Join hosts Kalena and Steve on The Business Game, a podcast that moves the needle, as they sit down with Greg Cassar from Collective Mastermind to uncover the exact strategies he used to generate over $500 million in online sales. Greg reveals his proven growth hacker model, the B+I wealth formula that transformed his financial future, and how AI tools are revolutionizing business productivity while cutting costs by up to 300%. From scaling e-commerce brands on Amazon to mastering multiple income streams, this episode is packed with actionable business advice, marketing strategies, and investing insights that every entrepreneur needs to build wealth and achieve true lifestyle freedom.
In this episode, you'll discover:
* The growth hacker model: How to scale businesses with zero upfront costs using profit-share partnerships
* B+I Formula: Why business + investing is the secret wealth-building strategy every billionaire uses
* AI productivity hacks
* Multiple income streams: How to build a multi-legged stool business model that protects you from failure
* When to say "NEXT": The framework for knowing when to pivot, close, or scale a business opportunity
* Coolness factor formula: Income divided by stress - how to maximize profits while minimizing burnout
* Marketing strategies that work now: Why organic social content and AI SEO are replacing traditional Google ads
* The directionally correct mindset: How small daily improvements compound into massive long-term success
* Investing fundamentals: Bitcoin, blockchain, and the AI boom - where to invest for 10,000% returns
* Sales psychology secrets: Future pacing, view-through selling, and the magic closing question that removes buyer resistance
Thanks to Tala Offshore for sponsoring this episode. For all your remote staffing needs, visit www.talaoffshore.com
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Connect with Greg Cassar
Website: https://collective.com.au/
LinkedIn (Greg): https://www.linkedin.com/in/gregcassar/
This post contains affiliate links. By clicking and purchasing through these links, we may receive a small commission at no additional cost to you. Thank you for supporting our work.
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