What if you stopped building the business you think you should create—and started building the one you truly want?
In this episode, Rachel Brooks sits down with Luisa Molano—former Fortune 200 executive turned coach, consultant, and founder of HerLocity—to unpack how burnout, identity work, and purpose collided to create a soul-aligned business rooted in systems, sustainability, and scale.
If you’ve ever felt stuck chasing achievement over alignment, or building a purposeful, profitable, and sustainable business—without sacrificing your health, values, or voice—this conversation is your permission slip to pause, reflect, and boldly choose you.
Connect with Luisa Molano
What You'll Learn
Episode Highlights
00:00 – Welcome & Luisa’s leap from corporate
03:00 – Designing your exit runway
06:00 – Starting a business before leaving your 9–5
10:00 – Scaling from 1:1 burnout to community impact
14:00 – Purpose meets strategy meets systems
20:00 – The “Yes, and…” mindset: impact + income
25:00 – Identity and business evolution
32:00 – Redefining leadership and letting go of perfection
38:00 – Building HerLocity & closing encouragement
Favorite Quotes
“Your business won’t create your future. Who you create yourself to be… will.”
“You don’t need to settle for what you think you can get. Ask for what you actually want.”
“You can feel fear and not be afraid. You can feel sadness and not be sad.”
Ready to Go Deeper? Here’s your next step:
→ Recenter with the FREE I Am… Enough Reset Guide
→ Start the I Am... Becoming Devotional Journey
→ Walk in freedom with Chasing Perfection + Bonus Bundle
Support the Mission
This podcast isn’t sponsored—it’s supported by women like you. If this message moved you, consider sharing, reviewing, or gifting a contribution: → iamrachelbrooks.com/support
Stay Connected
DM Rachel the word BECOMING to get matched with a resource based on your journey.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com