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April 18, 2025 39 mins

Ready or not, AI is about to radically reshape our work and our lives.

Over the next decade the stuff of sci-fi movies will be just another Tuesday. 

For CEOs and CMOs, understanding these changes and preparing now is critical. 

This isn’t just about adopting new technology—it’s about rethinking the fundamentals of how your business will function in an AI-driven world.

Understanding how AI will impact everything from SEO to advertising enables CMOs to create marketing strategies that can outlast any changes headed this way.

What You’ll Learn: 

  • The large-scale economic shifts AI will cause in the next decade
  • What CEOs and CMOs need to prioritize today to stay competitive
  • How CMOs can drive the full adoption of AI in their marketing teams

Resources: 

https://97thfloor.com/articles/podcasts/ai-is-rewriting-the-economy-what-cmos-ceos-must-do-to-survive/ 

https://www.linkedin.com/in/marie-haynes 

Google Agent Development Kit

"An agent is an AI tool that can do things for you, that can take action for you... agents can draw on your memory of what it knows about you in order to help you do things." - Marie Haynes

Timestamps: 

08:51 - What AI agents actually are beyond simple automation

18:16 - Google's agent-to-agent protocol announcement

26:28 - How agents will disrupt Google's entire business model

31:10 - Why businesses should start preparing now for the agent economy

39:35 - The future of SEO when AI handles basic optimization

43:46 - Brain-computer interfaces and what comes after agents

Mark as Played

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