In this episode of 'The Campaign Strategist,' host Pete Altman interviews Danielle Droitsch, an environmental advocate and executive coach. Danielle shares her journey into environmental advocacy, beginning with a college protest against Exxon. The conversation delves into campaign strategies, including power mapping and decision-maker analysis. Danielle emphasizes the importance of focused, strategic actions over broad mobilization efforts, using examples from her work on campaigns like the Keystone XL pipeline and various watershed and wilderness protection initiatives. She also discusses coalition management, the significance of engaging diverse groups, and the challenges of getting collective agreements on strategies. The episode concludes with Danielle reflecting on advice from mentors and the importance of maintaining relationships with decision makers.
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