The Colin and Samir Show

The Colin and Samir Show

Hey, We’re Colin and Samir, YouTube creators and podcasters that break down the latest news in the creator economy from a creator's perspective. We have a long history building communities and brands through digital content. New episodes of The Colin and Samir show go live every Monday on Spotify and YouTube.com/ColinandSamir.

Episodes

June 24, 2026 61 mins
We are live from the LinkedIn Lounge for Day 3 of Cannes Lions. Today, we sit down with creative director Pablo Rochat, industry legend Sir John Hegarty, and e.l.f. Beauty President Kory Marchisotto to discuss the shifting dynamics of storytelling. Discover why the best brands act like entertainment studios, how to manage community feedback during high-risk campaigns, and the ultimate rule of effective advertising: tell the truth. ...
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Live from Cannes Lions, This is the Daily Brief from the LinkedIn Lounge. In this episode of The Daily Brief from the Linkedin Lounge, we dive into a massive piece of news that dropped yesterday: Instagram is launching a horizontal video hub on TVs. With YouTube already dominant in the living room, what does Meta’s latest move mean for creators, audiences, and ad dollars? We debate whether Instagram can truly compete with Y...
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Live from the LinkedIn Lounge at Cannes Lions, we break down why traditional advertising is broken and what's actually working today. Spending millions on a single, polished TV commercial doesn't work anymore—it just gets lost in the noise. We sit down with creator Anthpo, Ramp’s Kendall Hope Tucker, and Adobe’s Lara Balazs to look at how real brands are catching people's attention by being entertaining and actin...
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Today on The Colin & Samir Show we sit down with Markiplier and YouTube's Tim Katz, live from the Fox Studios lot in front of 650 creators at Press Publish LA: The Hollywood Creator Summit. After more than 15 years building one of YouTube's most personal channels, Markiplier put Hollywood on notice with Iron Lung, the horror film he financed, wrote, directed, and starred in. The film pulled in close to $52 million in theaters a...
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This week, we break down three creator-made films that are reshaping the industry: Backrooms ($118M opening weekend on a $10M budget), Obsession ($148M box office on a sub-$1M budget), and Markiplier's Iron Lung ($52M independently). From a 16-year-old YouTuber landing an A24 deal to creators outperforming major studio releases, these stories reveal what happens when internet-native storytellers bring their audiences to the big scr...
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Today on The Colin & Samir Show we sit down with the creator and host of SubwayTakes, Kareem Rahma. We dive into the origins and mechanics of what makes the show one of the most popular today on the internet. We also discuss the launch of his longform show Keep the Meter Running on YouTube. Kareem shares his pov on the future of attention and what it means to build a "show" in the modern media landscape. Learn more about your ...
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May 20, 2026 34 mins
Our thoughts from Brandcast and Google I/O. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Today on The Colin and Samir Show we’re joined by Mark Rober, the former NASA engineer turned YouTube’s most prolific scientist, along with his Chief Content Officer, Scott Lewers. In this episode we explore why Mark is spending tens of millions to replace outdated classroom videos with free, high-production STEM content for teachers. We also dig into YouTube vs Netflix and the growing scale of the Mark Rober cinematic ...
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Most of the internet runs on negativity. But Yes Theory built a massive audience doing the opposite. They’re a group of filmmakers known for traveling the world, meeting strangers, and living by one idea: “seek discomfort” the belief that the best moments in life exist outside your comfort zone We’ve known Thomas Brag for years, watching his journey up close, and this is his third time on the show. In t...
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OpenAI just dropped $100M+ to buy a tech podcast that's only been around for 16 months. On the surface, it makes no sense. But when you look closer, this deal tells you everything about where media, marketing, and the creator economy are headed. We break down why Sam Altman called TPBN's founders "genius marketers," why storytelling is becoming the most valuable skill in tech, why live content is having a massive moment, and what t...
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The first three months of 2026 revealed where the creator economy is actually headed. We broke down the three trends that defined the quarter: the livestreaming explosion and the clipping economy turning fame into an assembly line, AI video hitting mainstream audiences and getting banned at the same time, and the gamification of literally everything — from war to the Oscars. Plus, why the backlash to all of it might be the mo...
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Apply to Press Publish LA - ⁠presspublish.la For years, platforms have operated under one assumption: They aren’t responsible for what happens on their apps. This case challenges that. A jury found YouTube and Meta negligent not for the content on their platforms, but for how those platforms are designed. In this episode, we explore the case, the legal shift it represents, and why it may mark the beginning of a new era f...
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This episode isn’t about AI tools. It’s about what happens when content makes itself. Adam (levy.eth) built a fully automated, AI-generated podcast about the Epstein Files. No hosts. No studio. No production team. It became the #1 podcast in the UK, beating ABC News, the BBC, and Audible — and he was doing about 5% of the work. In this episode, Samir sits down with Adam to break down exactly how he built it, wh...
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COME TO PRESS PUBLISH LA: http://presspublish.la/ The creator economy is projected to reach $43 billion in ad spend this year. But a recent survey found that nearly half of creators make less than $10,000 a year. So where is all the money actually going? In this episode, Colin and Samir break down the economics behind the creator economy — and why so much of the money is concentrating at the top. As major brands shift bil...
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Breaking down the success of Markiplier's indie-horror film "Iron Lung" and what it means for creators and Hollywood. Learn more about your ad choices. Visit megaphone.fm/adchoices
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February 18, 2026 43 mins
In this episode, we dive into the "Abundance Era," a major shift where the supply of content has far outpaced human demand. We explore the rise of "AI slop" flooding our feeds, from 2 billion-view monkey channels to unhinged AI VTubers making $400,000 a month. As AI becomes indistinguishable from human creators, we discuss the looming threat to authenticity and the individual creator. We break down real-world examples, including...
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Netflix just signed a major talent deal with Jordan Matter and his daughter, Salish, it's the next big step in the YouTube to Netflix Pipeline. In this episode, we break down what this deal actually is (and what it isn’t). Why Netflix didn’t ask for a pilot. Why Salish, not a show, was the bet. And what it means when a streaming platform starts backing creators the way Hollywood used to back talent. Jordan takes us ...
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In this episode, we sit down with Jordi Hayes and John Coogan, the hosts of TBPN, a daily, live technology and business show that’s quietly become one of the most premium properties in modern media. TBN runs three hours live every weekday across YouTube, Twitch, and RSS, blending the format of legacy TV with the energy of creator-led streaming. In just over a year, the show has built a loyal audience, hosted over 1,000 guest...
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James Pumphrey and Jesse Wood helped build Donut Media into one of the most influential YouTube brands of the last decade. Then they walked away and started over. In this episode, they join us to break down what they learned building inside a YouTube incubator, what changes when a channel becomes a company, and what they’re applying now as the co-founders of Speeed. We dive into the structure of great YouTube channels, ...
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January 7, 2026 38 mins
We recorded this episode from Big Sky, Montana at the annual Spotter Creator Summit - four days with some of the top creators in the world talking about where this industry is actually headed. And one idea kept coming up over and over again: We’ve officially entered the era of abundance. There is more good content, more creators, and more competition for attention than ever before. Streamers are courting creators. AI is acc...
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