The Black Business Lie No One Wants to Admit — Until Wallo Did | EP 076

Wallo’s viral moment lit a fire in the culture — and he was absolutely right.

In this episode of Broken Traditions, I speak from personal experience as a former Black business owner and product reviewer to break down the real issue: we don’t need to blindly support Black businesses — we need to support consistency, quality, and accountability.

This is not about tearing down Black entrepreneurship — it’s about raising the standard. Because excellence is what sustains us, not guilt-based support. Wallo said it plainly, and I’m here to expand the conversation with the truths many are too afraid to say.

This one is for the builders, the doers, the free thinkers who care about Black progress — not Black pity.

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