Welcome back to this special summer series of the Campfire Circle podcast where we’re bringing back mini-moments from past episodes that are just as relevant today – if not more so.
This episode is from a longer conversation with Ché Elizaga Castro, a brand strategist and storyteller. We are diving into the power of story for change, especially our personal stories and the things we've grown through to become the guides we are today.
We also talk about the evergreen, timeless power of brand storytelling (even when faced with rapid changes in marketing.) Algorithms are always changing but stories will always be relevant.
To listen to the full episode, visit: LUMOS MARKETING
Resources from this episode:
Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Other Campfire Circle podcast episodes I recommend:
Episode 4: How Your Stories Can Become Your Strength
Episode 7: Fostering Belonging Through Your Story
Episode 12: How Marketing can Change the World with Lola Bakare
Connect with Ché Elizaga Castro :
LinkedIn: Ché Elizaga Castro
Website: Come Alive
Instagram: @comealive.co
Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co
Produced by Ideablossoms
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
New Heights with Jason & Travis Kelce
Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.