Join The Business Game, A Podcast That Moves The Needle for an inspiring episode with Bek Strachan, founder of RBB Fitness Studio and RBB to the Beat. Discover how Bek transformed her passion for group fitness into a multi-million-dollar fitness empire despite facing a toxic gym environment, a brutal lawsuit, and a forced shift to underground marketing. Learn her secrets to building a thriving fitness community, scaling a boutique fitness studio, and licensing her innovative group fitness programs across Australia and the US.
Key Topics Covered:
- Bek tells her journey to filling a market gap with high-intensity group workouts.
- Overcoming a lawsuit and toxic gym culture through resilience and word-of-mouth growth.
- Scaling RBB Fitness Studio with systems, community, and a pivot to online fitness during COVID.
- Licensing RBB to the Beat to gyms and instructors in Australia and the US.
- Actionable tips for entrepreneurs on building a sellable business and staying true to your passion.
Connect with RBB Fitness Studio:
Website: https://www.rbbtothebeat.com and http://rbbfitness.com.au
LinkedIn: https://www.linkedin.com/in/rebekahstrachan/
Instagram: @bekstrachan @rbbfitnessstudio @rbbtothebeat
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