In this episode of The Business Gay Podcast, host Calan Breckon speaks with Podcast Growth Strategist and Marketing Expert, Kylee Chandler.
Kylee has scaled top podcasts, including The Amy Porterfield Show which she helped grow over 234%. Kylee has also led audience growth for Cathy Heller and Bossbabe to name a few. She has worked with networks like HubSpot and YAP and now runs her company - Podcast Marketing Hub, helping podcasters grow their audience and build their email list with high-converting strategies. Kylee is also the Host of “Podcast Growth Tools” that you can find across all podcast platforms.
---
► Today’s Sponsor is Castos - Start Your Podcast Today!
Join the email list for news and updates
---
Links mentioned in this episode:
---
Key Takeaways for quick navigation:
- [01:13] Podcasting creates personal connections between brands and audiences.
- [04:40] SEO-friendly titles improve searchability and attract the right audience.
- [09:20] Early email list building fosters listener loyalty.
- [16:32] Collaborations and podcast swaps expand reach and build community.
- [19:50] Lead magnets can boost website traffic and new subscriptions.
- [24:24] UTM parameters track audience behaviour to optimize marketing efforts.
- [29:00] Monthly membership calls deepen engagement and provide monetization opportunities.
- [32:28] Affiliate marketing offers simple, no-cost monetization options as the audience grows.
- [34:20] Collaboration over competition is vital in podcasting.
- [35:02] Use the podcast to build and nurture your email list for mutual growth.
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.