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August 15, 2023 28 mins

In this episode we talk to California-based strategic communications expert Leeza Hoyt. Having worked on a wide range of issues – from the heart-breaking impacts of shootings, to helping corporates navigate some gnarly mishaps – we delve into some of the lessons she’s learnt over the years.

We talk about the answers to questions including:

  • Is there a common thread in managing far-ranging issues?
  • How to stay calm…or, help clients to retain some sense of calm in the storm?
  • What role does media training play in times of crisis?
  • What can Leaders and Boards do to ensure their risk mitigation strategy is ready to roll at a moments’ notice?

We hope you enjoy this chat with Leeza Hoyt, Laura Air and Emily Svadlenak! Make sure to like, rate and subscribe to the c-Suite Spot to stay up-to-date with all our episodes.

About our guest: Leeza Hoyt

Leeza Hoyt is founder and CEO of The Hoyt Organisation, which she established in 1996. Based in California, Leeza and her team are sought after strategic communications experts, specialising in issue management, crisis communications and media training. She works with leading companies across real estate, technology, finance, healthcare, luxury lifestyle and professional services. Her work spans national and international borders, and she has managed many watershed issues for her clients. Leeza is a member of the Forbes Comms Council, and is also part of the Public Relations Global Network, alongside Alexander PR.

Connect with Leeza

LinkedIn: https://www.linkedin.com/in/leezahoyt/

Website: https://www.hoytorg.com/

And, if you want to delve more into how to deal with an issue or crisis, our white paper, ‘2023; The Perfect Storm – 23 Bad Habits Your Board Should Change In the Era of Polycrisis’, is available to download at www.CompanyCrisis.co.nz.

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