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March 25, 2025 45 mins

Ever wonder why hitting that "go live" button feels so terrifying, even when you know it could land you clients? The connection between body confidence and business success runs deeper than most entrepreneurs realize.

Kim Jefferson, host of Fit Girl Magic podcast and creator of the Belly Fat Code, joins me to unpack how our relationship with our bodies directly impacts our bottom line. She reveals her journey from corporate software employee to fitness coach after her relentless questioning of her personal trainer sparked an unexpected career transition.

We dive into why women struggle with online visibility despite knowing its benefits, how confidence affects three critical business components (marketing, sales, and pricing), and practical strategies to build confidence through small, doable actions. Kim shares her personal revelation about the importance of releasing expectations, illustrated through a synchronistic purple feather story that demonstrates how the universe provides—but rarely in the ways we anticipate.

Whether you're struggling with showing up on camera or setting boundaries around your worth, this conversation offers a fresh perspective on building both body confidence and business success simultaneously. The key takeaway? "People want authentic you. They don't want fake you, because fake you is hard to keep up."

Ready to transform your relationship with your body and watch your business flourish? Listen now—and download Kim's free resource "5 Ways to Crack the Belly Fat Code" in our show notes.

Connect with Amber Annette:

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Amber Annette (00:02):
Welcome to the Business Psychic Podcast, where
each episode I take you on anintuitive journey that will
bring you clarity, inspirationand help ignite sales and
marketing magic in your business.
Whether it's the soul-ledconversations with my guests,
the solo episodes where I'msharing messages from the
universe, or using my gifts anddoing business psychic readings,

(00:22):
you're sure to find anenergetic spark for your
entrepreneurial spirit.
I'm your host, amber Annette,and I'm thrilled to be here with
you today to explore the depthsof what it means to be a woman
in business.
I believe that business isabout more than just profit.
It's about purpose and beingfully in your gifts.
So sit back, get present andlet's dive in and uncover the

(00:43):
secrets to building a businesswith soul, purpose and magic.
Welcome back to another episodeof the Business Psychic.
I'm Amber Annette, your hosttoday, and I am so excited to
introduce to you somebody who Ihave known literally almost

(01:03):
since day one of being inbusiness Kim Jefferson.
She helps women over 45 whofeel like their body flipped
them the bird If belly fat'sbeen crashing in on their party.
She is here to show you how tofight back with simple,
realistic strategies thatactually work, won't leave you
feeling hangry or on struggleisland.

(01:24):
As the host of Fit Girl Magicpodcast and creator of the Belly
Fat Code, she is all abouthelping women feel confident,
strong and totally at ease intheir own skin.
She wants to help you turn thatstruggle into your superpower
and make belly fat a thing ofyour past.
Kim, I am so excited to haveyou here today.

Kim Barnes Jefferson (01:46):
Me too, it's been a long time.

Amber Annette (01:49):
Yeah, I mean we were just chatting before we
actually hit record.
We've been at this together foralmost like 10 years.
I mean, some of the stories wecould tell about the online
entrepreneurship space couldprobably be a podcast all on its
own, totally yeah.
So why don't you kind of justbring us back, tell us a little
bit, like what made you get intohealth and fitness coaching?

(02:12):
Tell us your story.
That's always like my favoritepart of this.

Kim Barnes Jefferson (02:16):
You know, I didn't start out in health and
fitness.
I started out I worked for asoftware company and at the time
my husband was turning 40.
And he doesn't have a goodhealth history.
So I was like you know, let'sgive each other like the gift of
health for Christmas.
And he's like, yeah, that's agood idea.
And so he and I, every Saturdaymorning at 7am would go meet

(02:37):
this trainer and I would ask himevery question under the sun
and I'm like, why is this guylike getting so mad?
Like every week.
I'd be like, okay, I would likeinterrogate him, like I was
like on the SWAT team.
And eventually he's like Kim,he's like you asked some really
great questions Like why don'tyou go into health and fitness?
I was like I'm all set, I havea job.
And then the next thing, youknow, I don't have a job and I

(03:05):
was like you know what?
And I studied for the personaltraining exam and I started
doing it and I really loved itand that's how I eventually got
into health and fitness.
It was just, it was my happyplace.
You know, I liked that I couldalso control my own destiny
versus when I was on thecorporate side.

Amber Annette (03:19):
Yeah, your calling chooses you girl, right,
I mean looking back kind oflike I had no, you know, I was
on a very different path.
I was in financial services andthen boom, all of a sudden, I
have this gift of psychicmediumship, you know, and path
you know.
All of a sudden, a brand newpath and new doors all start
opening.
So love, love, the love, thejourney of um, of following the

(03:45):
calling, and it's obviously paidoff for you.
So now tell us a little bitabout your business, like how
you work, who you serve.

Kim Barnes Jefferson (03:53):
So I, you know, initially I started to
work as personal trainer.
They don't really prep you for,like, the world and who are the
clients that are going to kindof be attracted to you.
So I was.
I was the only trainer on mystaff that knew what the real
world was like.
The rest of my trainers were20-something-year-old people and
they never had a real job, sothey never understood the pull

(04:15):
from your boss telling you, hey,I know it's 5 o'clock, but this
is due tomorrow.
Or hey, by the way, pack yourbags, you're going away for a
week, some client needs you.
Or hey, by the way, pack yourbags, you're going away for a
week on some, you know, someclient needs you.
So I was like, okay.
So clients would come to me andthey would initially say, kim,
I'm going to Chicago for twodays, what do I do?
And I'm like, okay, you know,and I would literally write them

(04:37):
a workout.
And so then eventually I waslike, wait a second, I think
there's money to be made here.
And so I started.
Just, you know, a lot of myclients were women who lunched
and they would go to their beachhouse in the summertime and I
would lose money.
And I was like, hang on, I'msick of losing money.
So I started writing workoutsand I would charge them like
half of what they would with mein person and I would just write

(04:59):
them workouts every month.
And that's how initially mybusiness started.
I didn't think it would be abusiness to where I am right now
, but it is a business now.

Amber Annette (05:10):
Yeah, it's all the all the twists and turns.
You know all the differentideas.
You know, I think one of myfavorite things that I've always
said is ideas, equal income.
And you, you know, when you arejust open to where those ideas
can come from, you take them,you run with it and you say what
the hell, let's just see whatthis idea can become.
Man, that's when, all of asudden, easy workout plan turns

(05:33):
into easy cash.
So right, maybe not easy cash,but you know what I mean.
Like it's right, you know any,and this will tie in really nice
to some of the questions Iactually have about, like
perfectionism.
And you know how we kind of seethese differences.
You know, or the similar I'msorry, not the differences, but
the similarities in business andin the body.

(05:55):
So one of the things that Iknow you help with is you know,
of course, when you feel betterin your body, you have more
confidence.
But being seen especially as anonline business owner, I mean
as any type of business owner,but in the online space, you
know, you're on social media, um, all of the different platforms

(06:15):
how you know when I mean likeI'll use the example of going
live as a business coach.
The majority of the women that Iwork with come to me and they
want a blend of energy andstrategy, and one of my
strategies my core favoritestrategies to work with them on
is hitting that live button, andwhether that's going live on

(06:37):
Facebook or Instagram or TikTok,it doesn't make a difference.
But I have to tell you, and Ibet you'll, you'll be able to
tell me why this is.
The number one struggle that Ihave with my clients is getting
them to go live.
Even though I can almostguarantee, almost guarantee they
will get a client if they golive, yep, they still cannot hit

(06:58):
that live button.
Tell me about this.

Kim Barnes Jefferson (07:01):
It's really funny that you say that,
because you know a lot of thepodcasts that I talk.
You know I either I'm on or Ipitch myself to.
It is about this visualconfidence, and if I don't feel
confident in my body, it'sreally hard for me to be like to
show up here.
You know we're we're doing avideo slash audio podcast.
It's really, even if you'rejust literally seeing me from

(07:22):
the waist up or the chest up,I'm still thinking someone's
going to judge about somethingon my body that I only see.
Right, so if you have unless youhave, like some ridiculously
like hairy mole that's stickingout out of the top of your head,
no one is seeing all the flaws,you see, and so many women get
caught up in their flaws thatthey're like, oh, someone's

(07:43):
going to see whatever the flawis that they have in themselves
and so, pressing that live, it'sgoing to expose me to the world
.
And so for many people that youknow sure, you know, even though
you can't sell confidence towomen for weight loss, but they
want to know what the belly fatright, like, oh, my belly, but

(08:03):
you're really getting theconfidence because I feel
comfortable in my skin.
It doesn't matter where I am.
I'm going to show up, I'm goingto go to the actual live event.
I'm going to actually pitchmyself to be in front of live
audiences.
Hey, I might even do a livefrom the waist up and feel like
a sexy beast, right, you're notgoing to feel like, okay, I need

(08:24):
to set up the camera in justthe right spot so they, like you
know you pretty much get mefrom the neck up, yeah.

Amber Annette (08:30):
Yeah, I, yeah, I, I totally you know, and I think
too it's.
It's hard to some I don't knowif you're it's hard to sometimes
understand.
In this industry, the we get somuch counter intuitive
information.
This industry, the we get somuch counterintuitive
information Like I'll useexample of like you know, be you

(08:53):
, um, you know, be authenticallyyou, you know I don't get me
wrong Like I'm all about, likethe self-love movement, and then
, at the same time, every singleapp gives us what filters they
give us, these that you, youcan't even recognize.
I mean, you cannot evenrecognize yourself, right, right
.
So then, of course, when it'stime to go live, where maybe
there isn't a filter, all thestick, all the, all the busyness

(09:16):
, it's just you being raw, oh mygosh, it just.
I watch women just shut down, Imean sometimes even just walk
away from their business,because they just can't get
themselves, man, they just can'tget themselves visible.

Kim Barnes Jefferson (09:29):
Right, and it's also you know, you and I
like, when we first started,there was no such thing as live.
Live was like oh we hadPeriscope.

Amber Annette (09:36):
Wait a minute.

Kim Barnes Jefferson (09:37):
But I feel like Periscope was like kind of
like the um, you know one ofthose like three ring circuses,
like it was.
Like you know one of those likethree ring circuses, like it
was.
Like you know, it was just likea hot bring it back girl, that
was my favorite, but it was justthis hot mess of things.
So like no one really like waslike had you know polish and
finesse, you know.
And then like facebook's, likescrew you, periscope, we're

(09:59):
gonna take that over.
And there wasn't a filter onfacebook, like you just were
like okay, I'm gonna put take totake my light shade off and
hopefully or not even know whatlighting was all about.
And nowadays I feel likethere's so many, I'm gonna say,
influences out there that likethey have the right lighting and
they have the right makeup andthe right filter, and then it

(10:19):
just puts so much pressure onthe newbie to be like I'm not
that person.
Person.
Yeah, but I'm going to.
I'm going to tell you this thatwhen I first started, there was
a gentleman that in the fitnessspace.
That I thought was amazing.
Like I read all his stuff and Iwent to a conference and he was
speaking like oh my God I getto see him.
And so they had a picture ofhim and I'm like, okay, so I'm

(10:45):
like sitting in the audience andI'm like I'm like, oh my God, I
can't wait to hear him.
He walks on stage.
His picture was a good 20 yearsyounger.
I was like, I was like I feltlike you know, like one of those
like this is before you couldbe catfished.
I was totally catfished.
I was like what is happening?
And I'm like that's what I loveabout live is that I, if I'm

(11:07):
going to invest in someone, wantto be able to know, like, if I
met Amber in person, is shegonna sound like the person that
I saw on Facebook, yeah, orSnapchat, or wherever you saw
her?
Is she gonna sound like thesame person?
Hell, she's gonna even look thesame.
Right, is she gonna be likethis, like glamorous person, or
she just gonna be?
I just this is who I am Like,this is what I got and I feel
like live lets you be authentic,because there's an audience out

(11:29):
there that is going to resonatewith the fact that you know
what I don't ever see Kim likeall glammed up, like, and I dig
that.
Or if you're that glam girlyou're like, hey, I love that
she's all glam and I want toknow where she got her lip gloss
.
So it's like there's somethingfor everybody.

Amber Annette (11:44):
Yeah, and you know I mean.
I think the other thing is, youknow when you're going live
you're not.
These women are not only juststruggling kind of sometimes in
the moment with what do I looklike, but then they're also like
.
I got to get my message acrossyou know, I mean.

(12:08):
So if you can have, at least youknow, the confidence in one or
the other, but especially in howyou're looking and how you're
showing up, that brings with ita whole level of different
energy.
That brings with it, I meanmagnetism.
That means, whether I think youknow, whether you realize it or
not, that affects the algorithm.
I swear it does.
Your energy is bigger than thealgorithm.
I don't care what anybody says.
You're going to get people.

(12:28):
You're going to get people whenyou go live.
But even though it's theeasiest thing to do, it's you
hit a button.
Everybody has access.
It is the hardest.

Kim Barnes Jefferson (12:37):
But I also think you know and I know this
is like you know hindsight is2020.
But I also think you know,think back to like your ride or
dies.
The people who like rememberyou when you're like I'm still
like building the plane as I,yeah, and they're still here,
right, and they were.
They were like and if you said,hey, this is my first life, I'm
nervous as I'll get out, mostpeople are gonna be like God

(12:59):
love you.
You did it right so you mightinspire someone else who's been
likeakily like ready to pressthe button and then step away
like, embrace the being thenewbie Right Cause and I know no
one wants to be the new girlLike everyone is always like oh
my God, the new person.
You know I teach group fitnessso I like I know that new person
who walks in at 30 people havebeen in class forever and
they're like don't look at me.

(13:19):
No one looked at me.
I'm like girl, someone'slooking at you, because we all
know everybody.

Amber Annette (13:23):
Yeah.

Kim Barnes Jefferson (13:23):
But it's like be the new girl, because
you might be the new girl whoknocks out of the park, but you
might be the new girl who saysyou know, I'm going to stumble,
I'm going to fumble, but if Idon't get this out, I'm never
going to do it and I think, justeven knowing one thing that can
make you feel a little bit morecomfortable and confident when
you go live, or when you, youknow, take a selfie and use

(13:44):
whatever it is.

Amber Annette (13:45):
You know, like I learned very quickly, I do my
hair and makeup almost everysingle day.
I am business casual, eventhough I have worked from my
home for over 10 years, and thatworks for me.
Like that's when I know somewomen who would feel incredibly
not confident at doing hair andmakeup because that's not who

(14:07):
they are, you know.
So, and I mean, and I also Ijust want to say this I want to
go back to the filters thing fora second and AI.
I mean because we you know youtalk about being catfished holy
shit, like the, the amount of AIimages out there is like, oh my
gosh, it just blows.
It blows my mind.
And I'm not knocking anybody whodoes that, because if that's

(14:30):
what it takes for you to startshowing up, I'm all for it, I'll
for it.
Um, I mean, there's sometimes,if that's like the only thing
that is going to get me to maybeput out content as a nice,
simple, light little filter,great, do it.
So I don't want to knockanybody who does need to use
those.
What do you think?
You think filters are going tobe a fad?
You think AI images and stufflike this, or do you think that

(14:54):
that just puts people in afantasy world?
I don't know, I don't know howI feel about it exactly.

Kim Barnes Jefferson (14:59):
I feel like if you having a filter,
even if it's cat face, if thathelps you to kind of feel like
seen, like I think about Beyonce, right, arguably, beyonce is
one of, like the most you know,populous music stars that we
have and she has stage fright.

Amber Annette (15:16):
Whether you love her or hate her.

Kim Barnes Jefferson (15:18):
Right right, you know who she is,
whether you love her or hate her, right right like you, can't
you know who she is, whether youlove her you know she is and,
like you know, she has multipleaccolades about her performance.
But she's a person who, rightbefore stage, she's very she has
stage fright, and so shecreated this woman, sasha fierce
, and so when she goes on stage,she stops, she becomes her yeah
, right and so like she's nolonger Beyonce.

(15:44):
Beyonce's backstage shaking herknees, but Sasha Fierce can go
out and she's got the hairblowing and she's singing her
heart out.
And that's how I feel like afilter might be for someone.
Right, that's their SashaFierce and if you need that
filter to give you thatfierceness, that confident rock
on with your bad self.
As far as AI images, I justfeel like I'm like, unless
you're trying to like recreatethe Mona Lisa, because like I'm
not an artist, but like whywould I need to recreate a group

(16:05):
of women?
Like I don't, like those arethose in those images I don't
understand, but it's like, ifI'm trying to create like faux
art, if you will right, becauseI am no artist, but I'm like I
don't understand why youcouldn't go to like and maybe
I'm old school and I'll betotally admitted that you can't
go to like a stock photo and geta stock photo Like why do you
have to make it AI?

Amber Annette (16:26):
Yeah, and I don't I mean and I'm not using it yet
, I've like played.
Just I mean it's fun, right Tokind of play around and chat,
yeah, see what you can, you know, see what you can create.
But it'll be interesting tokind of see where this.
I mean, I was on Pinterest theother day and I was so pissed
off because I couldn't findanything that was not like fake

(16:47):
and I mean you can, you can tellit's AI generated, you know.
So that's kind of I guessthat's kind of frustrating when
you think you're getting onething and you're getting the
other you know, I've just, Isometimes wonder if AI is
leading us further down thatcatfish.
You know, down the down thecatfish path.
But yeah, so you know one ofthe things that you know, I

(17:07):
think, going live, being visible, being seen, you know we're
what we're really talking abouthere is, you know that self
criticism, you know thatself-criticism what would be,
you know, for somebody listening, one of the like first things
you would give to them to gofrom that, let's say,
self-criticism toself-confidence.

Kim Barnes Jefferson (17:29):
So I'm a big fan of like working with
clients to figure out like whatfeels easy for them, right?
So it's like, you know,everyone comes to me like give
me the list, and I'm like I needyou to give me the list, like
what feels easy for you.
So it's like confidence comesfrom action and so I want you to
pick an action that you feellike it's going to be a little
challenging but it's going to bedoable.

(17:50):
So it could be something likesleeping right, most people are
like at home, like scrolling onthe phone until they pass out,
and I'm like, how about we set abedtime and see how you do
there?
Because if I set a bedtime andI proved to myself I can do that
, maybe pressing that livebutton is not going to feel as
challenging.
Maybe making that phone call toget a new client, that's going

(18:11):
to feel as challenging, becauseI've already did something that
felt a little bit challengingand I didn't die, you know.
So it's like it could be.
You know, maybe you go from notjust having coffee for
breakfast to be like, hey, maybeyou can just throw yourself,
scramble yourself up a coupleeggs maybe not eggs now, because
that's probably like about $30.
So maybe you whip yourself up aprotein shake or something like

(18:34):
that and like, so that you giveyourself these little wins.
And so these little wins areproof that if you do something
different than what you'vealways done, that it's not, it's
scary, but it's not you're,you're safe.
Yeah.

Amber Annette (18:47):
I mean I don't.
I think we all want thatinstant evidence, right Like I'm
going to blame Amazon for that,because we get our shit like
within two days Now it's likesometimes same day service,
right, right, if I think youdon't want to say it should be
here Friday, yeah, or sometimes,like, literally, I'd like
sometimes get the same day.
It's crazy.
So I think we have, as culture,started expecting instant

(19:14):
gratification, instant results.
Um, I know for myself, like Ithink, weight loss I have always
kind of struggled with myweight since I was a very, very
young teenage mom, and so once Ihad my first child, like I've
always just kind of struggled up, down, up, down, up down, um,
but I never was able to get pasta certain weight and I called

(19:37):
it my resting bitch weightbecause you know, it was just
like this number that I couldnever break through.
And, um, I always struggledwith like, well, what is it?
Oh, and, and I would think,okay, it's because I need to
drink more water.
Uh, that's the problem, I'm notdrinking enough water.
Oh, nope, that's not it.

(19:58):
It must be my food.
Nope, that's not it.
I need to work out more.
Nope, that's not it.
And I, I think that you justyou know so many of the other
women that I talked to kind ofgo through the same thing, right
, you try the different diets,you try the different fads, you
try, like, and you just almostget to the place where you're
like nothing is working, exactly, exactly, and it makes me
wonder were things working orwas I just looking for, you know

(20:20):
, instant gratification, instantevidence that you know?

Kim Barnes Jefferson (20:23):
oh, I worked out this morning better
step on the scale, see if I lost10 pounds, Exactly exactly.
You know, it's funny.
So I'm going to take this fullcircle.
So I worked with Amber probably10 years ago and we were
talking about mindset and I willadmit that back then my mindset
was like, I think, like fixedto the point, like it was like
screwed to the wall, and yourecommended that I read this

(20:46):
book, E-Cubed, oh yeah, and wewere talking about evidence and
I remember I was, I think it wasyeah, it was definitely winter
time and you and I are talking,and so she's like read this book
, it's going to really help youunderstand what I'm talking
about when it talks about likethere's evidence all around you
that success is within reach.

(21:07):
So I read the book and I'm likeall right, I'll read it.
So I reluctantly read it,rolling my eyes, and I'm reading
the book and in there I thinkit was like the first or second

(21:31):
experiment that has in the bookand it talks about seeing purple
feathers and I'm like, okay,I've never seen a purple feather
.
It's TV and what happens?
I see a purple freaking featherand I was like god damn it yeah
, and it was, and it was becauseI let go of expectations.

(21:52):
I was like I don't know if I'mgonna see this thing.
I really was betting against it.
I was like this is not gonnafreaking happen.
I was betting against it and Iwas like this is not going to
freaking happen.
I was betting against it and itwas that book that really, like
helped me like releaseexpectations, and I think so
many of us.
Like you said, I worked out, Ideserve the reward and sometimes

(22:15):
the rewards, not because I readthat paragraph, the reward
happened two weeks later and sowe're always trying to be like I
did this and there should bethis, you know if then result.
But it's like we don't giveourselves 30 days, like I'm
going to try this for 30 daysand see what happens.
It's like I'm going to try thisfor three hours and if I don't
get results, then on to the nextthing.
But it's like for your children.

(22:36):
Your kid didn't walk the firsttime.
He tried to stand up.
He gave you that like you know,drunken sailor thing and then
dropped down to the ground andyou're like, well, I guess he's
not going to be a walker, you'relike you just encouraged, and
so that's the same thing I seefor women.
It's like we have to like lowerour expectations that it's not

(22:59):
going to be this.
Like you know, one and donething I mean same thing in
business, like I don't knowabout you but like I don't have
that, like, oh you know, I havethis.
Millions of people are just,you know, dropping their credit
cards in my lap.
Like it's a, like it's aprocess.
I'm showing up all the timedoing the things to eventually
get people to want to work withme.

(23:19):
It's the consistency, yeah.
And so that book and you know Irecommend that book to everyone
.
I was like I go because it justhelped you like release.

Amber Annette (23:29):
Okay, I'm so glad that this is going to be one of
my first episodes that I hoston YouTube where there's not
only just the podcast of theaudio but the visual on YouTube.
I am not kidding you.
Look at what was like, what wasright next to oh, my God, do
you have truth bumps?
So for those, so for those ofyou listening, right next to me,

(23:54):
on my desk, I had an Oraclecard with a purple, freaking
feather on it and I just held itup to show Kim we didn't like.
This is the kind, this is thekind of magic that is available
to us all the time, everywhere.
Right, like being on a like how, how, that the synchronicities
of that moment just happeninghere, that's wild.

(24:16):
A purple feather, are youkidding me?
Like?

Kim Barnes Jefferson (24:21):
that's the same thing that.
I was like it's February,there's not gonna be a purple
feather.
It is February again and here Iam, I'm sitting down watching
tv, not like I didn't evenremember what, like I don't even
think.
Think with the tv show.
I think it was like acommercial and I'm like are you
freaking, kidding me?
Yeah, yeah, that's that's.

Amber Annette (24:40):
That's so funny that that was just right here,
right here ready to go for this.

Kim Barnes Jefferson (24:45):
That's the universe, like it's.
It's.
It's there when you want it andfor so many of us and you know
this is something that Amber has, like, taught me Can I give?

Amber Annette (24:53):
a reframe.
It's there when you're open forit.
It's there when you're open forit.
Yeah, it's there when you'reunattached to it, right?
I mean, I think we all want youknow whether it's.
You want more confidence, youwant the sexy stomach, you want
the successful business Like.
I don't know anybody thatdoesn't like have some type of
desire or want for it, right?

(25:13):
But I also think that sometimesit can be that very innate
desire that can keep it from,keep it from you because, right,
you're always in a state ofwanting, you're never in a state
of receiving right, or you wantit in a specific way.

Kim Barnes Jefferson (25:28):
Right, because in my head that feather,
or you can only think of thatspecific way.
Right in my head the featherhad to be on a bird, like it was
like.
I was like what kind of birdhas purple feathers?
Like Like that was how Ithought it.
And then the universe is like,but sometimes feathers fall off
birds right.
Feathers fall off, birds right.
So why couldn't it be floatingin the air?
Why couldn't it just be on theground?
Why couldn't it just be apicture?
And I was like that was when itwas kind of like, okay, I have

(25:52):
to let the universe provide itin its own way and its own time.

Amber Annette (25:58):
Yeah, love it.
I mean, you're teaching what I,you're teaching what I teach
girl yeah.
So I love that you're bringingit to, like fitness and the body
you know I mean, becauseespecially I mean business is my
love language Like this is.
I love entrepreneurship so muchand I know that the body has a

(26:19):
big impact on my business.
You know I say, mind body spiritbusiness, like it's not just
mind body spirit.
You know, it's mind body spiritbusiness.
For me and for so many of thewomen that I know and that I
work with, and you know, I knowhow you feel in your body, about
your body, about yourself.
That self-worth, I can almostguarantee you, is affecting

(26:44):
these three things in business.
Number one, your sales.
It's because, ultimately,you're probably not doing the
marketing activities if you'renot feeling confident.
So marketing and sales are thetwo things.
And then the third thing almostalways is pricing.
And when I start working with anew client, that's almost one

(27:07):
of the very first things I lookat and I'm like we got to raise
these, we got to raise yourprices because they have been
undercharging, over-delivering,and that comes from a place of
self worth and in my opinion,that self worth is like buried
deep in the body.
Do you agree with?

Kim Barnes Jefferson (27:25):
that, yeah , 1000%.
Like you know, I always saythere's like parallels with
business and your body, becausewe all have the same approach.
Like if I'm not consistentlyputting offers out, I'm not
consistently asking people tobuy my offer, I don't have a
business.
If I'm not consistently askingpeople to buy my offer, I don't
have a business.
If I'm not consistently goingto the gym, I'm not consistently
eating well and I can't wonderwhy I'm not losing weight.

(27:45):
So it's like they go hand inhand.
There has to be this yin andthe yang.
There has to be a little bit ofeffort given so that you can
see the receipts of said effort.

Amber Annette (27:56):
And, as we wrap up here, I would love to hit on
the word consistency.
So for 2025, I'm not always abig, like you know, pick your
word Like that's not a big I've,I've, I've gone back and forth
with it, but this year, hell,yes, I did and I picked two.
Actually, I was like two, Ipicked two, I picked simple and

(28:19):
I picked consistency and what Ihave started and I am absolutely
in love with the way that Ihave created my intentions and
my goals for 2025.
This year.
They're already happening.
It's amazing and it's becauseI've been consistent with
looking at my goals right.
But here's what I've alsolearned about consistency.

(28:40):
What it means to me is going tobe something very different to
you.
Consistency is per the user,not a you know, I don't think
it's something that you know.
When people are like, how manytimes you know I want to get
consistent posting in socialmedia, how many times do you
think I should be doing it?
Well, what does consistent feellike for you?

(29:01):
If you have never posted tosocial media, for me to say,
well, consistently, five, sixtimes a week is maybe going to
blow their mind.
You have to find whatconsistency means for you, and
at a level that feels good, thatfeels right, that doesn't lead
you to burnout.
I'm on this oh my gosh, here wego.
I'm really fired up about this.

(29:23):
Like anti-hustle culture thatwe have kind of created, it just
doesn't sit right with me.
What women are actually sayingthey don't want is to burn out.
That's like again whole otherepisode it's coming because you
do have to take action.
You do inspired action, alignedaction, intuitive action,

(29:47):
action from within, whatever,however you want to call it
Right.
And the more I don't think it'sa coincidence the more
consistent action I take, themore results I see in my life
and in my business and in yourbody.

Kim Barnes Jefferson (30:01):
Exactly, exactly, I agree.
And consistency looks differentfor everyone, right?
So it's like what isconsistency as far as, like you
know, when people ask me like Iwant to be consistent with the
workouts, I'm like what doesconsistency look like for you?
And then the one thing I alwaysgive my clients, I'm like give
yourself an out.
And so I always talk about good, better, best, right.
So we're talking about workingout.
What, like, if all the starsland, what is your best week?

(30:28):
And you're like okay, Kim, fivedays a week, great, awesome.
What's a good week?
Three, right?
So that way we're not alwayshaving this like big, high goal
that if I don't hit five weeks,my work, my crap.
No, like you, if you hit four,that was a good week, that was,
you know, five is your best week, we got good and we got great.
And so it gives you that abilityto realize, like I am not
always going to knock it out ofthe park every week and that's

(30:49):
okay but it's like if you canconsistently get three, you're
still going to give yourself a bminus and and be okay with that
, versus always trying to like.
Consistency has to be thisexcellence or or nothing, cause
that's where most of us fallapart.

Amber Annette (31:07):
And I think it's.
You know, as you're talking,I'm thinking I can't help but
compare myself to this when Iget to the gym, I freaking love
it.
I love how I feel when I'mthere.
I love how I feel afterwards,like why is the hardest part
putting on the freaking gymshoes and getting your booty

(31:29):
there?
Why is that the hardest part,you know, even though I know how
I'm going to feel afterwards,even though, like, why is it
when we know something is sogood and so right for us and yet
the resistance is so strong?
That is where the mindset piececomes in, right For sure.

(31:50):
Like, that's where you have totrain your brain to remember
those moments of how you felt.
That's where you have to trainyour brain.
I mean, all it's really tryingto do is keep you stuck and
making you feel the same way,because this is what's
comfortable.
If you start becoming adifferent version of you, it
doesn't know what that is andanything unknown to the mind is
unsafe.

Kim Barnes Jefferson (32:11):
And then it's like I got to protect you,
got to save you, and you know.
Then you're kind of like whycan't I go to the gym?

Amber Annette (32:17):
Yeah Well, and I know that you know you have a
great resource for us to helpover.
Like to help get into that too.
The five ways to crack thebelly fat code.
Yes, so we have that in theshow notes for anybody that
wants to take a look there.
Anything else that you want toshare with us from a confidence

(32:40):
perspective, from a being inyour body and how that connects
to the business.
Anything else you want to wrapup with us here?

Kim Barnes Jefferson (32:45):
You know, for the biggest thing about body
confidence is that I want youto, instead of like looking at
someone else to compare to, Iwant you to, instead of like
looking at someone else tocompare to, I want you to think
about you Like what would itmake for you to feel confident,
because so many people are likeI want so-and-so's legs or
so-and-so's butt or so-and-so'sthis.
What does it take for you tofeel comfortable?

(33:05):
And if you're like, you know, Ifeel comfortable if I can fit
into a pair of jeans that I havehad in my closet for the last
three years, that's going tomake you feel confident.
Go for it.
If it's going to make you feelconfident to just like hey, do
your hair and makeup every day.
Do your hair and makeup everyday.
If it feels confident to that,you know what?
I have a pajama day where I'mjust wearing my pajamas all day.
I'm team pajamas all day.

(33:27):
Do all day.
Do that Like, start feelinginto what feels good for you
versus trying to see if I haveto fit to some other persona,
because, guess what?
People want authentic you.
They don't want fake you, causelike fake you is hard to keep
up.

Amber Annette (33:42):
Fake you is hard to.
That's a quote.
I agree the.
I think authenticity is myhighest value, so that quote
like it a lot.
Yeah, awesome, so glad you werehere.
Can't wait for my listeners toget your opt-in that we have for
them.
Now, in true the Businesspsychic fashion, I'm going to

(34:07):
tap in, I'm going to read someenergy around your business, see
what we got cooking for 2025for you.
And then I have um, I have a.
I have a question that I alwaysend my always on my podcast
with so uh, let me just take asecond.
Let's see Um.
So the first thing that I seeis a for sale sign.

(34:32):
So I don't know if you have beenthinking of moving, but, um,
there, that feels like that'ssomething that's in the works or
coming.
Uh, what I most like about thatfrom a business perspective for
you is something about shiftingthe energy of your office.
Um, so if you end up not moving, um, there's something.

(34:55):
There's just something aboutyour environment currently,
where you're at your business,where you do your business in
your office.
Um, I don't know if you've beenthinking about a remodel or
retouching or refreshing orrejuvenating your space.
I just feel like a goodclearing, decluttering, uh,
fresh whiteboard, kindboard,kind of, is what's coming to me.
So that's the first thing.
Let's see.

(35:15):
What else do we have here?
I'm going to go with like asummit.
I'm going to say like, theimage I'm getting of view is
like at a summit or some type ofleadership panel.
Um, I don't know if you've everhosted something like that, but

(35:37):
I feel like this could be agreat way for you to be more
seen, more visible, but morefrom a leadership perspective of
some of the maybe like newerpeople coming into the space,
learning from you.
Um, learning from others withcomplimentary businesses to
yours.

(35:57):
Um, yeah, you know, I knowsummits have kind of come and
gone in our industry for a longtime.
So I want you to find aninnovative way to do that.
Where it doesn't feel so, youknow, summity, but I do get the
image of you know you with maybelike five or six other other

(36:18):
other industry experts andinfluencers, and I feel like
that could be a really lucrativeexperience for you.
I also feel like that isprobably what's going to be next
for you.
Also feel like that is probablywhat's going to be next for you
.
Yes, keeping your existingbusiness, having your having
your own you know clientele.
But there's something about youteaching other professionals,

(36:42):
um, teaching them your signaturemethod, teaching them your
framework.
There is something about that.
That is going to be asked ofyou this year is to step more
into that type of role.
I'm hearing like a new callingis going to start calling almost
with that.
Yeah, I also feel like the wordreimagine comes to me when it

(37:10):
comes to your own podcast.
Um, like a renewed energy needs.
It's needing something new.
I almost I get like what theuniverse is saying to me is like
, almost like, take yourself ona date and get out of your
existing space, go get coffeesomewhere and have it dedicated

(37:33):
to just your podcast of whattype of energy you really want
to bring to it, the message, theyou know guests or solo
episodes, whatever it is.
But I feel like it's a this isthe time for you to reimagine
that podcast, yep.
So those are kind of the biggerthings that I'm sensing what
comes up for you from those,anything.

Kim Barnes Jefferson (37:54):
So I'm laughing because, um, there is
like a potential for us to umsell our house.
So it's funny that you said afor sale sign, that you, that
you see that, and then, um, theword reimagine that was my word
for last year, so it's funnythat it's popping up again for
this, popping up again for thisyear, and I have been like

(38:16):
thinking about changes to maketo my business, but it's just,
it's just, you know, it's kindof like that, like yellow sticky
notes, kind of like what aboutthis?

Amber Annette (38:25):
What about?

Kim Barnes Jefferson (38:26):
that.
So nothing is really kind oflike come in.
It's just been one of thosekind of like random thoughts
stage right now.

Amber Annette (38:34):
I think that when you think of those sticky notes
, think of what one you canstart like, like what one calls
you first, what one can like gofrom the sticky note onto, like
your goal sheet, what one can.
It's almost like that it's,it's, it's the now, it's the

(38:56):
action part, it's.
It feels like the timing is now.
It doesn't surprise me that theword re-imagine is showing up
for 2025.
2024 felt like man.
A lot of people felt like theywere in quicksand.
Like they didn't get to do thethings they wanted to do.
They didn't realize theirdreams, realize their goals and
intentions.
So it doesn't surprise me thatit's like still here and still

(39:17):
lingering.
So yeah there's no reason itcan't be a big part of 2025 for
you as well.

Kim Barnes Jefferson (39:23):
And that summit piece.
It was like even I'm thinkingabout something that's different
, but it's not so many, but it'smore like I'm trying to think
of like retreating, where it'slike kind of I feel like COVID
like disconnected us and wehaven't really brought back that
connection piece.
So you know, you and I went to aretreat, like we were at this

(39:45):
like big house in San Diego andit was just like really nice to
just like be with like peopleand just like in person and just
like talk through all of ourcrap and so you know, that's
kind of been on my heart, butI'm like still like again it's
on the sticky note of likewhat's the pieces that come
together with that yeah, allright.

Amber Annette (40:04):
One more question for you.
Sure, if you could connect toanybody in spirit, who would it
be?

Kim Barnes Jefferson (40:13):
so this is kind of it's funny, it's a
little personal, um, so mygrandmother recently died and,
um, and you know, it's like I'mnot sad because my grandmother
was alive for 103 years, so shehad like a really good life and
she died reading like so it waslike 103 years died doing

(40:33):
something that she loved.
So it's just like you couldn'task for something better and I
just wish that you know I wassupposed to go see her, um this
fall and I couldn't go, and sothat's like the one thing I wish
I could like just have thatlike one last conversation with
her.

Amber Annette (40:51):
Well, let's do it .
So the first thing she says isalmost something to the effect
of she also doesn't know if shewould have wanted you to see her
like that at the even, at theend, even though she was, she's
still.
She was sharp all the way.
Yes, sharp as a tack.
Yeah, I get like that's like.
The first thing I pick up abouther energy is she was, she was

(41:14):
sharp and she I felt like wasalso incredibly funny, correct,
like had a good sense of humor.

Kim Barnes Jefferson (41:22):
She was like that quiet humor, like she
was the person in the corner.

Amber Annette (41:25):
But when she did say it you were like, you're
like, okay, oh my yeah, like ohmy yes, like oh my gosh, I can't
believe you said that, but itwas like funny, because she's
this old lady and you're likeholy shit, I can't believe she
would say something like.
That is kind of like what Ipick up from her.
Um, I feel like she's saying tome like she always did what,

(41:47):
what, what she wanted, um,there's something about um, you
know, isn't it interesting?
We've been talking aboutauthenticity and I feel like
that's just always who she was.
She was very authentic to whoshe was.
Um, I see her being um verysimple, like I would.
I would use the word likesimple.

(42:09):
She she wanted things, just shewas conservative and very simple
, very easy Um like no makeup,no nut, like that was not.
Nothing like that was for herUm, and yet she always
appreciated nice things.
The appreciation and gratitudeand the love that she had for

(42:32):
her family was incredibly strong.
But you must have learnedsomething from her, I feel like.
Was she a really good cook?
Yes, now is there anythingabout recipe cards or something

(42:52):
like that?

Kim Barnes Jefferson (42:53):
That's the one regret.
I wish I would have made herwrite down her recipe for like
she could make white rice liketaste, amazing, Like you didn't
need to put anything on it.
It was the best white rice everand the best peach cobbler.
Those are the two regrets.

Amber Annette (43:07):
There are there.
She's shown.
So, do you know, does she havecookbooks, anything like that?
I'll have to ask my aunt, Ifeel like she's showing me
there's like a binder or acookbook that has some pieces
kind of stuck in it.
She wants you to have it.
If there's something like that.

(43:28):
She's, I'm this, this was it's,and it's old, like it's, it's
something old, yeah, um, there'sthat Um, and I don't you and
her, she's just she, I, I, she,she had quite a few grandkids,
is that right, and greatgrandkids.
You and her had a very specialconnection.

(43:50):
You and her had a very specialconnection.
Um, there was um.
You must've been around her alot more when you were younger
or lived by them or somethinglike that, um, and she just
wants you to know that those,those were some of her favorite
days, those, those when you wereyounger.
Um, do you have a brother?

Kim Barnes Jefferson (44:11):
I have a sister, but I do have a uh, so
there's three grandchildren andthen more great grandchildren,
she.
I have one guy, one boy, umcousin, was he there a lot when
you were there?
Yeah, he lived.

Amber Annette (44:26):
It pretty much looked okay yeah, so I'm just
seeing like that, that era shesays that era of her life was um
helping.
She feels like she helped raiseher grandchildren and that that
was she feels like her greatestaccomplishment.
Good yeah, anything you want toask?

Kim Barnes Jefferson (44:49):
I'm just happy she had a good life.
It's all you ever want someoneto have is a good life.
Very like so fulfilled.

Amber Annette (44:56):
Yeah, yeah, love it.
Awesome.
Thank you for letting meconnect.
Yeah, good episode.
Kim, thank you for being here.
Can't wait for this to bereleased and for everybody
listening.
Go be in your gift.

Kim Barnes Jefferson (45:15):
Thank you so much for having me.

Amber Annette (45:20):
Thanks for listening to this episode.
I hope it inspired and ignitedyour entrepreneurial spirit and
turned up your intuition andtrust in the universe.
Make sure to check out the shownotes section for access to
free resources, intuitive toolsand content to help you grow
your business while staying trueto your soul's purpose.
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