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April 19, 2025 32 mins
Great to be in conversation with Picketa Systems Founder Xavier Hébert-Couturier living in New Brunswick, Canada.  Xavier comes with a background of deep farming roots and he is currently in growth mode for  Picketa Systems,  a new innovative agricultural technology company which is changing the way leaf testing is being conducted in the Agricultural industry.  This particular technology will be a game changer for Farmers everywhere in the world since it is saving them time and money. From a very young age Xavier loved being on the farm especially with his strong interest in breaking things apart and seeing how they worked. He is a true builder and he is not alone in his entrepreneurial journey.  He teamed up with three friends (Dominique, Maxime and Zachary) to build the business which is a little less than two years old.  With access to great professors, business and industry mentors  from institutional organizations to accelerators such as the UNB Technology Management and Entrepreneurship Centre; Energia Ventures Accelerator; Creative Destructive Labs; Quantino and StartUp TNT - the team was able to pivot from a university capstone project to a fully fledged business. To continue the conversation with Xavier and to find out more about their services head over the website: https://www.picketa.com To have your questions and stories featured in future episodes head over to the show website: https://ireniaroussel.org/canadian-side-hustle-business-podcast/  Stay connected and subscribe to receive the latest blog nuggets! Your feedback is very important to me, so remember to follow,  rate and review this podcast on Apple Podcasts. Also feel free to head over to the sister podcast: Livewithireniastories to listen to the amazing career and business journey of our Global Crew. The Canadian Side Hustle & Business Podcast was produced by Irenia Roussel including all branding, social media and artwork.
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