In this episode, I'm joined by Eddie Rojas, the founder of the Gator Collective. Eddie was a former baseball player at the University of Florida and was one of the first to start an NIL collective to support student athletes in their name, image and likeness endeavors.
The Gator Collective's success is marked by it's more than 2,000 members and $500,000 in annualized revenue, in addition to numerous one-time gifts. It was also the first collective to sponsor the athletic department it supports, which has allowed it access other collectives are missing.
In this episode, we discuss:
- The idea behind the Gator Collective and how its model works
- The in-person events and activations the Gator Collective has staged
- How they've mobilized Gator Nation
- What the formal sponsorship arrangement looks like with Florida's athletic department and how it benefits both parties
- How the Gator Collective built the relationship with the athletic department
- Big upcoming goals for the Gator Collective
You can follow the Gator Collective on Twitter and Facebook.
Are you a collective or thinking about starting one? Check out the new NIL Collectives Insider!
You can also follow me on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of my analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
You can follow Kristi on Twitter and Instagram to discuss further, ask additional questions or suggest future episodes.
You can find more of her analysis on the business of college sports at BusinessofCollegeSports.com and Forbes.
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Are You A Charlotte?
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.