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August 12, 2025 40 mins

On this episode of The Community Exchange Podcast, we welcome Bridget Williams, Chief Product and Strategy Officer at Hearst Newspapers. In our discussion, MSG and Bridget discuss:

  • Bridget’s dynamic 20+ year career across Business Insider, startups, and ultimately Hearst Newspapers
  • The rebirth of local journalism and its national relevance
  • Building digital products for real communities — not just consumers
  • Bridging editorial and product strategy in a legacy newsroom
  • How AI is powering new experiences for local reporting
  • The importance of first-party data in a cookie-less future
  • Hearst’s innovative DevHub and tools like Assembly for government transparency
  • Creating data-driven advertising opportunities for local businesses
  • The vision for journalism in an age of mistrust and AI

And more.

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