David Fuscus: Globalisation, market upheaval and crisis management from a communicator’s perspective

#20 - When an issue threatens to become a full-blown crisis and spreads beyond one market – what are the best practices in gaining control? David Fuscus speaks with Dwayne Alexander about launching Xenophon Strategies in Washington DC, the ESG monitor and what boards need to know about communicating when things go wrong. 

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About our guest: David Fuscus, President and CEO at Xenophon Strategies

David is the 31st President of the Public Relations Global Network. PRGN has 53 communications agency members across 33 countries and works in every major market worldwide. Xenophon Strategies is the Washington, DC member of PRGN. #PublicRelations #PublicAffairs #DigitalMedia

David Fuscus is president & CEO of Xenophon Strategies, a highly focused communications and sustainability firm that he founded in 2000. Xenophon has key practices in Crisis Communications, Public Affairs, Public Relations and ESG & Sustainability. Xenophon works with clients from around the world such as NEC Corporation, Caesars Entertainment, The Virgin Group, Williams-Sonoma, The Centers for Disease Control, The U.S. Coast Guard, Williams-Sonoma. and the government of Uzbekistan. Xenophon has long standing client relationships and still has the firm's first client, Airbus. Fuscus is one of the nation’s leading crisis communications experts and has worked on major national and international crises for almost 30 years. In 2021, an all-journalist jury for the Best in Biz Awards selected him as the Crisis Executive of the Year.