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November 4, 2025 38 mins

What does it mean to truly say “enough” and rewrite your own story in the middle of life’s chaos? 

This week on The Change Effect, I welcome back midlife sobriety coach Lori Massicot, founder of Team Alcohol Free, for a candid and empowering conversation about embracing change, breaking free from alcohol, and finding deeper peace and purpose in midlife.

After decades of using alcohol to cope with anxiety, doubts, and the demands of daily life, Lori reached her turning point with an unshakeable realization that she was ready for more. 

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Lori Massicot is a Midlife Sobriety Coach and founder of Team Alcohol-Free, a global community for women who are ready to redefine their relationship with alcohol and reclaim their lives with clarity, confidence, and purpose. After decades of using alcohol to cope with anxiety, self-doubt, and the pressure to do and be everything, Lori decided to stop drinking and start living.

In 2013, she reached a powerful turning point. She chose to walk away from the numbing cycle of drinking - not because she hit a dramatic rock bottom, but because she was ready for more. More joy. More energy. More life. Now, over a decade alcohol-free, Lori has helped thousands of women navigate the emotional, social, and identity shifts that come with sobriety in midlife. 

Through her private coaching, thriving community and top-ranked podcast To 50 & Beyond,   She offers a compassionate and empowering approach to sobriety free from labels, shame, or perfection. She believes sobriety isn’t about giving something up, it’s about getting your life back.

In this episode, Lori and I discuss:

  • The myth of “rock bottom” and why real change begins with your decision, not a catastrophic event.
  • How negotiating and bargaining with alcohol keeps us stuck
  • Navigating the unique challenges of quitting alcohol in midlife
  • The ways alcohol-free living can bring clarity, emotional freedom, and renewed energy during the perimenopause and menopause transition.
  • The importance of accountability, support, and community when breaking free from drinking
  • Rediscovering your true self, embracing self-care, and finding peace with “being enough” at every age.
  • The ongoing journey of recovery, self-compassion, and redefining success beyond productivity and external achievements.
  • Why change is the catalyst for creating the life you deeply desire.

If you’re contemplating your relationship with alcohol, struggling with change in midlife, or simply ready to put yourself at the center of your own story, this honest and inspiring episode is for you.

If you enjoyed this episode, don’t forget to follow, rate, and review the podcast and tell me what resonated with you.

CONNECT WITH LORI:

Website

Podcast


Links referenced:

The Change Effect E24 with Lori Massicot

Lori’s To 50 and Beyond podcast episode with Noelle 

Episode #24: High Functioning Alcoholism and Hiding Your Drinking 


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