Promoting Business Events: Kelly Maynard on Australia’s Global Appeal

Join us as we chat with Kelly Maynard about her unique journey from working in hotels to leading Business Events Australia. Kelly takes us through her experiences traveling the world and attending events as a customer, using those insights to shape how Tourism Australia supports and promotes business events. She dives into the impact of the business events sector on Australia's economy, the success of their campaigns, and how event organisers can leverage grants to promote events in Australia.


About Kelly Maynard:
General manager, business events, commercial and industry at Tourism Australia, she is an experienced and passionate professional who delivers outstanding results in tourism distribution, partnerships and event management. A specialist in business events who is a strong leader of people with a strategic focus on the key deliverables of customer service excellence, team management, sales and client account management.

Kelly’s LinkedIn: https://www.linkedin.com/in/kelly-maynard-54570421/ 
Website: https://businessevents.australia.com/en


About The PCOA:
The PCO Association is the leading body representing the interests of Professional Conference Organisers and Event Managers in Australia and New Zealand.

The Association’s objectives are to increase the standard of professionalism of its members and promote a better understanding of the roles, functions and contributions of Professional Conference Organisers and Event Managers and other practitioners in the conference and event sector.

Website: www.pco.asn.au


About Connected Event Group:
At Connected Event Group we offer innovation and creativity in audio-visual services and event production, employing technical solutions that help people and businesses communicate with each other. We’ve been translating event technologies for our clients for over two decades specialising in AV equipment and service, technical event production management and broadcasting, across a range of industries. We’re experts in making the impossible possible.

Website: www.connectedeventgroup.com


About Libbie Ray:
Libbie Ray is the Director of Connected Event Group and the President of the Entrepreneurs Organisation Sydney. Libbie's 20 years of experience across marketing, events, technology, and broadcast production provides a well-rounded approach to the new world of events. Libbie's passionate about sharing her knowledge and insights and works with Skills IQ and TAFE to assist in the development of the training and education framework for her sector. 

Libbie’s LinkedIn: https://www.linkedin.com/in/libbie-ray/ 

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