I can’t tell you how much doom and gloom I’ve seen about the state of marketing in 2024. With the shifts from AI, changes to Google’s algorithm, and the continued push to privacy (which means losing some data), I see a lot of experts claim that it’s going to become impossible to market effectively.
What are they all forgetting?
There are real, actual human beings on the other side of your marketing efforts.
Online marketing has never been about trying to scam Google’s algorithm or have a video go viral. It’s always been about talking to your dream clients and getting them to pay attention to you so they’ll buy from you.
Rant aside, there is a real issue of needing to cut through all of the noise in the world and get their attention.
How do you do that?
In this episode, we’re going to cover:
- The process to follow to get their attention
- How to keep it
- How to build trust
- Be more memorable
- And how to get in front of new audiences
MENTIONED RESOURCES:
Episode 58: One Key Traffic Tactic You’re Missing
Episode 67: Unlocking the Earning Power of Email Marketing
FREE RESOURCE: Get more leads from your website
Follow me on Instagram: @captaincoder
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
New Heights with Jason & Travis Kelce
Football’s funniest family duo — Jason Kelce of the Philadelphia Eagles and Travis Kelce of the Kansas City Chiefs — team up to provide next-level access to life in the league as it unfolds. The two brothers and Super Bowl champions drop weekly insights about the weekly slate of games and share their INSIDE perspectives on trending NFL news and sports headlines. They also endlessly rag on each other as brothers do, chat the latest in pop culture and welcome some very popular and well-known friends to chat with them. Check out new episodes every Wednesday. Follow New Heights on the Wondery App, YouTube or wherever you get your podcasts. You can listen to new episodes early and ad-free, and get exclusive content on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. And join our new membership for a unique fan experience by going to the New Heights YouTube channel now!