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March 4, 2025 45 mins

In this episode of The Community Exchange Podcast, we welcome Gabriel DeWitt, Head of Monetization at Yahoo.
In our discussion, MSG and Gabriel cover:

  • Gabriel’s journey from software engineering to ad tech leadership
  • Digital advertising's evolution from direct sales to programmatic
  • Header bidding's rise and its impact on the open internet
  • Challenges of monetization, privacy regulations, and the cookie collapse
  • The ongoing battle between the open internet and walled gardens
  • Yahoo's role in shaping the future of digital advertising
  • The impact of AI and automation on ad tech and monetization strategies
  • How publishers can adapt to a post-cookie world
  • The future of identity and targeting in a privacy-first landscape

And more.
New episodes of The Community Exchange Podcast are released each week.

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