimonials.
Don't work with them unlessthey have like great referrals,
unless you know that they'relike super famous and they're
good at what they do, like youknow, there's not a lot of
influencers I can think of thatI would want to work with, just
because I would know how busythey already are.
(17:18):
And I'd also know you know theydon't really need to help me
that much.
You know they're not in need ofmy money, so they have no real
incentive but to just take mymoney.
That's in my head, okay, but atthe same time I have to.
On the flip side, I've got toremember when I hire a marketing
agency, that marketing agency'sposting 90 to 300 pieces of
(17:39):
content a month across all thesedifferent platforms for me,
making me famous, basicallyRight, while everybody else and
all my competitors are doingnothing, right, and that's why
it's so important to have amarketing agency, otherwise
you're going to do all this workby yourself.
You know it takes time toschedule content and I'm telling
you this because I've done it.
I've spent time, and too muchtime, trying to do everything
(17:59):
myself because I didn't believein somebody else and because
another thing that happens withmarketing agency owners and
entrepreneurs whatever it is,whatever the business model is,
it doesn't have to be marketing.
As soon as you hire people, assoon as you lose as soon as they
lose you a little bit of money,you're going to feel the heat
and you're going to feel like,fuck, why did I do this, why did
I hire anybody?
But at the end of the day, it'sone of the best decisions you
(18:20):
can make, because the amount ofthe work, the amount of work
that they can get done when youlet them run with it Whether
it's an agency, whether it's afreelancer they might cost you
money.
You might not get sales rightaway, but what I can tell you is
you're going to have morepublic notoriety than most
people.
You're going to have shitgetting done for you when you
(18:45):
didn't even have to lift afinger.
Right, all of this stuff getstaken off your plate with a
marketing agency.
That's why so many successfulbrands to this day work with
marketing agencies Because it'spowerful.
It's powerful to have a brandwhere your name, your message,
is being spread to the world.
It's a powerful thing to have abrand that people associate
(19:07):
success with, and the only wayyou can truly have that is if
you got a team that's able toget the job done correctly and
at the same time, you got tomake sure that you know when you
pay a marketing agency, makesure you're seeing some kind of
return, of course, but at theend of the day, you know you got
to think bigger.
As a client, like as a prospect.
You have to remember thatmarketing agencies like, yeah,
(19:28):
they don't make a super bigkilling but at the end of the
day they can make you rich.
They can at least get you viral.
They can at least get you aYouTube channel.
They can at least get yousocial media content and create
that for you with, you know,calls to action.
They can at least set up yourGoogle ads to 97.6, 97.8%
optimization.
They can at least set up yourFacebook ads.
(19:50):
So you're making two sales aday.
You know it's not easy.
You know people think it's soeasy to run ads and you just
make money, you make sales.
It's not what happens at all.
You know it's all I can tellyou right now.
Anybody who's getting intobusiness is in for a long, rude
awakening, because this requiresgrit, it requires wisdom, it
(20:11):
requires patience and alsotaking action nonstop and
constantly troubleshooting andproblem solving.
That's just been my experiencerunning an agency, running a
marketing agency, you know, I'velearned a lot.
I've learned that everybody'sin this business.
I get at least 10 messages a dayfrom different marketing agency
(20:32):
owners and some of them arejust you know there's some of
them are new, they're juststarting out, and then some of
them are just, you know, killingit and they actually can really
help me and I just can't affordthem.
Me.
I have a lot of money and Ican't afford some of these
different marketing agencies,but at the end of the day, do it
if you can.
Marketing agencies are great.
They're going to get you wayfurther than if you do
(20:53):
everything yourself.
If you go and hire a bunch ofW-2 employees that are literally
going to just drain your bankaccount, drain your wallet, make
everything harder Freelancersyou don't really know what their
skills are.
They have this portfolio thatthey have out there.
You kind of just trust them.
With a marketing agency, it'slike you'll get multiple
(21:14):
testimonies and multiple clientsthat we've had at least telling
you how we did through videoand through like real, actual
testimonials on the website, asyou can see.
So on the website, you can lookat our testimonials.
You'll see everything.
Guys, essentially, this is thepower of entrepreneurship and
arbitrage.
This is the power ofentrepreneurship and arbitrage.
(21:35):
Sales, marketing, advertising,investing in a marketing agency
why you should charge premium?
Right Again, why should youcharge premium?
Do you know?
Some of you should already know.
Some of you should have alreadybeen watching.
Most of you should have alreadyread $100 million leads and
$100 million offers by AlexRamosi.
(21:57):
Some of you should have alreadyfollowed Ty Lopez on social
media.
Maybe you guys have alreadywatched his content.
Some of you guys have followedJoel Kaplan, one of the great
kings of SMMA.
Kind of taught hundreds ofgreat agency owners how it's
done, and now those agencyowners are doing fantastic with
their lives and living the livesthey never imagined possible.
(22:17):
So this is why people do thisbecause it is a great business
model and it's a side hustle,sure, but you can turn it into
your life.
You could honestly only do thisfor one year and if you were
truly motivated, if you sent 200DMs a day, you'd probably make
at least you'd probably make 300grand a year.
Easy, just sending 200 DMS aday to different people.
(22:39):
So all I can say, ladies andgentlemen, is you know, get into
business.
Don't be afraid to hire amarketing agency just because
they're expensive.
You know, it's not always aboutthe price.
It's about the value thatyou're getting.
It's about what you're gettingout of it.
You know, it's not always aboutthe cash flow and the profit
either.
Sometimes it's about justgetting brand awareness.
Sometimes it's just aboutgetting started.
(22:59):
Sometimes it's just aboutactually having a brand that
people finally know about.
You know, maybe you've beenhustling for years.
Nobody's really noticed yourbrand.
Maybe you haven't been able tobook a single appointment in
like two years, again, becausesuper saturated market, without
those video testimonials,without that amazing background,
you're not going to get thoseclients.
(23:20):
Somebody else is going to getthem and it's going to be the
number one in the industry,usually the number one.
The top five marketing agencies, for example, will typically
get 95% of the clients.
It's crazy.
And so this is why you need to,you know, constantly be thinking
about ways to make moneyoutside of just SMMA.
You got to be thinking aboute-commerce.
(23:40):
You got to be thinking aboutreal estate.
You got to be thinking aboutscreenwriting.
Maybe, I don't know.
You got to think of creativeways to make money all the time.
All the time, because if youdon't, you're going to be
completely fucked, you know.
And if you don't have money?
You know everybody likes todisagree with me when I say this
, but if you don't have money,you will not have a wife, you
(24:01):
will not have children, you willnot have a good life.
It will be very miserable foryou.
You will be very depressedevery single day.
You will resent the people youlove closest to you.
Unless you get success oryou're going to go backwards.
You're going to be fine withyour life, but you're just going
to not even know where you'regoing.
You're going to be delusional,you're going to be hanging out
with the wrong people, you'regoing to go down a completely
(24:22):
different track and next thing,you know, you're going to be in
a jail cell and you're going tobe like where the fuck did I go?
How did this happen?
So get focused, get motivated,get into business, learn, become
a master.
Become a master.
Tell you what.
There's too many distractionstoday.
There's too many ways.
(24:43):
There's too many excuses.
Everybody's a pussy.
You know everybody wants tojust quit.
You know everybody wants toleave America.
Everybody wants to believe in a.
Everybody wants to leaveAmerica.
Everybody wants to believe in asystem that's broken.
Everybody wants to go get a job, collect a paycheck for doing
nothing.
Everybody wants to have abusiness that's making $10
million, but they don't want todo $10 million hours worth of
(25:03):
work.
Elon Musk, alex Harmozy some ofthese guys are working 60 to
120 hours a week minimum.
So, as much as that soundsimpossible, you know, but they
are and you can see it with theresults.
You can see it with the contentthey schedule out.
I probably put in about 80hours a week on average because
(25:23):
we are a new agency, gold SharkMedia.
We are very new, so I'mconstantly training new
freelancers.
I'm very open about that.
I don't pretend like we're this30-year agency who's been
together, had our shit togetherforever.
Nope, we're a newer agency.
We've been around a littleunder two years.
June 1st of 2024, or I mean June1st of 2025 will be our second
(25:49):
year in business.
Our second year in business.
So really proud of that and wewere.
We've been able to amass dozensof clients now Now, really a
lot of them small plants, simple, customized solutions.
But we always work with anybodywe can and we try to help
businesses as much as wepossibly can because at least me
myself I understand what it'slike to have no money.
(26:13):
I know what it's like to be poorFucking sucks.
Being poor, fucking sucks.
Not having anything.
It fucking sucks.
Not having resources.
I get it, I know.
But what sucks even more thanthat is doing something you hate
, where you don't make enoughmoney and where everybody looks
down on you and disrespects you.
Fuck that.
Fuck those people.
Don you and disrespects you.
Fuck that.
Fuck those people.
Don't let anybody disrespectyou.
(26:35):
You have a great life ahead ofyou if you choose to hone it, to
conquer, like you're supposedto do as a man.
If you're a female, same thing,whatever.
Be a female conquest, you know.
Be a female conquest story, youknow.
Change the world, change thenarrative, change the game,
control the narrative, controlthe game, and then you will be
(26:58):
free.
How badly do you want to succeed?
How badly do you want a goodlife for yourself?
Simple as that.
What are you willing to do forit?
Do you want to be average?
Maybe you just want a $200,000home.
Maybe you just want a $200,000home.
Maybe that's enough, you know.
Maybe you know, maybe you justsettle for an average life.
(27:20):
Maybe that's cool, maybe it'scool to just live in mediocrity
and to go to a job that'saverage and you know, and I get
it, I get how people can befulfilled by that.
But I want you to know thatthere's more for you and that's
the secret that people don'tunderstand.
There's so much more than justthe job, and I'm not trying to
(27:43):
get people to leave their jobs.
I'm not trying to insultanybody with a job.
What I want to do is motivateyou to do more than what you're
currently doing at your currentjob.
What can you do that willexceed your expectations and
allow you to do more than whatyou're currently doing at your
current job?
What can you do that willexceed your expectations and
allow you to conquer your dreams?
Well, the first step is to makeenough money to conquer your
dreams.
How much does your dream cost?
Count it up and then, once youknow how much your dream is
(28:05):
going to cost, you do what ittakes to do that legally,
lawfully and fairly.
If you can ethically, butfigure out the numbers in your
head, write up a plan for howyou want to get there and start.
Most people never start.
Most people never start.
Most people never begin.
(28:25):
Most people spend their wholelives waiting, waiting, waiting,
thinking that everything's justgoing to get better, thinking
that a solution's going to fallon your lap.
No, you need to take constant,immediate action.
You always need to be working,you always need to be fighting,
because everybody wants you dead, everybody wants you destroyed.
They don't want you to haveanything, and that's the truth.
That's not me being paranoid,it's the facts of the world.
(28:46):
You know, human nature doesn'tcare how bad your life is, how
hard your life is, how sad yourstory is.
Fuck that, we're going to getit done.
Fuck that shit, we're going toget it done.
As Elon Musk said fuck that shit, we're going to get it done.
He said that on the let'sFreeman podcast.
He said you know, whetheryou're in a good mood, bad mood,
it doesn't matter, and I'm thesame way.
(29:06):
Whether I, whether I'm in agood mood or whether I'm in a
bad mood, it doesn't matter, itdoesn't affect me.
It doesn't affect me.
I am too focused on my owngoals, I'm too focused on my own
visions, but, moreover, I'mfocused on my family.
That's what really drives you.
What drives you, what makes youwant to succeed, what's the
(29:30):
point, what's the point ofmaking millions of dollars, like
when you make, when you reachyour goals, when you've made
millions and millions andmillions maybe billions is your
goal, then what happens?
I know it's a tough question,but what happens next?
You're going to invest in realestate, you know.
Start a family.
How many kids are you going tohave?
I want three.
(29:50):
No, I'm sorry, wait, wait.
My girlfriend wants three.
My girlfriend wants three kids.
I want at least 10 kids.
That was always my number.
I wanted anywhere from, like,minimum six kids to 10 kids, and
the reason for that is justbecause I truly believe that the
human experience, our purpose,is to recreate.
If we're given the ability to,and if you're not given the
(30:13):
ability to recreate, then yourpurpose on earth is to innovate
and to help make the world abetter place, a more capable
place, a more convenient place,a more mysterious place, but
also a place where dreams andvisions can become reality.
The American dream.
You know, innovation iseverything.
(30:34):
If you don't, if you can't havekids, like that's kind of what
I want.
My whole purpose for making alot of money in my life is so I
can take care of my family so Ican pay off everybody's bills,
so I can donate to the county ofwhich I grew up in my entire
life, so I can donate to lawenforcement.
You know love, hate,relationship, but you know what.
(30:56):
There's so many good cops outthere and as much as I, as much
as some police officers don'tlike that.
I've started this YouTubechannel and taken this path.
I've taken and written thebooks I've written, or whatever
I do support this career.
I support law enforcement, Isupport the badge, I support the
thin blue line Till the day Idie.
(31:17):
I always will, and so that'sthose are some of my goals.
You know, I want to be able tosupport my family, my, my, my
son's great grandchildren.
One day they will watch thisvideo.
Grandkids, if you're watchingthis, my message to you is to
conquer the world.
Everything in this episode isreal and nothing should be much
different today.
The same principles apply tolife, and if you want more
(31:42):
advice, that's better than I cangive you.
You need to read the Holy Bibleand then you need to make sure
you're interpreting the correcttexts of the Holy Bible, because
you'll learn a lot of newtruths about the Bible as
evolution progresses.
We'll learn a lot of new truthsabout religion, science,
everything.
So to my great-grandchildrenwatching and listening, be sure
to never give up on your goals.
(32:03):
Never give up on your dreams.
Conquer, destroy them with allyour might, with all your
motivation inside.
And you don't do it for you.
You're not here to be happy.
You're not on earth to have fun.
You're on earth for a purpose,and that's to change the world.
That's to do things that arelarger than life, to protect
(32:24):
your fellow man, to spread theword of Christ.
We're Christians.
I'm a Christian Always, havebeen my entire life.
Some people always there'shonestly people who really
believe that I wasn't aChristian, like I've always been
a Christian, clearly andobviously I was a Jesus freak at
one point in my life.
All the kids I went to middleschool with would remember there
(32:44):
was a point in time where I wasobsessed with the Holy Bible.
I could tell you more about theHoly Bible than most people
could.
I've forgotten a lot of it.
Now I really do got to read itagain myself.
So anyways, to my greatgrandkids watching, or to your
great grandkids watchingaudience conquer the world.
Be sure to get good at arbitrage.
(33:04):
Learn how to make money.
Money is what gives you thefuel to life.
Without the money, you can'tget what you want.
You want a nice car?
You got to buy assets.
Without the money, you can'tget what you want.
You want a nice car.
You got to buy assets so theassets can buy you that car.
What do I mean by assets?
You got to buy real estate thatcash flows, or buy a business
that cash flows like alaundromat.
You buy a storage facility.
Basic principles Make money foryourself first.
(33:26):
Money first.
Buy an apartment complex, ifyou got the extra cash too,
because then that'll generateyour cash flow.
Bam, no more poverty, no moreproblems, no more jobs that you
hate.
Let's do the real stuff we wantto do.
Most of you don't even know whatyou really want to do in life.
Most of you think that having ajob is okay.
Yeah, I have a job.
It's content, it's fun, I likeit.
You go to Thanksgiving.
You tell your family about likeyour job.
(33:49):
But do you?
What would you do if you had$100 million plus?
What would you do?
Would you still be at that job?
I bet you wouldn't.
I bet you wouldn't be at thatjob.
You'd be conquering your goals.
You'd be doing whatever youwant to fucking do.
Nobody can tell you what to dobecause you got $100 million
(34:10):
plus.
So go make some money, changethe fucking world.
Don't be a bitch, don't be apussy.
Conquer.
Be a hero.
Be a leader.
Leaders are respected.
They might be hated.
You might be hated being aleader, but you will be
respected.
You will be respected for beingin the arena.
It's thomas, not thomas trepson, you will be respected, but for
being in the arena, it's'sTheodore Roosevelt said his
(34:31):
entire quote the man in thearena.
So, ladies and gentlemen,that's all I have for you on
marketing agencies, arbitrage,sales, how to make money, why to
start a business, all thisbasic stuff in life that can
make you a better person andgive you a better edge.
Okay, so be sure to smash thelike button, subscribe to this
channel and be sure, if you'rewatching this, um, keep going,
(34:55):
keep fighting, keep working hardtowards your goals.
Don't give up yet.
Don't give up.
Never give up.
You never give up.
There's always another day.
You just keep fighting, keepswinging until your ass is down
on the ground.
Knock the fuck out.
You get back up when you'reknocked out.
Okay, you get knocked out, youwake up.
Get back up when you're knockedout Okay.
You get knocked out, you wakeup.
Get back up Okay.
Keep fighting for what you want.
Think about your family, thinkabout your goals, think about
(35:17):
your legacy and don't stop untilyou win.
Stay prudent, stay powerful andstay wealthy.
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I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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The latest news in 4 minutes updated every hour, every day.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.