In this episode of The Business Gay Podcast, host Calan Breckon speaks with the Co-Founder and CEO of ColdStart, Brandon Teller.
ColdStart is an AI program designed to automate your marketing channels and decrease your marketing spend using SEO tactics. The results of ColdStart since launch have been astounding to say the least with customers increasing their conversions by over 1000% in almost every case.
Brandon is also the CTO and co-founder of Bindr, the Bisexual and Queer+ dating app. You may remember my interview with Bindr CEO Mary Richardson. Brandon has been building applications for over 14 years and has successfully scaled companies to millions of users with minimal spend and today he’s here to share some of that special sauce with you.
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Links mentioned in this episode:
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Key Takeaways for quick navigation:
- [01:00] ColdStart is an AI tech that rapidly generates millions of landing pages, boosting engagement for startups.
- [02:36] Developed from Bindr's challenges, ColdStart aims to enhance user acquisition for dating apps.
- [05:11] Its main goal is to optimize SEO for better product discovery and visibility.
- [13:14] ColdStart has doubled user bases and significantly increased organic traffic for clients.
- [15:05] Bindr's user base grew from 14,000 to 100,000 within months after ColdStart's implementation.
- [18:01] It generated $250,000 in ARR during the first week, indicating high demand.
- [20:43] Entrepreneurs should diversify strategies; ColdStart complements various marketing efforts.
- [22:35] Setting ambitious goals is crucial; Bindr surpassed initial $10 million expectations with acquisition offers.
- [23:47] ColdStart is expanding beyond landing pages, promising innovative future developments.
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